Small Business On The Web
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Small Business On The Web
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Marketing Your Content on Google Plus

Marketing Your Content on Google Plus | Small Business On The Web | Scoop.it
Google+ is not a Facebook competitor. It uses content and social proof to improve search. Here are 4 case studies of how to market your content on Google plus


"Google+ is about relevant content"

craig daniels's insight:

Google+ has not faded into the background to become a forgotten footnote in the social media wars as many top commentators predicted. It has in fact continued to gain millions of new users every month and evolve its own path.


Small business need to use this powerful tool to promote and inform their customers and to keep an eye on their competitors. Even very small businesses need to jump on board Google+.

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20 Reasons to Switch to Google+ [INFOGRAPHIC]

20 Reasons to Switch to Google+ [INFOGRAPHIC] | Small Business On The Web | Scoop.it
Thinking of truly embracing Google+ as your go-to social network of choice? The folks at Infographic Labs have put together a compelling infographic as to why the Google service...
craig daniels's insight:

Here is a great infographic highlighting 20 reasons you business needs to be on Google+. They use the word switch but I don't thinking you need to leave FB, at least not at the moment. Take the plunge and join Google+.

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Can I Get 55% More Traffic Than My Competitors? Answer: Yes You Can

Can I Get 55% More Traffic Than My Competitors? Answer: Yes You Can | Small Business On The Web | Scoop.it

"According to Hubspot.com, companies who create, optimize and promote their blogs get 55% more traffic and 70% more leads than those who don’t."


"After publishing your blog articles, you should systematically distribute your content through several channels. The exact channel(s) which you should use will depend on your target market. Knowing exactly who you’re trying to reach and where they are on the web will make the process much more efficient."

craig daniels's insight:

I pumped up the title of this post for just one reason, small businesses needs to blog so they can engage their customers on a deeper level. Connecting with users by using compelling content is one of the tools most often avoided by small business and that is a huge shame because it works.


Blogging not only places content on your website giving users and search engines cues that you are involved in your business but blogging also gives you content to share on all your social connections. When you blog you can share a piece of it on FB, Google+, Twitter and all your social properties.


So what are you waiting for? Get Blogging today.

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20 Reasons Why you Should Use Google Plus [Infographic]

20 Reasons Why you Should Use Google Plus [Infographic] | Small Business On The Web | Scoop.it

Via Gust MEES, Mithuhassan
craig daniels's insight:

Whatever doubt there was concerning Google+ has melted away and been replaced with a robust desire to get on the train before it leaves the station. G+ benefits your small business search results... If your not there do it today and if you are these interact with others.

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AlGonzalezinfo's curator insight, March 10, 2013 9:05 AM

G+ is catching up big time for many reasons.  Among these reasons is the Hangout integration.  

 

We just facilitated a remote 1.5 day leadership development session with Hangouts and it was fantastic.  

 

Google is sticking to their strategy and their value is starting to win people over.  I was never a fan and, through valuable features, I am changing my perspective on the suite of offerings.

 

This is a relevant infographic.

Penelope's comment, March 10, 2013 6:43 PM
Been thinking about G+. Thanks for sharing, Al. ;)
Shanika Journey's curator insight, March 12, 2013 12:49 PM

NICE ONE! Great reference