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Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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20 Do's & Don'ts for Better Social Media Marketing

20 Do's & Don'ts for Better Social Media Marketing | SM | Scoop.it

It is no longer a question of IF companies should execute a social media strategy. The question for most companies is HOW to best execute a meaningful and engaging approach that generates results. With so many social media marketing options available, marketers must also decide best practices and what tactics to avoid.

 

We all make mistakes as marketers and it’s important that we not only learn from those mistakes but share with others so that they can avoid them. I hope that the 20 Social Media Marketing Do’s and Don’ts that I’ve provided within this article not only entertain you but make you think about your current social media strategy...


Via Martin Gysler
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Rescooped by Khaled El Ahmad from Social Media Strategy for Personal Branding - emba.it
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Twitter-Who? 10 Steps to Creating a Better Professional Online Profile - Marketing HQ | Marketing HQ

Twitter-Who? 10 Steps to Creating a Better Professional Online Profile - Marketing HQ | Marketing HQ | SM | Scoop.it

Via Francesco Venier - checovenier.com
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Rescooped by Khaled El Ahmad from Data Visualization for Social Media
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2011 Social Media Statistics (video infographic)

2011 Social Media Statistics (video infographic) | SM | Scoop.it

Great stats on Social media that hit home! for those who still think that this is just a "fad" - think again! 


Via Enriched By Code
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Rescooped by Khaled El Ahmad from Everything Facebook
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12 Things You Didn’t Know Facebook Could Do

12 Things You Didn’t Know Facebook Could Do | SM | Scoop.it
The social network has been adding functions to make it more useful, although many on the site are unaware of them.

Via Genevieve Lachance
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Rescooped by Khaled El Ahmad from SocialMediaEdu
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The Ultimate Social Media Guide

The Ultimate Social Media Guide | SM | Scoop.it

31 Tips for Facebook, Twitter, Google+ And More.

 

Enough is enough. It’s time to dig into the nooks, crannies, and feature-packed nether regions of today’s five hottest social media services. We’ll also reminisce over failed services in a virtual Social Media Walk of Shame, as well as dig deep into the hardware of the largest social media site online


Via Judy O'Connell, Texas Social Media
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Rescooped by Khaled El Ahmad from "Social Media"
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Social Media, Students and Getting a Job

Social Media, Students and Getting a Job | SM | Scoop.it
The following post comes from our Social Media Channel sponsor, Full Sail University.

Via Jose H. Flores
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Damn You Auto Correct Reveals 9 Funniest Texts of the Year

Damn You Auto Correct Reveals 9 Funniest Texts of the Year | SM | Scoop.it

LOL Damn You Auto Correct funniest texts of the year, based on Facebook shares, tweets, comments and page views.

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Facebook COO Sheryl Sandberg And Her Husband Have Done The Impossible

Facebook COO Sheryl Sandberg And Her Husband Have Done The Impossible | SM | Scoop.it
Tips on work-life balance from the most important woman in tech.
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5 steps to social media measurement

5 steps to social media measurement | SM | Scoop.it
One of the best things about having marketers as my target market is that I personally benefit from thought leaders I get to work with to offer my audience valuable content.
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Rescooped by Khaled El Ahmad from Curation Revolution
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Forget Branded Content, Tell a Great Story - Forbes

Forget Branded Content, Tell a Great Story - Forbes | SM | Scoop.it

"It’s not logical to think that consumers will ever volunteer to watch or share our marketing, so let’s stop making marketing and instead start telling stories. We need to unshackle ourselves from old formats and embrace an idea that has existed since humans first began communicating."

 

The only piece that's missing in this post is any discussion about the fundamental dynamic of storytelling:  story sharing. It seems the author is still focused on broadcasting stories instead of engaging in swapping stories with customers (i.e. listening to their stories in return).

 

But one step at a time :) ....


Via Karen Dietz, Martin (Marty) Smith
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janlgordon's comment, December 5, 2011 1:06 PM
Hi Robin,
Excellent piece! I love your observations and agree with you - "brands need to engage in swapping stories and listen to their stories in return"
Martin (Marty) Smith's comment, December 5, 2011 10:00 PM
Thanks Khaled. Marty
Rescooped by Khaled El Ahmad from "Social Media"
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Four Steps to Develop a Successful Mobile Strategy

Four Steps to Develop a Successful Mobile Strategy | SM | Scoop.it
4 Steps To Developing A Successful Mobile Strategy. How do you create mobile app and mobile web strategies for brands and retailers.

Via Neil Wilkins, Jose H. Flores
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Rescooped by Khaled El Ahmad from Social Media Content Curation
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12 Rules of Blogging Survival: Content Curation is Great Strategy | Problogger

12 Rules of Blogging Survival: Content Curation is Great Strategy | Problogger | SM | Scoop.it

Excerpt from article:

 

Blog readers have a myriad of reading options for almost every topic you can think of. In fact, within your niche, potential customers may be enjoying blog posts written by your competitors while they ignore your blog like the plague.

 

 

There are 12 ways for your blog to survive and thrive.

 

1. Be the best teacher in your niche... (content curation strategy)

2. Be more personal than the others...

3. Be funnier than the others...

4. Say what everyone else thinks...

5. Be the expert on a specific sub-niche... (content curation strategy)

6. Have a bigger vision...

7. Be more extreme than the others...

8. Be more creative than the rest...

9. Cross-pollinate better than the others...

 

10. Be the best curator of meaningful content:

Find the best information that others have written and posted online—the best articles, charts, tables, infographics, videos, or pictures. Collect it in a logical, easy-to-use navigational structure on your blog.
Make sure you link to and give credit to your sources and only summarize (or take small portions of) the articles you link to. Content curation is a way to share great information that is already available and to become seen as a key source of great information.

 

11. Be the news source for your industry... (content curation strategy)

12. Work harder than the rest...

 

[read full article http://j.mp/tgsQ0N]


Via Giuseppe Mauriello
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Facebook Reveals 2011's Most-Popular Status Trends

Facebook Reveals 2011's Most-Popular Status Trends | SM | Scoop.it
Facebook's just-released research pinpoints the top topics in news, entertainment and sports that got you and your friends posting status updates.
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Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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The Complete Bloggers Guide to Facebook Marketing

The Complete Bloggers Guide to Facebook Marketing | SM | Scoop.it

One Billion. That’s the number of users Facebook will hit in a matter of months – if not sooner. The powerhouse network continues to climb.


Did you know that two billion posts are Liked and commented on each day and, on average, Facebook users spend over 700 BILLION minutes a month on Facebook? There’s no doubt your ideal audience is on Facebook right now.

 

The key is to figure out how Facebook’s mega population can help you position your blog as the leading source in your industry while helping you increase your overall traffic and leads.

 

When it comes to Facebook marketing, you’ve got to have a plan. If you go at it without a strategy, your Facebook efforts could quickly become a huge waste of time...


Via Martin Gysler
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Martin Gysler's comment, December 6, 2011 1:42 PM
It's done, I subscribed as "martingysler". I have not set the connections yet, but I'll do it soon. Cheers and thanks for the advice.
manju chandra's comment, December 7, 2011 1:33 AM
Facebook is the best top one Social networking site .............
Martin Gysler's comment, December 7, 2011 8:13 AM
Yes, manju, you're probably right :)
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20 Best TED Talks for Students of Social Media | Best Colleges Online

RT @tweetmeme 20 Best TED Talks for Students of Social Media | Best Colleges Online http://t.co/SberqbnR...
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10 things you should never post on Facebook - The Online Mom

10 things you should never post on Facebook - The Online Mom | SM | Scoop.it

10 things you should never post on Facebook - The Online Mom | @scoopit http://bit.ly/...

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Tweeteorites - Shusmo's Favorite Stream

What I have been looking for, your follower's favorites ~> Tweeteorites - Shusmo's Favorite Stream | @scoopit http://bit.ly/...

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Foursquare Reaches 15M Users, Triples Audience in a Year | ClickZ

Foursquare Reaches 15M Users, Triples Audience in a Year | ClickZ | SM | Scoop.it
Growth opportunities continue, as lion's share of smartphone users have yet to adopt geo-social.
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12 Free SEO Tools of 2011 to be Grateful For

12 Free SEO Tools of 2011 to be Grateful For | SM | Scoop.it
A few of these tools also qualify as resources or guides, but every one of these tools has made my life just a little bit easier this year. To all of you in this list, and to those I've missed or forgotten but who have offered free tools in 2011,...
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Why Your Company Might Want to Consider a Social Media Agency

Why Your Company Might Want to Consider a Social Media Agency | SM | Scoop.it
Why a social media agency might be a logical choice to help your business in creating a strategy, implementing and scaling your social media marketing efforts.
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Give 'Em the Business on Your Facebook Page | Social Media Today

Give 'Em the Business on Your Facebook Page | Social Media Today | SM | Scoop.it
You know those people who want to be your friends on Facebook only they’re not really your friends, they’re friends of your business? Still with me?
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Rescooped by Khaled El Ahmad from Curation Revolution
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Social Media Content Defined: The Question is the Answer

Social Media Content Defined: The Question is the Answer | SM | Scoop.it

What questions should you be asking yourself about social media? Maybe the question is the answer. Clear as mud, right?


Via Martin (Marty) Smith
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14 Signs That You Are Failing at Facebook Marketing

14 Signs That You Are Failing at Facebook Marketing | SM | Scoop.it
I have compiled a list of all the activities that I think are considered as Facebook marketing gone wrong or in other words - facepalms.
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What the Klout | INFOGRAPHIC

What the Klout is dedicated to keeping up with the latest news on, about and from Klout, the purveyors of online influence.
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