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Scooped by Khaled El Ahmad onto SM |
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According to a new market report published by Transparency Market Research "Mobile Wallet Market - Global Industry Analysis, Size, Share, Growth and Forecast, 2012 - 2018," the global mobile wallet market is expected to reach USD 1,602.4 billion by... Via Damian Radcliffe 
Damian Radcliffe's curator insight,
April 13, 12:21 PM
EMEA (Europe, the Middle East and Africa) is expected to be the largest market for the mobile wallet industry in 2018. Delete the scoop?
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Digital marketing isn't a fad - it's the future. And although it may be a notoriously difficult task to project the future; the most telling variable is what's happening in the present.
Look around you and you'll notice that the world is connected, communicating and constantly clicking.
There's no reason to believe that the demographic cohort that will follow Generation Y, will be any different. In fact, the next generation will be the first that cannot conceive a world that isn't defined and enabled by the Internet, mobile devices and online social networking. Still not convinced?
The following Infographic by ROI Media - http://bit.ly/JOOy40 - presents an overview of the digital landscape, and the changes pointing towards the need for social media marketing in commerce.
Download / Embed Here: http://bit.ly/JOOOA7 ; Via maxOz, janlgordon Delete the scoop?
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Getting your app discovered is the fundamental challenge every app marketer faces. With millions of apps across iOS, Android, Windows Phone, and other platforms, standing out in the boundless sea of available apps is becoming increasingly difficult.
The best app marketers will pursue a comprehensive, well-rounded app marketing strategy that includes pre-launch work and post-launch work. The best strategies will include organic and paid app marketing channels.
Here’s the complete guide to app marketing that every app owner needs to follow.
Before Launch
Contrary to popular belief, your marketing strategy needs to start well before your app goes live in the app store. Like any successful product, understanding who your customers are and where you can find them is one of the most important pieces of the app marketing puzzle. There are a few steps you need to take before you launch your app:
Read more: http://bit.ly/JkeEHT Via Martin Gysler Delete the scoop?
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Video Clip of how mobile changes our marketing from Keynote Speech in February 2011 given by Christina "CK" Kerley.
Truly transformative seems to be one of her favorite word. She's good and worth watching! Via Level343 Delete the scoop?
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