A walk-through of the steps that form a simple social engagement plan – listening, engaging, measuring, and learning.
Ever heard the saying “think twice before you speak?” Well, I say “listen twice before you tweet!”. When you start your listening exercise, you’ll want to identify things like:
- What are my audience’s main pain points?
- What type of content does my audience find appealing?
- What format of content is best consumed, engaged with, and shared by my audience?"