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Online Marketing Strategies

Online Marketing Strategies | Small Business Tips | Scoop.it
Rose Marie Tronge's insight:

MyBiz Online Services provides leading edge technology to enhance your local online marketing strategies.

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Five Essential Tips for Small Business Data Security

Five Essential Tips for Small Business Data Security | Small Business Tips | Scoop.it
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Five Essential Tips for Small Business Data Security
Huffington Post
It's National Small Business Week.

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13 Trends in 2013: Social Media Marketing Takes Flight [INFOGRAPHIC]

13 Trends in 2013: Social Media Marketing Takes Flight [INFOGRAPHIC] | Small Business Tips | Scoop.it

Online, Digital and Social Media Marketing will be key initiatives for companies in 2013. The importance of building long term brand equity and ROI will be key focuses. Social Strategies to develop targeted campaigns, leverage data and implement emerging technologies and tools will be the drivers for success.

 

As you are planning for 2013, your business will find itself facing questions concerning the social impact of your business and brand. Winnie Hart and Lorrie Lee from TwinEngine share 13 in 2013 – Social Media Marketing trends that will take flight.


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Mareta Simanu Sapolu's comment, April 4, 2013 7:15 AM
This is a very good article as it highlights the importance of social media connection to the ending customers. It is not only that social media can help companies creates long term advantage but on the other hand it will continuously improve consumer loyalty and engagement in a long run. With companies focus to increase profits and sustain in a long term, social media can be a very effective way of building brand equity and at the same time companies can also identify the trends and be able to adjust to changes to improve rather than being unsure of whats ahead.
Angelina Singh's comment, April 8, 2013 3:04 AM
Social media is becoming more and more popular today. The great thing about social media platforms is the coverage. Its so viral that it can communicate to a wide range of people. Linking with this return on investment is very important for a company to know that its profitable and building long term brand equity is important due to competing products.
Mareta Simanu Sapolu's comment, April 8, 2013 6:26 AM
Absolutely right, social media is so popular and definitely is an easy target to build long term brand awareness and brand equity.