Social and digita...
Follow
Find tag "google"
4.4K views | +0 today
Social and digital network
Your new post is loading...
Your new post is loading...
Rescooped by Pascale Mousset from Propriété Intellectuelle et Numérique
Scoop.it!

Antitrust : Google risque 5 milliards de dollars d'amende en Inde I Guillaume Champeau

Antitrust : Google risque 5 milliards de dollars d'amende en Inde I Guillaume Champeau | Social and digital network | Scoop.it

'La Commission de la Concurrence d'Inde pourrait infliger jusqu'à 5 milliards de dollars d'amende à Google, si elle confirme que le géant américain abuse de sa position ultra-dominante pour nuire à la libre concurrence.'


Via Pascale_Masson
more...
No comment yet.
Rescooped by Pascale Mousset from Frontiers of Journalism
Scoop.it!

Google eating into Wikipedia page views? - The Times of India

Google eating into Wikipedia page views? - The Times of India | Social and digital network | Scoop.it
Wikipedia, the free online encyclopedia used by millions around the world, lost nearly 10% of its page views last year.

Via M. Edward (Ed) Borasky
more...
No comment yet.
Rescooped by Pascale Mousset from Digital Marketing & Commerce de Proximité
Scoop.it!

Google paie le wifi gratuit à Starbucks

Google paie le wifi gratuit à Starbucks | Social and digital network | Scoop.it
C'est désormais le moteur de recherche qui garantira à plus de 7 000 cafés Starbucks un accès wifi gratuit. Il remplace l'ancien prestataire de la marque et fournisseur d'accès numéro un aux USA, AT&T.

Via Les DIGITAILS
more...
Les DIGITAILS's curator insight, August 6, 2013 7:02 PM

Le rôle de Google n'a pas été détaillé mais le WSJ estime que l'entreprise pourrait apporter des offres avec Youtube et Google Play. Les deux sociétés vont co-développer la prochaine génération du réseau digital Starbucks. Un partenariat win win.

Rescooped by Pascale Mousset from Time to Learn
Scoop.it!

8 New and Underappreciated Marketing Resources from Google

8 New and Underappreciated Marketing Resources from Google | Social and digital network | Scoop.it

We have a bit of a complicated relationship with Google In the SEO/inbound community. We are often the first, and loudest, to call them out when they get their priorities messed up or hoard data for questionable reasons.

But on the whole, we use more of Google's wares than probably any other industry.


Via Frédéric DEBAILLEUL
more...
No comment yet.
Rescooped by Pascale Mousset from digital marketing strategy
Scoop.it!

No. 1 Position in Google Gets 33% of Search Traffic [Study]

No. 1 Position in Google Gets 33% of Search Traffic [Study] | Social and digital network | Scoop.it

New data from online ad network Chitika looks at organic search rankings relative to traffic, and shows the importance of being on top in order to get the most clicks. This is the latest study to demonstrate the huge power of Page 1, Position 1.

 

Find Out More: http://searchenginewatch.com/article/2276184/No.-1-Position-in-Google-Gets-33-of-Search-Traffic-Study


Via Antonino Militello, malek
more...
Brent Baltzer's curator insight, June 21, 2013 10:49 AM

New data that, again, shows the advantage of ranking number one for a search query.

Josie's curator insight, June 25, 2013 8:21 AM

Definitely worth knowing!

Rescooped by Pascale Mousset from An Eye on New Media
Scoop.it!

What's On Zuck's Mind - An Interview with Wired Magazine's Steven Levy

What's On Zuck's Mind - An Interview with Wired Magazine's Steven Levy | Social and digital network | Scoop.it
Steven Levy chats with Mark Zuckerberg about Facebook Home, News Feed, and building stuff the Hacker Way. Part of Wired's 20th anniversary issue.

Via Ken Morrison
more...
Ken Morrison's curator insight, June 5, 2013 9:35 PM

One month later,

Facebook Home - It appears to be a bust, but it is still important to see what is on Zuck's mind.  This directly relates to "The Great Tech War of 2012" which I have posted many Scoops.

 

Big Takeaway:  Mark Zuckerberg now realizes that many people are moving toward the desire to share more but with a smaller percentage of people.  I am certain that this is why he has integrated Google's concept of putting friends in differeent groups.

 

He also mentions the newsfeed. I really don't like his comment about a cousin's pregnancy not being worthy of being at the top of your newsfeed.

 

He claims that the rollout of Graph Search was more accepted by the public because he was more active in getting beedback (feedforward) from the public. He mentions that the technology was ready to be rolled out months before it was announced. He chose to wait due to previous privacy concerns.

 

Ken

Rescooped by Pascale Mousset from An Eye on New Media
Scoop.it!

You Can Now Send Money Via Gmail

You Can Now Send Money Via Gmail | Social and digital network | Scoop.it
Google announced Wednesday that users will now be able to send money via Gmail.

Via Ken Morrison
more...
wanderingsalsero's curator insight, May 17, 2013 3:49 AM

Just one more way the NWO is getting irrevocably embedded in our lives.  I don't trust Google.  Use'em.....yeah.   Trust'em.... no.

Song Ik-june(Gerrard)'s comment, May 17, 2013 9:15 AM
Innovation = Google .... Revolution = Google
Rob Schneider's comment, May 18, 2013 1:39 AM
Google's getting a little creepy. I think I'll stick with PayPal.
Rescooped by Pascale Mousset from Startup Revolution
Scoop.it!

How & Why Google Killed the Longtail of Search

How & Why Google Killed the Longtail of Search | Social and digital network | Scoop.it
An infographic about how Google killed the long-tail with stuff like Google Instant, localization, updates like Mayday and Panda, verticals, scrapers and the ‘not provided’ keywords.

Via OFFICIAL ANDREASCY, Martin (Marty) Smith
more...
jalp Internet Consulting Services's comment, April 22, 2013 10:36 AM
Well said! Long term strategies are the best bases. Truth and proper managment!!
agilesite's comment, April 22, 2013 8:39 PM
Agreed Martin. Well put.
Romain Callier's curator insight, May 21, 2013 9:35 AM

Interesting !

Rescooped by Pascale Mousset from Intelligence Web
Scoop.it!

Comment se faire bien référencer en 2013 ?

Comment se faire bien référencer en 2013 ? | Social and digital network | Scoop.it
Text Link Ads, agence spécialisée dans le référencement naturel, livre ses "best practices" pour être référencé en 2013.

Via Gilles Le Page, Pascal Gibert
more...
Rescooped by Pascale Mousset from digital marketing strategy
Scoop.it!

8 Benefits of Niche Marketing [4 from Scenttrail]

8 Benefits of Niche Marketing [4 from Scenttrail] | Social and digital network | Scoop.it

Read on to find out generalist woes, specialist advantages, and 4 benefits to a defined marketing niche..

Marty Note
This post includes 4 benefits of "Niche Marketing" or focusing your business on a segment or persona group that may have emerged "organically". Here are their 4 benefits:

1. Increased Profits

 

 

2. Reduced Marketing Costs

 

 

3. Greater Trust and Credibility

 

 

4. Reduced Competition

Here are 4 more benefits of finding your niche:

 

5. Content Marketing Is An Option.

 

6. Easier To Become An Authority.

 

7. Winning Hearts & Minds More Likely.

8. Coherent Multi-Channel Possible & Cheaper.

No one can effectively content market to more than about 3 things. The fewer things you want to become an authority on, from Google's perspective, the easier it is to understand you.

Google's "spider" deals in math. If your "math" is consistently about X then you stand a chance of becoming an authority on X. Authority status is earned not created. By narrowing your content marketing to a niche or even a niche of a niche you may WIN where you had no chance of winning further up the food chain.

Today’s marketing demands people love you with the expression of that love being their willingness to use their personal brand in your favor. The trap is the more you want to be loved the less likely you are to be loved,

 

so narrowing your niche and being true to your expertise, passion and love makes it more likely those values will be returned by customers.

Coherence is an overlooked benefit of narrowing your focus.

 

Coherence in this crazy multi-channel world is a challenge. Your marketing needs to live on a website, social networks, email marketing and video marketing to name just a few of the “channels” a contemporary business demands. Coherence of message and channel is easier when your narrowcast.  


Via Stefano Principato, massimo facchinetti, Martin (Marty) Smith, malek
more...
Peinture Deco's curator insight, February 13, 2014 6:02 AM

Bienvenue chez Entreprise Peinture Déco, Plus de 20 ans d'expérience
Devis Travaux Rénovation Peinture à Ris-Orangis 91130
www.entreprisepeinturedeco.fr/.../devis-travaux-peinture/devis-ravaleme...
Devis Travaux Renovation Peinture à Ris-Orangis 91130,Artisan Peintre pour pose de papier peint,revêtement sol,mur,ravalement de façade ma maison.

malek's curator insight, February 13, 2014 6:14 AM

Coherence is a flashy word.

Let's remember the fact  that for each digital marketing solution you must come with specific data collection JavaScript tag language, then define terms differently as to what constitutes a visitor, a page, an event, a conversion, shopping cart activity, or transactions

No wonder Marty points here to the huge advantage of niche marketing in this coherence dilemma.

Go Viral Exposure's curator insight, February 14, 2014 12:19 PM

Here´s a good post about the Benefits of Niche Marketing http://buff.ly/1bvuC5A by #kristamoon

Rescooped by Pascale Mousset from ON-ZeGreen
Scoop.it!

Google rachète Nest pour 3,2 milliards de dollars

Google rachète Nest pour 3,2 milliards de dollars | Social and digital network | Scoop.it

Avec la deuxième acquisition la plus coûteuse de son histoire, Google parie sur la maison connectée.


Via ON Magazine
more...
No comment yet.
Rescooped by Pascale Mousset from Digital Marketing & Commerce de Proximité
Scoop.it!

Google paie le wifi gratuit à Starbucks

Google paie le wifi gratuit à Starbucks | Social and digital network | Scoop.it
C'est désormais le moteur de recherche qui garantira à plus de 7 000 cafés Starbucks un accès wifi gratuit. Il remplace l'ancien prestataire de la marque et fournisseur d'accès numéro un aux USA, AT&T.

Via Les DIGITAILS
more...
Les DIGITAILS's curator insight, August 6, 2013 7:02 PM

Le rôle de Google n'a pas été détaillé mais le WSJ estime que l'entreprise pourrait apporter des offres avec Youtube et Google Play. Les deux sociétés vont co-développer la prochaine génération du réseau digital Starbucks. Un partenariat win win.

Rescooped by Pascale Mousset from An Eye on New Media
Scoop.it!

Google Handed Over Emails of Wikileaks Volunteers to U.S. Government

Google Handed Over Emails of Wikileaks Volunteers to U.S. Government | Social and digital network | Scoop.it
Google handed over a vast amount of data pertaining to the Gmail accounts of two former Wikileaks volunteers to the U.S. government.

Via Ken Morrison
more...
Ken Morrison's curator insight, June 24, 2013 1:57 AM

The article gives dates and names of a recent request by the government to get personal information.  

Rescooped by Pascale Mousset from Time to Learn
Scoop.it!

Google Cloud Print - Applications Android sur Google Play

Google Cloud Print - Applications Android sur Google Play | Social and digital network | Scoop.it

Téléchargez la dernière version de l'application Google Cloud Print officielle. Avec Cloud Print pour Android, vous pouvez :

* imprimer depuis n'importe quel appareil Android compatible sur toute imprimante connectée à Google Cloud Print ;
* partager une photo ou un document à partir d'applications telles que la galerie directement sur Cloud Print ;
* effectuer un suivi de l'état de vos tâches d'impression.

L'impression depuis un téléphone Android n'a jamais été aussi simple.


Via Frédéric DEBAILLEUL
Pascale Mousset's insight:

Trop facile et pratique ==> Imprimer depuis votre télphone, tablette, ou autres. 

  
more...
No comment yet.
Rescooped by Pascale Mousset from digital marketing strategy
Scoop.it!

Social Media Infographic: Finding Your Way Around Google+

Social Media Infographic: Finding Your Way Around Google+ | Social and digital network | Scoop.it

It’s about time you give some love to Google+, a social media platform set to attract more people not only because of its new dressed up interface, but also by the recent features added.

 

Google+ is obviously betting big on photos as it launches its ability to “auto awesome” images uploaded to it. Its mobile app came through with its refreshing updates as well. All in all, it has been a very active month for Google+ and the new wave of features is projected to increase its social networking share.

Now here’s an infographic ready to turn anyone who’s willing to make the jump an instant Google+ savvy user.


Via Lauren Moss, massimo facchinetti, Jesús Hernández, malek
more...
Jordan Anderson- www.havefunandprofit.com's curator insight, July 18, 2013 8:23 PM

It is now far more better!

Athena Catedral's curator insight, August 6, 2013 5:52 AM

Succinct cheat sheet for Google + posting

John Thomas's curator insight, February 12, 2014 1:47 PM

Social Media Infographic: Finding Your Way Around Google+

Rescooped by Pascale Mousset from Web 3.0
Scoop.it!

Forget Searching For Content - Content Is About To Start Searching For You

Forget Searching For Content - Content Is About To Start Searching For You | Social and digital network | Scoop.it
In the near future of search, you won't be looking for Internet content anymore - it will be looking for you.

Via Pierre Tran
more...
No comment yet.
Rescooped by Pascale Mousset from Web 3.0
Scoop.it!

Google Glasses et Lunette Rank : l'homme interfacé

Google Glasses et Lunette Rank : l'homme interfacé | Social and digital network | Scoop.it

Les Google Glasses sont la fusion possible du web, du graphe des documents qui le composent, du PageRank, ainsi que des hommes, du catalogue des individualités humaines connectées, du SocialRank...

Après être redevenu un document comme les autres, l'Homme redevient un simple capteur, un "agent" parmi d'autres, une itération calculable d'un programme qui le dépasse.


Via Pierre Tran
more...
No comment yet.
Rescooped by Pascale Mousset from Business in a Social Media World
Scoop.it!

Weekly social media roundup: Facebook, Google, Klout, Quora, Twitter, WordPress

Weekly social media roundup: Facebook, Google, Klout, Quora, Twitter, WordPress | Social and digital network | Scoop.it
Here is a quick roundup of some of the latest happenings in the social media world.
Facebook
This week, Facebook updated its IOS app to allow users to change th

Via Cendrine Marrouat - SocialMediaSlant.com
more...
Cendrine Marrouat - SocialMediaSlant.com's curator insight, March 23, 2013 4:21 AM

This is what happened in social media this week:

 

Another Facebook Timeline design for profiles may be on the horizon.

 

Threaded and ranked comments will be available to all Facebook users this summer.

 

Google unveiled The Peanut Gallery and Google Keep.

 

Google+ has two new features.

 

Klout launched Klout for Business.

 

Twitter turned seven and released new targeting options for marketers.

 

WordPress announced the upcoming release of its 3.6 version.

 

And more!