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9 tips for being seen and heard through the noise of Facebook

9 tips for being seen and heard through the noise of Facebook | SMB Social Media Monitor | Scoop.it

"Facebook is constantly iterating so it can be tough to stay on top of trends. That’s why resources like Social Fresh are essential to anyone in a social marketing role.

 

Between nuances like, and knowing when they combine recent and top news, it can be overwhelming.

 

At least one thing remains the same, bad content remains just that, bad. The challenge is that there really is a lot of good content being posted on a regular basis.

 

So, how do you make sure you’re seen and heard?"

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How Do Australian SMBs Use Social Media For Marketing? [STUDY] - AllTwitter

How Do Australian SMBs Use Social Media For Marketing? [STUDY] - AllTwitter | SMB Social Media Monitor | Scoop.it
How Do Australian SMBs Use Social Media For Marketing? [STUDY]
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9 Things We Miss, Say Good Riddance to, and Want Next From Facebook | Wired Business | Wired.com

9 Things We Miss, Say Good Riddance to, and Want Next From Facebook | Wired Business | Wired.com | SMB Social Media Monitor | Scoop.it
In honor of Facebook's ninth anniversary, nine things we want, we miss or we're glad are gone.
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Foursquare in space! Follow @MarsCuriosity as it explores the red planet

Foursquare in space! Follow @MarsCuriosity as it explores the red planet | SMB Social Media Monitor | Scoop.it
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9 tips for being seen and heard through the noise of Facebook

9 tips for being seen and heard through the noise of Facebook | SMB Social Media Monitor | Scoop.it

"Facebook is constantly iterating so it can be tough to stay on top of trends. That’s why resources like Social Fresh are essential to anyone in a social marketing role.

 

Between nuances like, and knowing when they combine recent and top news, it can be overwhelming.

 

At least one thing remains the same, bad content remains just that, bad. The challenge is that there really is a lot of good content being posted on a regular basis.

 

So, how do you make sure you’re seen and heard?"

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10 gems from Reuters' social media 'cheat sheet'

10 gems from Reuters' social media 'cheat sheet' | SMB Social Media Monitor | Scoop.it
Though the guide by the news organization's social media editor is intended for journalists, communicators can definitely gain insight from it as well.

 

"It's debatable whether one should call something a "cheat sheet" if anyone can access it or add to it, but Reuters Social Media Editor Anthony De Rosa's public cheat sheet for reporters using social media is unquestionably handy.


The document, available publicly through Google Docs—which means anyone with a tip to offer can throw in his or her two cents—has been floating around the Web for about six months. And though it's aimed specifically at journalists, many of the tips are relevant to communicators and PR professionals.

 

Ragan.com parsed the text to find the 10 that can really help communicators step up their social media game."

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Beginners Guide on How to Add Twitter Cards in WordPress

Beginners Guide on How to Add Twitter Cards in WordPress | SMB Social Media Monitor | Scoop.it

"Twitter is slowly rolling out this experimental technology called Twitter Cards which makes it possible for you to attach media experiences to your tweets that link to your content. This very similar to Facebook status. When you paste a link, it adds a preview with title, summary, and thumbnail of your page content. In this article, we will show you how to add twitter cards in WordPress."

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Six Savvy Secrets For A Successful Pinterest [INFOGRAPHIC]

Six Savvy Secrets For A Successful Pinterest [INFOGRAPHIC] | SMB Social Media Monitor | Scoop.it

"Here are six critical tips that can help your company get a leg up on the competition"

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5 Ways Your Business Should Use Twitter Hashtags

5 Ways Your Business Should Use Twitter Hashtags | SMB Social Media Monitor | Scoop.it
Your brand should be investing in hashtags as part of its social media strategy. Follow these five tips for an improved hashtag strategy.
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The Definitive Checklist for Effective Facebook Posts

The Definitive Checklist for Effective Facebook Posts | SMB Social Media Monitor | Scoop.it
Facebook marketing is still about making a connection through interesting content. What has changed is the way we go about making those connections. This guide will help you remember the most-important aspects of making a successful Facebook post.
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10 Best Pinterest Practices

10 Best Pinterest Practices | SMB Social Media Monitor | Scoop.it
Pinterest is proving to be an extremely useful social media network for businesses to engage in. So why should you be be interested in Pinterest?
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Photos and video drive the most engagement on social media | Articles | Main

Photos and video drive the most engagement on social media | Articles | Main | SMB Social Media Monitor | Scoop.it
Images and video get more likes on Facebook and more shares on Twitter. Consider these—and more—reasons why your brand should jump on the visual bandwagon.
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What are the Top 10 Facebook Pages?

What are the Top 10 Facebook Pages? | SMB Social Media Monitor | Scoop.it

"If you have a technology addiction, I can almost guarantee it will be one of two things.


A social media network (most probably Facebook) or a mobile device.


Walk down the street and you will see people peering into small screens whether stationary or moving and I would warrant that one in two would be checking Facebook .


Social media marketing is quite often associated with building Facebook likes and many businesses think that this is the beginning and the end of the social media marketing adventure, activities and tactics.


The reality is that content is where you should be starting as you start the social media marketing journey.


Just tweeting a phrase or updating a Facebook page with a “sales” message is not what social media is about. You need to add value to people’s lives.


Social media marketing requires a new way of marketing thinking and philosophy."

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Social Media Drives Less Than 2% Of All B2B Website Traffic, Says Study [STATS] - AllTwitter

Social Media Drives Less Than 2% Of All B2B Website Traffic, Says Study [STATS] - AllTwitter | SMB Social Media Monitor | Scoop.it
Social Media Drives Less Than 2% Of All B2B Website Traffic, Says Study [STATS]
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Top 10 Social Media Blogs, The 2013 Winners! | Social Media Examiner

Top 10 Social Media Blogs, The 2013 Winners! | Social Media Examiner | SMB Social Media Monitor | Scoop.it
Looking for the best social media tips and advice? Check out the winners of Social Media Examiner's Top 10 Social Media Blogs for 2013.
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Quick Content: What to Post on Tumblr

Quick Content: What to Post on Tumblr | SMB Social Media Monitor | Scoop.it


"On a site with infinite scrolling in place, it’s no wonder that concision is king on Tumblr. Like Twitter, Tumblr is a fast-pasced platform; however, the same rule that keeps Twitter so quick is the same thing that makes Tumblr unique. Tumblr keeps the pace of Twitter but with much more posting capabilities because it doesn’t limit to just 140 characters of text-only."

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Twitter Risks Their Most Valuable Asset As They Remove TwitPic ... From Mobile Client

Twitter Risks Their Most Valuable Asset As They Remove TwitPic ... From Mobile Client | SMB Social Media Monitor | Scoop.it
Today's update of the Twitter iOS application removes the option to choose the web service that uploads a picture then tweets a link to the image.
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Pinterest users spend more money than Facebook, Twitter users

Pinterest users spend more money than Facebook, Twitter users | SMB Social Media Monitor | Scoop.it

Eighty percent of the top Pinterest categories are related to commerce. Also, pinners want to see price tags. Surprised?

 

"There are a lot of things about Pinterest you probably already know.

 

You know most Pinterest users are women (79 percent).

And you know Pinterest grew considerably in the past year. It had 608,000 users in June of 2011. That number jumped to more than 20 million in June of 2012.

 

But a new infographic from Fast Company has a lot of Pinterest statistics you probably aren’t familiar with, particularly about e-commerce.

 

Like how pinners prefer items with price tags over items without. Or, how 80 percent of the top categories on Pinterest are connected to commerce (e.g. jewelry/accessories, apparel, home furnishings, and books)."

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10 Twitter Header Images Done Right

10 Twitter Header Images Done Right | SMB Social Media Monitor | Scoop.it
Interested in updating your new Twitter header image, but unsure what to pick? Check out this slideshow to see what style fits you.
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New Twitter profile pages: A richer way to showcase your brand and engage consumers

New Twitter profile pages: A richer way to showcase your brand and engage consumers | SMB Social Media Monitor | Scoop.it

"Every day, consumers visit Twitter profile pages to connect with the people, businesses and brands that interest them. This makes the profile page a key part of any brand’s online presence. Today, we are announcing a design enhancement to profile pages that will give all Twitter users a richer canvas to showcase themselves and drive stronger engagement across platforms."

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9 Facebook Marketing Tips to Improve Engagement

9 Facebook Marketing Tips to Improve Engagement | SMB Social Media Monitor | Scoop.it
Facebook Engagement: Learn some great ideas, new things to try and ways to stand out that will ultimately help your business grow.
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How to Create Buzz from a Hashtag on Social Media

How to Create Buzz from a Hashtag on Social Media | SMB Social Media Monitor | Scoop.it
#hashtags have become much of a trend on the Internet within the past few years.

 

** "Hashtags are Like Twitter SEO" **

 

"You’ve seen them before, even if you didn’t know what you were seeing: #hashtags have become much of a trend on the Internet within the past few years. Starting on the social networking website Twitter, other social media sites have picked up on using them as well.These include the hot social media sites such as Pinterest and Instagram.


While the use of the hashtags is used by Twitter users from all over the world to talk about a wide range of topics, you can even use it to help your business and increase exposure."

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5 Facebook Pages That Will Keep You Up-To-Date on Facebook’s Ever-Changing Platform

5 Facebook Pages That Will Keep You Up-To-Date on Facebook’s Ever-Changing Platform | SMB Social Media Monitor | Scoop.it

"For those of us who work in Facebook Marketing, it’s both important and difficult to stay up-to-date on the latest changes and best practices for Facebook Pages. After all, Facebook is changing more often than ever. Everything from a small tweak in Facebook’s EdgeRank algorithm to the revamp of Pages to Timeline affects a Page’s performance.

 

What better than a list of– you guessed it– Facebook Pages to keep you well-informed and ahead of the curve. Whether you’re an industry expert or a rookie just starting out your career in social media, these pages are extremely helpful. For the more experienced people reading this, I’ve included a ‘hidden gem’ about each of these pages– so that even if you’re aware of/following these pages, you can still discover something new about them."

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LinkedIn Redesigns Company Pages

LinkedIn Redesigns Company Pages | SMB Social Media Monitor | Scoop.it
LinkedIn announced they have made a major design revamp to the company pages. Company pages are special landing pages within LinkedIn that add more information about the companies people work at.
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40 Brilliant Twitter Brand Accounts You Can Learn From

40 Brilliant Twitter Brand Accounts You Can Learn From | SMB Social Media Monitor | Scoop.it

"Thanks to its snappy nature and its potential to reach users on the go, pretty much every business you can think of has a Twitter account. However, that doesn’t mean that all brands use it right, some are trying to find the right tone for the company, or figure out which approach to take. If you’re having problems or you’re looking for inspiration, here’s a roundup of the brands who use the medium to its fullest."

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