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SMM - monitoring and communities
SMM - monitoring and communities
Curated by Paula Pollock
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How Your Business Can Use the New Facebook Cover Photos | Social Media Examiner

How Your Business Can Use the New Facebook Cover Photos | Social Media Examiner | SMM - monitoring and communities | Scoop.it
New Facebook cover photos: Here are some examples of what you can do with your Facebook cover photo and how to leverage the new rules to boost your business.
Paula Pollock's insight:

Many businesses want to "be on Facebook" but without knowing the rules you can get into trouble. Good article with some example pages. 

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Fake Twitter followers: A Dirty Marketing Secret

Fake Twitter followers: A Dirty Marketing Secret | SMM - monitoring and communities | Scoop.it
A few weeks ago, I alerted readers to the growing problem of Twitter spam and now news comes that this is not the domain of underground players but one where large brands and stars may also be playing, purchasing fake followers to puff up their...

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Level343's curator insight, April 28, 2013 8:41 PM
According to the New York Times, two Italian security researchers, Andrea Stroppa and Carlo De Micheli, are naming a few of the larger buyers of such fake followers, a list that includes brands like Pepsi, Mercedes-Benz and Louis Vuitton , politicians like Newt Gingrich, Representative Jared Polis and Russian Prime Minister Dmitri Medvedev, and the rappers 50 Cent and Sean Combs, known as Diddy.
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Snickers Bids on Misspelled Google Words to Offer Candy As Antidote | Creativity Pick of the Day - Advertising Age

Snickers Bids on Misspelled Google Words to Offer Candy As Antidote | Creativity Pick of the Day - Advertising Age | SMM - monitoring and communities | Scoop.it
#Snickers Bids on Misspelled #Google Words to Offer Candy As Antidote http://t.co/ADngbPqBNh #SMM #SEO #SEM #Brilliant
Paula Pollock's insight:

Nice...if you have huge digital budgets!

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Build Social Media Into the Customer Experience - Forbes

Build Social Media Into the Customer Experience - Forbes | SMM - monitoring and communities | Scoop.it
ForbesBuild Social Media Into the Customer ExperienceForbesSocial media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.
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5 Ways to Turn Twitter into Your Most Powerful Social Media Tool | Jeffbullas's Blog

5 Ways to Turn Twitter into Your Most Powerful Social Media Tool | Jeffbullas's Blog | SMM - monitoring and communities | Scoop.it
What do you use as your daily Social Media dashboard every day?Most likely not Twitter.com I am guessing.Yet, in recent months, there were a great number of browser extensions released, specifically for Twitter.com.
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30 Useful Social Media Monitoring Tools

30 Useful Social Media Monitoring Tools | SMM - monitoring and communities | Scoop.it
This is a round-up of Social media monitoring tools that will surely help you and your company to you reach your social media goals (30 Useful Social Media Listening/Monitoring Tools http://t.co/2Tovxhez...)...
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Building Communities to Promote Collaboration #gilbane2012

The development of social media and other leading edge communication and collaboration technologies is creating a “perfect storm” of change, and social communities are the best means of surviving the weather.
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Homeland Security spends millions for 'biosurveillance' of social networks - RT

Homeland Security spends millions for 'biosurveillance' of social networks - RT | SMM - monitoring and communities | Scoop.it
RTHomeland Security spends millions for 'biosurveillance' of social networksRTIt's no secret that the government has used social media to analyze domestic trends earlier, but this could be the first time that the DHS is determined to try and keep...
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Snoox Is Pinterest With A Purpose | TechCrunch

Snoox Is Pinterest With A Purpose | TechCrunch | SMM - monitoring and communities | Scoop.it
Today a new startup is hitting the scene aiming to grab some of the success we're seeing in the recommendations sector. It's a combination between recommendation services like LiveStar and Stamped, and puts them on the web like Pinterest.
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Why You Probably Need Social Media Crisis Monitoring More Than You Think | Odimax Blog

Why You Probably Need Social Media Crisis Monitoring More Than You Think http://t.co/Xj7MnxFj #brands #marketers #marketing #mktg...
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Who Should Win The 2012 Social Media Election? - Search Engine Land

Who Should Win The 2012 Social Media Election? - Search Engine Land | SMM - monitoring and communities | Scoop.it
Search Engine LandWho Should Win The 2012 Social Media Election?Search Engine Land... any better.
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My Favorite Social Media Tools for Law Firms - Social Media for Law Firms

My Favorite Social Media Tools for Law Firms - Social Media for Law Firms | SMM - monitoring and communities | Scoop.it
These are my favorite social media tools when it comes to law firm social media. I know time is money and most attorneys would rather be billing. These tools will save you time.
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B2B Social Media is about “Communities not Contacts” | Maine Associates

B2B Social Media is about “Communities not Contacts” | Maine Associates | SMM - monitoring and communities | Scoop.it
Think "Communities not Contacts" http://t.co/3hsos6Hb Changing the sales mind-set for social media #sales #b2b #socialmedia...
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Top 5 Online Marketing Tactics for 2013

Top 5 Online Marketing Tactics for 2013 | SMM - monitoring and communities | Scoop.it
Tips and trends for online marketing, used by the best internet marketing agencies.

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Level343's curator insight, April 28, 2013 8:39 PM

Advertising on popular social networks is an important way to reach consumers, build your fan base, and engage with existing customers.  Now more than ever, social media marketing is a must-have essential for any online advertising campaign!

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How to Supercharge your Social Media Marketing Strategy with Employee Sharing | Jeffbullas's Blog

How to Supercharge your Social Media Marketing Strategy with Employee Sharing | Jeffbullas's Blog | SMM - monitoring and communities | Scoop.it
Employers have always known that employees are their best assets. If they aren’t engaged and passionate about the products or services they represent, then how can their customers feel the same?
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5 Mobile Ad Campaigns That Worked

5 Mobile Ad Campaigns That Worked | SMM - monitoring and communities | Scoop.it
Although a lot of digital executives say that mobile advertising has yet to live up to its promise, brands like Yamaha, Olympus and Adidas would say otherwise. (Check out these 5 #mobile #ad campaigns that worked!
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Is Social Media Marketing A Game or Serious Business? | Business 2 Community

Is Social Media Marketing A Game or Serious Business? | Business 2 Community | SMM - monitoring and communities | Scoop.it
People buy into the hype of social media marketing like a puppy ready to play fetch. The potential of wealth beyond measure, fame and fortune, internet sales ("@SO_pr: Is Social Media Marketing A Game or Serious Business?
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How Valuable is a Social Media Audience, Really?

How Valuable is a Social Media Audience, Really? | SMM - monitoring and communities | Scoop.it
There are key market principles driving a social media audience's value. Here's how digital marketers can tap into them. (How #Valuable is a Social Media Audience, Really?
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10 Reasons HootSuite is Our Social Media Monitoring System of Choice

10 Reasons HootSuite is Our Social Media Monitoring System of Choice | SMM - monitoring and communities | Scoop.it
10 reasons Find and Convert recommends HootSuite for social media monitoring. It's way more than HootSuite versus Tweetdeck. See why. (Great summary! RT @findandconvert: @FriedmanOren @ShaneSauer thanks for RT guys!
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Which Social Media Platform is Right for Your Business?

Which Social Media Platform is Right for Your Business? | SMM - monitoring and communities | Scoop.it
In the last decade, the number of social media platforms has exploded. There are the mass market social networks (Facebook and Twitter), professional networks (LinkedIn), news aggregators (Reddit), video sites (YouTube), ...
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Social media puts world at your ski tips - San Jose Mercury News

Social media puts world at your ski tips - San Jose Mercury News | SMM - monitoring and communities | Scoop.it
Tahoe resorts turn to technology to attract and engage a loyal following (Social media puts world at your ski tips - San Jose Mercury News: Social media puts world at your ski tipsS...)...
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5 steps to building digital communities that really impact your ...

5 steps to building digital communities that really impact your ... | SMM - monitoring and communities | Scoop.it
One of the more appealing opportunities for brands engaging with customers in social media is soliciting candid feedback about their products and service. With the right amount of investment in your communities these ...
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How to Use Your Tablet as a Second Monitor

How to Use Your Tablet as a Second Monitor | SMM - monitoring and communities | Scoop.it
A second monitor can seriously increase your productivity. Here's how to use your iPad or other tablet to its fullest potential.
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Ten politicians who've excelled at social media in 2012 - Houston Chronicle (blog)

Ten politicians who've excelled at social media in 2012 - Houston Chronicle (blog) | SMM - monitoring and communities | Scoop.it
Houston Chronicle (blog)Ten politicians who've excelled at social media in 2012Houston Chronicle (blog)The leader of the free world is also the leader of social media.
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Social Media Monitoring Tools Comparison Guide: 2012 Edition

Social Media Monitoring Tools Comparison Guide: 2012 Edition | SMM - monitoring and communities | Scoop.it
Review of popular social media monitoring tools, including a free comparison-chart PDF download that offers a side-by-side look at features and pricing.
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