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5 Easy Ways to Connect With Online Influencers

5 Easy Ways to Connect With Online Influencers | Social and Content Marketing Best Tips | Scoop.it

Following these tips to meeting influential people in your niche can help you get the exposure for your startup you've been looking for.Having even just one relationship with an online influencer can have a significant impact on your business. Online influencers are people who have a dynamic personality that comes across online and they command the respect of other key players in their niche. Relationships with influencers are sought after by business owners because these people help shape consumer decision making by popularizing products and ideas, and promoting things across multiple channels.The good news is that many top influencers also happen to be fairly accessible, even when you think it's impossible to connect with them. Here are five relatively easy ways to connect with powerful influencers who can hopefully help your business get to the next level...


Via Jeff Domansky
Chris Agro's insight:

Join the conversation - add value to the discussion and do it on a consistant basis. Building blocks getting noticed in a sea of chatter.

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Anne Cantelo's curator insight, August 16, 2013 7:23 AM

If many of the online influencers suddenely have a weight problem this will be why...

Linda Allen's comment, August 16, 2013 10:34 AM
I agree with this article Jeff, I'm always a little shocked when a influencer - such as yourself; actually acknowledges my invite or question. Like the article states; you do need some commonality or something they can relate to yourself.
Ali Anani's curator insight, August 16, 2013 9:14 PM

Influencers are not sleeping ones if you reach them

Social and Content Marketing Best Tips
A Collection of Social and Content Marketing Best Tips from around the Internet.
Curated by Chris Agro
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Rescooped by Chris Agro from Content Marketing, Curation, Social Media & SEO
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The benefits of content curation for seo

In a recent survey of 1,550 US professionals on the impact of content curation for their business goals, 65% said content curation helped with regards to SEO. Not only that but data from 65M+ pieces of content curated on the Scoop.it platform show that an average of 40% of traffic comes from Google Search.

 

This presentation explains why and outlines content curation best practices for SEO.


Via Guillaume Decugis
Chris Agro's insight:

Content curation is a  great way to reinforce your interests, beliefs and knowledge. -Chris Agro (@agrotising)

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ManufacturingStories's curator insight, August 21, 10:24 AM

For more resources on Social Media & Content Curation visit http://bit.ly/1640Tbl

Jeff Domansky's curator insight, August 21, 7:40 PM

Real ROI from curation worth noting! Thanks Guillaume for sharing the post. 

wanderingsalsero's curator insight, Today, 7:27 AM

I always sorta thought it was but it's nice to see somebody else thinks so too.  

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How to post content on LinkedIn's publishing platform (& why you should be)

How to post content on LinkedIn's publishing platform (& why you should be) | Social and Content Marketing Best Tips | Scoop.it

Content inspiration and creation is an art and a science of revelation, experimentation, and testing. You need to discover the type of content that resonates with your target audience and this is an online game you have to play. It means finding what works on Facebook, Twitter, and now even LinkedIn.

 

LinkedIn discovers contentLinkedIn has been providing a publishing platform for 100 global influencers since 2012, which it expanded to 500 in 2013. They announced in February 2014 that it was opening it up to another 25,000 members and then over the next few months giving access to all its members. As a creator of content this is great news. It brings LinkedIn to life!

 

Do you have access to LinkedIn’s publishing platform?If you go to your LinkedIn homepage (not your profile page) you will need to look at the “Share an update” box and look for a pencil symbol next to the paper clip...


Via Jeff Domansky
Chris Agro's insight:

Accelerate your Know, Like and Trust phases for gaining more referrals by publishing on LinkedIn.

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Jeff Domansky's curator insight, July 3, 7:21 AM

Jeff Bullas offers an excellent blueprint to publishing on LinkedIn. Essential reading for content marketing, PR and bloggers. 9/10

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To Learn About Inbound Marketing, Visit a Farmers Market

To Learn About Inbound Marketing, Visit a Farmers Market | Social and Content Marketing Best Tips | Scoop.it
Ever noticed how farmers markets employ all types of marketing? Bill Arnold explores the best choice for ultimately making the sale.
Chris Agro's insight:

This article illustrates the power of great storytelling.  -Chris Agro (@agrotising) -Kuno Creative (@kuno) 

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The Shocking Truth: Customers Don't Want to Engage With Your Company

The Shocking Truth: Customers Don't Want to Engage With Your Company | Social and Content Marketing Best Tips | Scoop.it
When it comes to brand loyalty, values are worth more than engagement.
Chris Agro's insight:

Over time, clarity occurs and true value is revealed. -Chris Agro (@agrotising)

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MediaPost Publications SMS & Delivering the Wrong Message 05/20/2014

MediaPost Publications SMS & Delivering the Wrong Message 05/20/2014 | Social and Content Marketing Best Tips | Scoop.it
SMS & Delivering the Wrong Message - 05/20/2014
Chris Agro's insight:

Survey findings reveal how important targeting is for SMS marketing. -Chris Agro (@agrotising)

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How to Benefit from the LinkedIn Publishing Platform |

How to Benefit from the LinkedIn Publishing Platform | | Social and Content Marketing Best Tips | Scoop.it

Did you know you can publish your articles on the LinkedIn publishing platform?

 

Do you want to build more authority in your niche?

 

LinkedIn is opening up its publishing platform to all 277 million+ members!

 

In this article, I’ll show you how high-quality content creators and bloggers can use LinkedIn’s publishing platform to build their influence....


Via Jeff Domansky
Chris Agro's insight:

More great insights on how to take advantage of LinkedIn for business can be found here: -Chris Agro (@agrotising) 

http://linkedintobusiness.com/linkedin-checklists/

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Jeff Domansky's curator insight, March 18, 7:25 AM

The LinkedIn Publishing Platform can help build your influence using Stephanie Sammon's tips.

wanderingsalsero's curator insight, March 18, 5:10 PM

I've heard about this recently but had not read about it until I saw this one.  I blog a log anyway so I suppose it just makes sense to start putting it on LI.

aanve's curator insight, March 19, 12:35 AM

www.aanve.com

 

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How the Founder of Buffer Tweets: The System and 5 types of Tweets to Keep your Followers Engaged - - The Buffer Blog

How the Founder of Buffer Tweets: The System and 5 types of Tweets to Keep your Followers Engaged - - The Buffer Blog | Social and Content Marketing Best Tips | Scoop.it
Our CEO Joel recently changed the way he thinks about sharing on Twitter, and I really like his new approach. And if you just take a brief glance at his Twitter account, you’ll what an engaged following Joel was able to build over the past.

Via Cendrine Marrouat - www.socialmediaslant.com
Chris Agro's insight:

I love Buffer. Not only a good solution but they have a great blog.

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Cendrine Marrouat - www.socialmediaslant.com's curator insight, January 10, 12:12 AM


Want to increase engagement on Twitter?


It’s a great question, because Twitter can sometimes feel like a tough nut to crack.


The answer is in Belle Beth Cooper’s article. She has spent quite some time observing Joel Gascoigne, the CEO of scheduling app Buffer, in action.


In this case study, she reveals the types of Tweets that Gascoigne posts, how he formats and optimizes them, and what he does to find the content he shares.


“His Tweets regularly even outperform the ones posted on the @buffer Twitter account, which, at around 162,000 have roughly 6-7 times the following of Joel’s at 25,000 followers.”


A must-read!



Christina's curator insight, January 10, 4:13 AM

A fresh, simple and genius approach to tweeting. 

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Measure your online ROI in six simple steps - Read our guide

Measure your online ROI in six simple steps - Read our guide | Social and Content Marketing Best Tips | Scoop.it
Our web analytics wizard Troels Kjems explains how to measure ROI of your digital channels. Read his 6-step guide and stop wasting your company's money.
Chris Agro's insight:

Content and social media marketing starts with focus.

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8 Shocking Content Marketing Research Findings - Business 2 Community

8 Shocking Content Marketing Research Findings - Business 2 Community | Social and Content Marketing Best Tips | Scoop.it
Chris Agro's insight:

Telling insights from recent findings about content marketing from Joe Pulizzi, the man himself at Content Marketing Institute.

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Build Your Authority Not Your Author Rank

Build Your Authority Not Your Author Rank | Social and Content Marketing Best Tips | Scoop.it
Focusing solely on Author Rank may blind us to tracking Google's progress and building what is truly important. Authority.
Chris Agro's insight:

Building your personal brand has got to include Google. Start with Authorship. This article dives deep into everything Authorship.

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Proven Paid, Earned & Owned Tactics. Here’s the SMX Social Media Marketing BIG Preview

Proven Paid, Earned & Owned Tactics. Here’s the SMX Social Media Marketing BIG Preview | Social and Content Marketing Best Tips | Scoop.it
This SMX Social Media Marketing preview was authored by Chris Sherman, VP of Event programming. It provides insight on how the people who created the conference program are thinking about social media marketing.
Chris Agro's insight:

Engaging with customers and prospects via social media channels is now an integral, mainstream tactic.

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What Google's Hummingbird Update Means for Small Business

What Google's Hummingbird Update Means for Small Business | Social and Content Marketing Best Tips | Scoop.it
Google's Hummingbird update is changing how search engine optimization works, so businesses need to rethink how customers are using the Internet.
Chris Agro's insight:

When it comes to search, Google is still the one to please. This article helps explain how recent changes to Google can benefit those who work their site with content that matters to their tasrget audience.

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How to Create Great Content for Healthcare & Highly Regulated Industries

How to Create Great Content for Healthcare & Highly Regulated Industries | Social and Content Marketing Best Tips | Scoop.it
It’s tougher to get healthcare content approved than content not subject to intense scrutiny. But that doesn’t mean you should give up.
Chris Agro's insight:

Good article that dispells the notion that effective marketing is not possible for the healthcare industry due to regulations.

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5 Ways To Pin Like A Boss On Pinterest | Fast Company

5 Ways To Pin Like A Boss On Pinterest | Fast Company | Social and Content Marketing Best Tips | Scoop.it

A decade into the social media revolution, fatigue has set in. There are lots of ways to interact, but there are still only 24 hours in a day. What social media network is still worth your time?

 

For a growing number of brands, Pinterest is making the cut. According to Cincinnati-based marketing company Ahalogy, some 22% of Americans are now monthly visitors to the site, where people pin and share pictures and articles like you might pin magazine clippings on a bulletin board. While men are starting to join, the vast majority of Pinterest users are women, and they are generally younger women. If you’re marketing fishing equipment to retired gentlemen, then this is not your medium.

 

But if you’re trying to reach Pinterest’s core users of millennial moms, here’s how to stand out....


Via Jeff Domansky
Chris Agro's insight:

Strategies to make the most out of marketing on Pinterest. -Chris Agro (@agrotising)

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Jeff Domansky's curator insight, July 5, 9:54 PM

Have you joined the Pinterest craze yet? Here's everything you always wanted to know about the online pinboard site, but were afraid to ask.

Steve Whitmore's curator insight, July 7, 5:49 AM

This article made me take a second look at Pinterest.  Check out the Pinterest page for MASSW (http://www.pinterest.com/masswmi/).  Also check out some of the followers for their boards.  There are tons of resources!!

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MediaPost Publications How Agencies Should Use Data In Content Strategy 06/25/2014

MediaPost Publications How Agencies Should Use Data In Content Strategy 06/25/2014 | Social and Content Marketing Best Tips | Scoop.it
How Agencies Should Use Data In Content Strategy - 06/25/2014
Chris Agro's insight:

Tips for where to start and how to hone in on what your audience is drawn to.

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Why Small Businesses Hate Content Marketing (and What to Do About it)

Why Small Businesses Hate Content Marketing (and What to Do About it) | Social and Content Marketing Best Tips | Scoop.it

Have you ever tried to explain what Content Marketing is to a small business owner?

 

Ever been to a meeting where social media comes up and you’re greeted with blank stares and a “let’s please move on” gaze?

 

And what about the following …“I like the idea, but not right now.”

 

“We just don’t have time.”“I don’t write … ”

 

I could go on, but you get the picture (or like me, you’ve experienced this push-back)....


Via Jeff Domansky
Chris Agro's insight:

A good approach discussing content marketing with your customers by  Craig McBreen (@CraigMcBreen) -Chris Agro (@agrotising)

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Jeff Domansky's curator insight, June 5, 10:19 PM

What to do about the challenge of getting small business to engage in content marketing.

Rim Riahi's curator insight, June 5, 11:12 PM

Have you ever tried to explain what Content Marketing is to a small business owner?

 

Ever been to a meeting where social media comes up and you’re greeted with blank stares and a “let’s please move on” gaze?

 

And what about the following …“I like the idea, but not right now.”

 

“We just don’t have time.”“I don’t write … ”

 

I could go on, but you get the picture (or like me, you’ve experienced this push-back)....

Orlando Delgado's curator insight, June 7, 3:50 AM

Great article about content...

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Curated Social Media Wisdom From Top Enterprise Experts [Infographic] - ReferralCandy

Curated Social Media Wisdom From Top Enterprise Experts [Infographic] - ReferralCandy | Social and Content Marketing Best Tips | Scoop.it
We found a post by Chad Pollitt, quoting lots of great information from Jay Baer’s latest ebook, ‘Social Pros All-Stars: Career Paths & Tips from 27 Big Company Social Media Professionals.’ What do ‘Big Company Social Media Professionals’ know that the rest of us might not be so clear about? We dug into the data [...]
Chris Agro's insight:

A fun read - social marketing road map from -ReferralCandy -Chris Agro (@agrotising)

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#GooglePlus Helper: Google+ Photo Albums

#GooglePlus Helper: Google+ Photo Albums | Social and Content Marketing Best Tips | Scoop.it

Fresh from the Googleplus Helper blog!

Google+ and Photo Albums

Your questions answered:
I have collected material from my posts and replies in Google+ help and Google+ Helper communities as well as from private enquiries and put together a tutorial about Google+ photo albums.

I hope this helps you get more out of Google+!

#Photos     #JaanaTip     #JaanaResearch     #Googleplus  


Via Jaana Nyström
Chris Agro's insight:

Great tips on how to work with your photos on Google+ -Chris Agro ( @agrotising )

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Jaana Nyström's curator insight, May 13, 1:50 AM

Google+ photo albums tutorial!

Henrik Safegaard - Cloneartist's curator insight, May 13, 4:08 AM


Whenever you share a post on Google+ it creates a new photo album. For one image. Bummer, I know.

You can define in which album you wish the image to reside - if you remember to do it ...

Click the headline.

Rescooped by Chris Agro from Business in a Social Media World
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Statista - The Statistics Portal

Statista - The Statistics Portal | Social and Content Marketing Best Tips | Scoop.it
Find statistics, consumer survey results and industry studies
from over 18,000 sources on over 60,000 topics on the internet's
leading statistics database...

Via Cendrine Marrouat - www.socialmediaslant.com
Chris Agro's insight:

Another tool to help refine your target audience. -Chris Agro (@agrotising)

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How To Embed Google Plus Hovercard Google+ Badge Into Website Post | Online Marketing Agency | SEO Agency | Nasdag PM

How To Embed Google Plus Hovercard Google+ Badge Into Website Post | Online Marketing Agency | SEO Agency | Nasdag PM | Social and Content Marketing Best Tips | Scoop.it
Google Plus Hovercard or Google+ Badge increases your interaction and number of followers by connecting your personal or brand Google+ page to your website
Chris Agro's insight:

Good stuff! Thanks to +MartinHolmes from bringing this article to my attention.

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The Do’s and Don’ts of Twitter’s New DM Feature

The Do’s and Don’ts of Twitter’s New DM Feature | Social and Content Marketing Best Tips | Scoop.it

On October 15th, Twitter released a new feature that gives users the option of receiving direct messages (DMs) from any follower. This means that I could send a direct message to anyone that I follow who doesn’t necessarily follow me back.

 

I decided to test this feature out of curiosity as an active Tweeter (seeing if any of my followers who I don’t follow back would actually DM me) and from a consumer’s standpoint (would businesses send me direct messaging of their services?).It’s been two weeks since the initial release and from what I have experienced so far with this feature, I’ve made a quick guide of how you should go about using the new DM format, AKA the Do’s and Don’ts....


Via Jeff Domansky
Chris Agro's insight:

A new way to make first contact with prospects. I will be interesting to see how this DM service pans out.

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tollywoodfilms's curator insight, November 9, 2013 11:07 PM

http://tollywoodfilms.in/sunny-leone-hot-photos-jackpot-movie/

Rein Hof's curator insight, November 10, 2013 1:47 AM

Kende je deze mogelijkheid in Twitter al? Altijd handig om even te lezen wat de nieuwe opties betekenen voor je.. 

Barbara Chambers's curator insight, November 10, 2013 5:02 PM

Great information.

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5 Ways to Engage Readers Through Curated Content - Business 2 Community

5 Ways to Engage Readers Through Curated Content - Business 2 Community | Social and Content Marketing Best Tips | Scoop.it
Chris Agro's insight:

Everyone has time to curate content. 

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What the Future Holds for B2B Content Marketing: Experts Look Ahead

What the Future Holds for B2B Content Marketing: Experts Look Ahead | Social and Content Marketing Best Tips | Scoop.it
Excerpt: It's essential to follow trends in B2B content marketing with research, but looking ahead also helps advance the conversation. Check out this roundtable discussion which asks industry expe...
Chris Agro's insight:

Current and future trend insights from the front line. Thought leaders in the marketing industry having frank discussions on where things are now and where the predict they're headed. Also links to addtional informative videos on content marketing. Good stuff as always from Content Marketing Institue.

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Top 4 B2B Blogging Questions from Clients

Top 4 B2B Blogging Questions from Clients | Social and Content Marketing Best Tips | Scoop.it
Senior Consultant Shannon addresses four of the most frequently asked B2B blogging questions.
Chris Agro's insight:

Good ground rules for making a marketing difference over time.

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The 10 Most Useful Buffer Features for a More Powerful Social Media Presence - - The Buffer Blog

The 10 Most Useful Buffer Features for a More Powerful Social Media Presence - - The Buffer Blog | Social and Content Marketing Best Tips | Scoop.it
When Joel started Buffer, its aim was to help you schedule Twitter updates for smarter sharing. It’s come a long way since then, and now we have lots of features to help you improve your social media presence across a whole bunch of networks.
Chris Agro's insight:

Do you use buffer? If not, you should. Learn how easy it is to feed content to your followers on a ongoing basis.

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