Today’s sophisticated consumers are using mobile devices more than ever and they’re using them to access social media and business web/ecommerce sites. People are constantly on their smartphones and tablets looking for things to do or to buy. In order to attract and keep this audience, your brand needs an integrated approach to SoLoMo.
You need to get social, think local, and spend on mobile. Check out this infographic which helps show the importance of a SoLoMo approach.
"Huawei‘s impressive new smartphone hasn’t been a very well kept secret, but today in Vegas for CES 2013 they’ve officially unveiled their new Ascend Mate 6.1-inch smartphone to rival the Galaxy Note II. We’re pretty sure they won the battle for largest smartphone. We were lucky enough to snag a few quick pictures with the massive device so check them out and all the details."
Nokia is planning at least one top-tier Windows Phone using an aluminum body rather than the colorful polycarbonate of the existing Lumia range, with the handset – codenamed Catwalk – due sometime this year. Expected to be both thinner and lighter than the Nokia Lumia 920, the Nokia Catwalk will be part of a three device refresh, according to The Verge‘s sources.
If you’re in the market for a mid-ranged Android handset with the possibility of it supporting dual-SIMs, you might be interested to learn that Samsung has officially announced the Galaxy Grand. The Galaxy Grand will come in two flavors – one that supports dual-SIM cards, allowing users to swap between the SIM cards effortlessly, and the regular single SIM version.
Via Mo Hall
"HTC’s One X, which launched earlier in the year, turned out to be quite a capable Android handset, and it was leaps and bounds above the company’s 2011 lineup. However, HTC decided to launch an updated version just a few months after the release of its predecessor. It’s available now exclusively on AT&T’s network, and it’s priced at $199 after a two-year contract. While the One X+ may not look any different than the One X, it does come with some decent and welcomed updates on the inside."
"The larger of the two big-hitters in the Acer Aspire S7 series Ultrabooks sits here on our desk like a high-powered glass-covered knife, ready to bring the best we’ve seen in touchscreen-toting Windows 8-optimized notebook action to the market. This machine has been delivered to our doorstep in its most powerful configuration, all $1,649 USD of it – complete with a 3rd Generation (Ivy Bridge) Intel Core i7-3517U Processor clocked in at 1.9GHz. The 13.3-inch display here is a beastly Full HD 1920 x 1080 pixel resolution widescreen CineCrystal LED-backlit bit of technology with 10 finger touch and a 16:6 aspect ratio."
"It’s time to get your MacBook Pro action on with a modified tablet design from Modbook Pro, announced today once again in a 13.3-inch iteration for release on October 3rd. The folks at Modbook have a strange situation on their hands, one where they’re somehow or another able to side-step the lock-out that exists around Apple’s OS X and create tablet computers that are, essentially, MacBook Pro units without the keyboard and a touchscreen up front. Today’s announcement also adds an SSD to the mix for you hardcore solid-state lovers."
Instagram has reinvigorated many artistic endeavors: social photo-sharing, old-timey photographic styling, and foodie dining excitement, to name a few.
But none more so than the art of time-wasting...
With their noses buried in their smartphones, you can bet most people are up to one thing—Instagramming. Last fall, information from Comscore even reported that users were spending nearly 1.5 times the amount of time on Instagram as they were on Twitter. And just today, Instagram announced it has reached 90 million total users, proving the app isn’t disappearing from peoples’ fingertips any time soon.
If you’re wondering how on earth so much time is spent on Instagram, this Visual Storytelling pie chart breaks it down for you.
"This week the folks at Vizio have unleashed the full barrage of Windows 8 machines you’d expect from a burgeoning new manufacturer of such devices, starting with the Vizio Tablet PC. The thing is though, Vizio isn’t new, they’re only just entering the PC market now, having released several rather aesthetically pleasing (and rather nice to use) machines over the past year. Here during CES 2013, they’ve jumped in on the tablet market as well."
Samsung is said to sell over half a billion cell phones next year, with almost 400 million of those being smartphones. Obviously, we expect Android to be the main mobile OS for Samsung’s 2013 smartphones, although other operating systems such as Windows Phone and TIZEN will also equip some of them.
Sam Mobile seems to have confirmed a model number for the next flagship Samsung smartphone, the GT-I9500, which will run either Android or TIZEN.
Today in Beijing, Oppo unveiled its latest entry in the high-end smartphone fray, the Oppo Find 5.
The device was launched at a snazzy event that was quite impressive, which is telling for Oppo’s ambitions to become a recognized player in the bustling international mobile industry. Our Darcy LaCouvee attended the Oppo Find 5 launch event, and got up close and personal with the new full HD device.
Via Mo Hall
"To add to its collection of budget-friendly handsets, regional carrier MetroPCS has announced the Samsung Galaxy Admire 4G. It’s available now for only $169 without a two-year contract, and compared to the previous Galaxy Admire, this one comes packing with more power, a larger screen, better battery life, and 4G LTE support."
"In this review, we're taking a closer look at the Samsung Galaxy Note 2 GT-N7100.
The Galaxy Note is back and this time, it’s packed with more features, such as the ability to preview e-mails, events, videos, and images without even touching your stylus tip to the screen and the ability to rotate the phone’s screen depending on the orientation of your head."