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Rescooped by Dianna Rands from MarketingHits
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Why The Smartest Brands Race To Respond To Consumers On Social Media [INFOGRAPHIC]

Why The Smartest Brands Race To Respond To Consumers On Social Media [INFOGRAPHIC] | Small business Marketing | Scoop.it
Did you know that 82 percent of companies believe that they provide superior customer service on social media?
Sounds great, right? Unfortunately, 92 percent of consumers disagree.
Uh oh.

Via Brian Yanish - MarketingHits.com
Dianna Rands's insight:

Are you responding in a manner that is acceptable for your consumers? They may not think so.

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Rescooped by Dianna Rands from MarketingHits
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5 Things You Should Not Miss About Twitter Card Analytics

5 Things You Should Not Miss About Twitter Card Analytics | Small business Marketing | Scoop.it
Twitter Cards has given a new meaning to ‘Tweets’ and it expresses more than 140 characters could ever have. Twitter introduced the cards two years ago, but just last month they added analytics which makes this feature a stellar for marketers. Initially, Twitter partnered with BuzzFeed, NBC News, Time Inc., ESPN, MLB, Flipboard, Etsy, Foursquare, and Path to launch and shape the product. They are now available for all card users and advertisers.
Via Brian Yanish - MarketingHits.com
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Rescooped by Dianna Rands from MarketingHits
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The 36 Rules Of Social Media (Infographic)

The 36 Rules Of Social Media (Infographic) | Small business Marketing | Scoop.it
Fast Company produced this infographic about the 36 Rules of Social Media, very simple straightforward advice from professionals in the field (see the list of contributors at the bottom).

Via Brian Yanish - MarketingHits.com
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Sara Prendergast's curator insight, March 9, 2014 7:49 PM

A short and to the point infographic with 36 tips for social media. This is very helpful and a quick read!

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Part 6/9: Outsourcing #SEO #Content - #WidgetWare

Part 6/9: Outsourcing #SEO #Content - #WidgetWare | Small business Marketing | Scoop.it
“ Outsourcing SEO content is a common practice among search engine optimization companies due to the lack of manageability of writing a massive amount of content between only a few people.”
Dianna Rands's insight:
Great concept, but at which point does it become too outsourced? Companies need to think about how many tiers of outsourcing they will allow. Because eventually it really won't be their work.
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How Much Data Is Created Every Minute? [INFOGRAPHIC]

How Much Data Is Created Every Minute? [INFOGRAPHIC] | Small business Marketing | Scoop.it
Thursday's sporadic Twitter outages gave addicts like us the shakes. After all, Twitter users average over 100,000 tweets per minute, and the site was down for a whole lot longe...
Dianna Rands's insight:

This article is dated. But what initially sent me to it was an infographic towards the end (which was used in a current article). It depicts how much data is generated every minute. And this was from 2012! Imagine what we are doing in 2014. The recurring theme for 2014 is valuable content. With so much information being churned daily, you need to make sure the content you are sharing will hold value to your audience. Otherwise, they will simply go somewhere else.

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When to Post on Facebook, Twitter, Google+, LinkedIn, and Pinterest #INFOGRAPHIC

When to Post on Facebook, Twitter, Google+, LinkedIn, and Pinterest #INFOGRAPHIC | Small business Marketing | Scoop.it
Determining the best times to post on Facebook, Twitter, Google+, Pinterest, LinkedIn, and blogs is vital to content marketing success. The optimal time to share on each platform may vary.

Via Brian Yanish - MarketingHits.com
Dianna Rands's insight:

You need to determine when your clients are using the different social media platforms. However, this is a great starting point for most businesses.

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Brian Yanish - MarketingHits.com's curator insight, March 11, 2014 1:48 AM

Do you agree with these time?

Gwenaël Bonnafoux's curator insight, March 11, 2014 4:32 AM

Community managers, print it and pin it on your desk!

Rescooped by Dianna Rands from Google Plus and Social SEO
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5 Ways to Increase the Visibility of Your Curated Content

5 Ways to Increase the Visibility of Your Curated Content | Small business Marketing | Scoop.it
“I was recently asked by Bill Gasset: “how does one go about being in the recommended feed in the side panel for a specific topic?” As this is a question we frequently have, I thought I would turn my answer to him into a blog post so we can not only help other Scoopiteers benefit from it but also enrich it with your comments, ideas and suggestions. Continue reading →”
Via Neil Ferree
Dianna Rands's insight:
Good insight on how to make your content more visible.
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