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6 Tips for Writing a Facebook Post with the Perfect Call to Action | Social Media Today

6 Tips for Writing a Facebook Post with the Perfect Call to Action | Social Media Today | SM4NPFacebook | Scoop.it
The phrasing and structure of a Facebook status update correlates strongly to how users will engage with a post. For the best post engagement, use a call to action (CTA).
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Nonprofit Facebook pages experience fan increases

Nonprofit Facebook facts to pay attention to. A survey conducted by M+R Strategy Services, a fundraising consulting company, found that among the 37 nonprofits they sampled, they had a median fan base of 31473.
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A 3 Step Guide to Attracting Corporate Donors Using Social Media ...

A 3 Step Guide to Attracting Corporate Donors Using Social Media ... | SM4NPFacebook | Scoop.it
Nonprofits – small and large – were scurrying to create “meaningful” corporate partnerships NOT sponsorships. Some did it well (Pink ... Don't forget to include social media – Facebook friends, Twitter followers.
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11 Must-Follow Nonprofits on Instagram

11 Must-Follow Nonprofits on Instagram | SM4NPFacebook | Scoop.it
For the mobile social media manager, Instagram is a must-download photo-sharing smartphone app – and with more than 80 million users who to date have shared over four billion photos – its quickly becoming a community that early adopter nonprofits...
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Storytelling tips from the experts at Pixar

Storytelling tips from the experts at Pixar | SM4NPFacebook | Scoop.it
Is this the chewiest infographic you’ve seen this week?
Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public.
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11 Types of Photos Nonprofits Should Post on Social Media

11 Types of Photos Nonprofits Should Post on Social Media | SM4NPFacebook | Scoop.it
My Return on Investment (ROI) from using Pinterest to promote Nonprofit Organizations is somewhere between minimal and better-than-expected, but using the site on a regular basis has fundamentally changed how I think about social media and the...
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[Vancouver] The Science of Facebook Pages for Nonprofits ...

[Vancouver] The Science of Facebook Pages for Nonprofits ... | SM4NPFacebook | Scoop.it
[Vancouver] The Science of Facebook Pages for Nonprofits. Note: this event will be streamed live. What actually works in garnering likes, comments and shares on Facebook pages? Darren Barefoot and Theo Lamb analyzed ...
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Changes to Facebook Pages: What Your Nonprofit Needs to Know! | Social Media For Nonprofits

Changes to Facebook Pages: What Your Nonprofit Needs to Know! | Social Media For Nonprofits | SM4NPFacebook | Scoop.it

Oh, good, Facebook is changing again. Most of us have gotten used to this periodic adjustment from our friends in blue and white. However, for those groups that are nonprofits, they may not have the resources to dedicate to all the nuances of Facebook’s merry-go-round of rules.


Rosita Cortez does a good job of laying out the Facebook “pages” ecosystem and how it will change what they can do. This post covers page management, links, and admin settings. In addition, it gives nonprofit admins some useful tools to help those interested in the cause make certain they are still seeing the nonprofit’s updates in their feeds.


Via Tim Albright
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Facebook Publishes Guide for Nonprofits and Causes

Facebook Publishes Guide for Nonprofits and Causes | SM4NPFacebook | Scoop.it
must read @techsoup: Facebook Publishes Guide for #Nonprofits and Causes: http://t.co/06kg42fs #sm4sg #business...
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Six Ways To Get More From Promoted Posts On Your Facebook Page

Six Ways To Get More From Promoted Posts On Your Facebook Page | SM4NPFacebook | Scoop.it
Back on May, Facebook rolled out a new Facebook Page feature called “Promoted Posts” as a way to help you increase exposure for your Page updates.
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How Nonprofits Can Use Facebook Groups

How Nonprofits Can Use Facebook Groups | SM4NPFacebook | Scoop.it
As the community engagement manager at Nonprofit Marketing Guide.com, I have set up a lot of Facebook Groups, and unlike some other changes Facebook has made that people find annoying, the latest updates have made Groups even more functional.
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Infographic: Peer-to-Peer Fundraising Events Raise the Most Money

Infographic: Peer-to-Peer Fundraising Events Raise the Most Money | SM4NPFacebook | Scoop.it
In fundraising, did you know that the more you ask people to suffer, the more money you will raise? It sounds crazy, right? But it’s true.
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How to win the marketing Olympics

How to win the marketing Olympics | SM4NPFacebook | Scoop.it
As the Olympics get underway, prepare for the onslaught of odd promotional tie-ins.
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The Facebook Dirty Dozen [Infographic]

The Facebook Dirty Dozen [Infographic] | SM4NPFacebook | Scoop.it
Facebook Marketing can be confusing and frustrating at times. Here’s a checklist of 12 common mistakes most people make on Facebook.  Take a look to see if you’re guilty of any of these.  And if you are,  no worries!

Via Debra Askanase
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Ten Ways To Make Your Nonprofit Website Simply Awesome

Ten Ways To Make Your Nonprofit Website Simply Awesome | SM4NPFacebook | Scoop.it
Despite the proliferation of social media, your website is still your primary identity online. It may not be the place where you engage with constituents and supporters, but it is the place they’lll go to when they want more from the relationship.
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Eleven Ways You Need To Change Content Marketing Strategy For Facebook

Eleven Ways You Need To Change Content Marketing Strategy For Facebook | SM4NPFacebook | Scoop.it
The new Facebook page timeline layout changes the way your organization needs to think about content.
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The 10 vital rules of thanking, pleasing and keeping donors

The 10 vital rules of thanking, pleasing and keeping donors | SM4NPFacebook | Scoop.it
1. KNOW YOUR DONOR: Capture information on how your donors gave and what appeal they are supporting.  Did they give in response to a special appeal or at an event?
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Promoted Facebook Posts for Nonprofits: The ROI of $30 Spent in Advertising

Promoted Facebook Posts for Nonprofits: The ROI of $30 Spent in Advertising | SM4NPFacebook | Scoop.it

Like nonprofits, I am generally thrifty. Spending $30 on one “Promoted Post” on the Nonprofit Organizations Facebook Page felt like a significant expense. Was it worth it? 


Via Julia Campbell
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A Simple 6 Step Plan for Creating a Facebook Page that Works ...

A Simple 6 Step Plan for Creating a Facebook Page that Works ... | SM4NPFacebook | Scoop.it
We already know that Facebook is crushing it and that schools have an incredible opportunity to use the platform to deepen relationships with families, students and alumni. But is your school (or nonprofit) getting the most out ...
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Six Fundemental Steps for Success on Facebook

Six Fundemental Steps for Success on Facebook | SM4NPFacebook | Scoop.it
This is an interview I conducted at BlogWorld about Facebook Marketing for Dummies where I talk about the three biggest myths about Facebook, making content about your fans, using ads and using offers.
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Fission Strategy

Fission Strategy | SM4NPFacebook | Scoop.it
From Likes to friend requests, Facebook is all about building relationships – Mark Zuckerberg even emphasizes that Facebook increases people’s capacity to build and maintain relationships (Important Tips for Growing Your Organization’s Facebook...
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carriewriterblog: 12 Common Mistakes Nonprofits Make in Social ...

carriewriterblog: 12 Common Mistakes Nonprofits Make in Social ... | SM4NPFacebook | Scoop.it
“Did you know we are also on Facebook?!” “Press Release: [Nonprofit Name] Releases Annual Report #Breaking #News #MustRead 4. Automating Content Your social media campaigns are only as good as the person ...
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Reasons for Going Mobile - Infographic

Reasons for Going Mobile - Infographic | SM4NPFacebook | Scoop.it
Does your organization have a strategy for "going mobile?" Here's an infographic (from AD60) illustrating 10 reasons why you need a mobile site.
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5 Proven Tips for Building Your Nonprofits Email List ...

5 Proven Tips for Building Your Nonprofits Email List ... | SM4NPFacebook | Scoop.it
If you have a link to your Facebook and Twitter at the top of your homepage and your listserve at the bottom, it implies that you prefer to interact with your audience on your social media sites. If you want to build your list, make ...
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Question Assumptions | Social Media Strategy for Nonprofits and ...

Question Assumptions | Social Media Strategy for Nonprofits and ... | SM4NPFacebook | Scoop.it
(“We have to be on Facebook!” “We need a Twitter account, right?) Why? To what end? When we begin by knowing what goals the organization needs to achieve, the direction of social media implementation becomes clear.
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