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7 Social Media Trends for Marketers: New Research | Social Media ...

7 Social Media Trends for Marketers: New Research | Social Media ... | Small biz | Scoop.it
Are you wondering what the latest social media trends are for marketers? Want to make sure you don't miss out on the next trend in social media? Fresh from the 2014 Social Media Marketing Industry Report (which surveyed ...
Lynn Bardowski's insight:

No big surprises here, but the article confirmed that google+ is peeking interest. I'm already a fan. Also on rise: Infographics and original content via blogs, podcasts and video. 

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Why humans beat robots in the social media smackdown

Why humans beat robots in the social media smackdown | Small biz | Scoop.it
Your customers are just as real on social media as they are in the real world, so be sure to keep it human when engaging online. (To achieve content marketing success, give your customer service efforts a much needed human touch.
Lynn Bardowski's insight:
Great examples of customer service done right via social media. Keep it real humans. If you can make me laugh, that's even better.
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Lessons we've learned from these female entrepreneurs

Lessons we've learned from these female entrepreneurs | Small biz | Scoop.it
Every entrepreneur needs a fighting philosophy to get by in this dog eat dog world, which is why we're obsessed with this shortlist of female entrepreneurs...
Lynn Bardowski's insight:
In a nutshell...ask for what you want, never assume anyone is smarter than you, and have the courage to act on your ideas. Personally, I believe we need more women sharing their success story. That's why I wrote my book.
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Infographic: 11 Amazing Text Message Marketing Stats

Infographic: 11 Amazing Text Message Marketing Stats | Small biz | Scoop.it
By Dr. Todd Bacile | November 29, 2013 SMS Marketing Statistics Text Message Marketing Benefits Consumers use text messaging in their everyday personal communications. Yet, promotional text message...
Lynn Bardowski's insight:
Stats show 98% of text messages are read, vs 12% of emails. Enough said.
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Which Social Media Channels Are Best For Your Small Business?

Which Social Media Channels Are Best For Your Small Business? | Small biz | Scoop.it
Select a Site Marketing Insights for Entrepreneurs. Subscribe. Sign up for our mailing list. Get our content. Browse ... A small company who's rocking it: The Village Toy Shop in Easton, Massachusetts has a great page for a small, local shop.
Lynn Bardowski's insight:
One of the best blogs I've seen about social media. It offers real examples of businesses who are doing it right. Content and connecting, not size, matters.
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The puzzle of motivation

Career analyst Dan Pink examines the puzzle of motivation, starting with a fact that social scientists know but most managers don't: Traditional rewards aren't always as effective as we think.
Lynn Bardowski's insight:
This TED talk about motivation will make you rethink carrots and sticks. Candles are involved.
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The Top 5 Online Marketing Webinars of 2013

The Top 5 Online Marketing Webinars of 2013 | Small biz | Scoop.it
So in the time-honored, tradition of “best of” lists, we offer you the top 5 marketing webinars of 2013.
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Social media topics dominate this list. So much to learn, so little time.

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5 Last-Minute Holiday Optimization Tips for your PPC Campaigns - Business 2 Community

5 Last-Minute Holiday Optimization Tips for your PPC Campaigns - Business 2 Community | Small biz | Scoop.it
5 Last-Minute Holiday Optimization Tips for your PPC Campaigns: Nearly all businesses, regardless of vertical ... http://t.co/Lqyaa9JILr
Lynn Bardowski's insight:

Love the idea of using Google Trends to search unique keywords used during black friday - cyber monday. 

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