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30 Ways to Engage Your Social Media Influencers

30 Ways to Engage Your Social Media Influencers | SM | Scoop.it
- January 25, 11:15 PM

 

 

APPRECIATION AND COLLABORATION IS THE KEY TO SUCCESS

It is not about you - your own success! It is all about THEM!

 

 

---> First you search your influencers according this guide:

http://noozmag.de/engagement-leadership-how-do-you-select-your-influencers-in-klout/

 

---> Then you engage with them ... as everything is about

 

ENGAGEMENT LEADERSHIP

 

Following the points named here in the article:

 

1. Ask your influencers questions
2. Ask them to guest blog
3. Comment on your influencers’ blog posts
4. Share their content with your social networks
5. +1 and like influencer posts
6. Link to their content in your blog posts
7. Ask to cross-post influencer content on your corporate blog
8. Make introductions
9. Ask for introductions
10. Give your influencers a shout out on your social networks
11. Invite your influencers to a Tweetup
12. Invite them to participate in a Google+ hangout or webinar
13. Ask them to provide feedback on your brand or product
14. Make changes based on your influencer feedback
15. Provide feedback on influencer content
16. Reward them with exclusive content or offers
17. Host an event to show them your appreciation
18. Give them a sneak peak of a new product or service
19. Thank them
20. Connect with your influencers on other networks
21. Ask an influencer to be your brand’s spokesperson
22. Invite them to collaborate on campaigns
23. Offer to work together to author or co-author an ebook
24. Ask your influencers to host a Twitter Chat
25. Host an event panel and invite your influencers to participate
26. Do a blog or video interview with an influencer
27. Engage with your influencers as people, not prospects
28. Ask them for advice on brand or industry topics
29. Add your influencers to a Google+ circle and share it with your community
30. Create a Pinterest board with your favorite influencer content

 

Read the article here:

 

http://www.radian6.com/blog/2012/02/30-ways-to-engage-your-social-media-influencers/


Via Karin Sebelin, David Hain
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David Hain's curator insight, January 23, 11:14 AM

Lots of good ideas here!
Ivon Prefontaine's curator insight, January 23, 6:59 PM

Some practical and well-thought ideas.
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Social media marketing: What is the ROI?

Social media marketing: What is the ROI? | SM | Scoop.it
From blog.firebrandtalent.com - May 7, 12:54 AM
The big question that is often asked about social media when it comes to investing money, resources, and time is "what is the return on investment?

Via David Blundell
David Blundell's curator insight, May 6, 12:23 AM

This question is comes up time and time again but is it actually the right question? . . .
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Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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10 Creative Ways to Market on Pinterest | Jeffbullas's Blog

10 Creative Ways to Market on Pinterest | Jeffbullas's Blog | SM | Scoop.it
From www.jeffbullas.com - February 12, 11:28 PM
Pinterest is a fast emerging visually oriented social network that provides a platform that can bring out the creative marketer. So how can you market your business on Pinterest whether you are a B2B or a B2C company?

Via Martin Gysler
France Lafleur's curator insight, February 13, 7:07 PM

Le pouvoir attractif des images et Pinterest.
Joakim Baage, SPOON USA's curator insight, February 22, 10:29 AM

Make sure images are part of your content marketing mix!
TalkativeMedia's curator insight, March 12, 3:31 PM

Pinterest is a "must" for today's small business. If you have a niche market, you cannot afford to be without a Pinterest profile.  
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Rescooped by Khaled El Ahmad from DV8 Digital Marketing Tips and Insight
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Four Steps to a Social Media Strategy [Infographic]

Four Steps to a Social Media Strategy [Infographic] | SM | Scoop.it
From www.marketingprofs.com - October 2, 2012 12:16 AM

Engaging customers online requires more than just being on the same social networks they are on. You first need to determine what your goals are for social media, how to measure the success of those goals, what tactics to use in your plan, and how to execute that plan. In other words, you need a strategy.

 

Click on the link for the complete infographic, including details on what options are available in terms of social media platforms, the different values of each, and how they relate to your potential needs.

Additionally, learn about how well they perform with regard to the 4 defined steps in developing a effective social media plan of action, which are:

Define your goals Define your metrics Decide on tactics Execute a successful strategy

 

So, for those getting started, or anyone who may be re-evaluating an existing social media strategy, check out this infographic that helps inform, organize and achieve online social media goals.


Via Lauren Moss, Firas Ghunaim
SooJin Kim's curator insight, May 5, 6:40 AM

In today’s market, social media has become an essential factor of building a business strategy. It is very important that we approach and engage customers through social sites. In the beginning of this article, it shows that a successful social media strategy depends on establishing a sound business goal. Goals must be defined clearly to utilize the appropriate social media in achieving the business goal. After the goals are set, it is also important to define the metrics and tactics. This is because these will measure whether the social media efforts are creating consideration and conversions with the target audience. Through this process, companies can evaluate and measure success and failures, and prepare for a better business strategy to succeed in social media.
kevin bang's comment, May 9, 3:19 AM
I agree with your insight Soojin. Firms need to take social sites like Facebook or Twitter into account as many of their potential customers are most likely to use either one of them. It is hard to get people to engage with your product in any other way nowadays. Utilizing such approach is a good way of getting people to know what you're selling.
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Rescooped by Khaled El Ahmad from Curation, Social Business and Beyond
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8 Tips to Get Your Brand on the Social Curation Boom and Beyond

8 Tips to Get Your Brand on the Social Curation Boom and Beyond | SM | Scoop.it
From www.imediaconnection.com - May 3, 2012 12:05 AM

This post was written by Melonie Gallegos for iMediaconnection

 

In this piece, there are 8 tips to help marketers get in on the social curation boom in a meaningful way - that means Pinterest and beyond!

 

Here's an excerpt:

 

"Curation is a long-standing tradition of collecting, saving & organizing objects. Today it takes on a different meaning. Organizataions have evolved from collecting artifacts to digital curation of media and content"

 

When human behavior shifts and it certainly has, (more about that in the article), brands are quick to follow suit.

 

Here are some highlights:

 

There are a lot of websites offfering curation-type services

 

To get a clear sense of how a brand might leverage curation in this article, they have broken them down into categories.

 

**social bookmarking and news

 

**sharing

 

**Aggregation and syndication networks

 

**There are 8 ways your brand can get in on the action

 

Here are a few that caught my attention:

 

Become a curator creator

 

**Create your own Pinterest board and it's more than just slapping images, it takes thought, strategy, being part of the community and continually showing up

 

**appreciating other people's content and having two-way conversations

 

Create an Interest-based content strategy

 

**Focus on the interests of your audience, not your products and services!

 

**Allign their real-life interests with your brand position

 

Curated by Jan Gordon covering "Pinterest Watch"

 

Read full article here: [http://bit.ly/IXNQQB]


Via janlgordon
Giuseppe Mauriello's comment, May 2, 2012 2:58 PM
"thank you"!
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Rescooped by Khaled El Ahmad from Social media culture
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Pinterest Marketing Tips for SEO, Traffic, and Online Reputation Management

Pinterest Marketing Tips for SEO, Traffic, and Online Reputation Management | SM | Scoop.it
From blog.kissmetrics.com - February 18, 2012 6:57 PM
This week, I thought I would add a few additional statistics about Pinterest, how it compares to Tumblr, and tips for marketers looking to get more out of the Pinterest network. Click here to read more.

Via Guglielmo Cornelli
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Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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5 Ways Writers Can Break Out of the Tired Old Social Media Box

5 Ways Writers Can Break Out of the Tired Old Social Media Box | SM | Scoop.it
From www.copyblogger.com - February 7, 2012 1:07 AM

The social media world is changing daily. In other words, we must be alert and aware of the new tools that could support us in our approach. This interesting article speaks about some "new" tools that can also help us to go towards to success. [note Martin Gysler]

 

It’s time to teach that old dog some new tricks.

 

That old dog I’m referring to is social media.

 

Sure, you’re already blogging, and on Twitter, LinkedIn, Google+, Facebook, and more. Great.

 

But I’m telling you — there’s more to social media than meets the eye. The final chapter on social media hasn’t been written.

 

When I kicked off my writing business in April, I decided to use social media my way.

 

I approached these overused networks as if I’d never heard of them. I made my own rules. I set different expectations. You could say I wrote my own chapter on social media marketing.

 

Read more: http://www.copyblogger.com/creative-social-media/


Via Martin Gysler
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Rescooped by Khaled El Ahmad from SocialMedia_me
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How To Advertise On Pinterest [GUIDE]

How To Advertise On Pinterest [GUIDE] | SM | Scoop.it
From dashburst.com - March 13, 2:09 AM
As Pinterest continues its rapid growth, quadrupling from 9 to 40 million users in 2012, many businesses and marketers are struggling to maximize their brands' potential on the site.

Via Kelly Lieberman, John van den Brink, Ivo Nový, Alessandro Rea
Ugo Brusegan's curator insight, March 12, 7:54 AM

Un infografica sull'advertising in Pinterest, che trovo molto utile per il mercato turistico.
Mike Ellsworth's curator insight, March 13, 2:33 PM

A good infographic on how to use Pinterest for advertising.
Mercor's curator insight, March 14, 1:05 PM

Rescooped by Ricard Lloria from Winning Digital Strategiesonto Bussines Improvement and Social media
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Rescooped by Khaled El Ahmad from BUSINESS and more
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How to Setup Your Brand New Pinterest Business Page | Jeffbullas's Blog

How to Setup Your Brand New Pinterest Business Page | Jeffbullas's Blog | SM | Scoop.it
From www.jeffbullas.com - November 19, 2012 12:52 AM

Maybe it’s time to reconsider Pinterest for your business right now. If you want do so, follow the step-by-step lesson from Jeff Bullas, useful. [note Martin Gysler]

 

Pinterest is booming. The site grew to 26.7 million unique visitors last month. This rapid growth has drawn businesses, especially retailers, to expand their presence on the site. Pinterest has just announced Pinterest pages for business.

 

My, those folks over at Pinterest have been busy! In the space of a few short weeks, users have been surprised by 3 new rollouts – verification of Pinterest accounts, the introduction of secret boards and now, the ability to create business pages.
So what does this new update mean for business owners? After all, it was not too long ago that Pinterest was warning us about self-promotion and commercial usage was downright prohibited.
Nevertheless, thousands of businesses have flocked to Pinterest since its inception in 2009 to create accounts and drive brand awareness in the hope of boosting sales.

Read more at http://www.jeffbullas.com/2012/11/19/how-to-setup-your-brand-new-pinterest-business-page/#WwA4iTuFL9G0rkP1.99


Via Martin Gysler
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Rescooped by Khaled El Ahmad from Social Media Bites!
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How to Schedule your Pins on Pinterest

How to Schedule your Pins on Pinterest | SM | Scoop.it
From www.jeffbullas.com - September 25, 2012 12:09 AM

As an avid social media user you’ve probably jumped straight into Pinterest and quickly discovered that pinning can take up an enormous amount of time. Here is a tool that will save you a lot of time, increase traffic and clicks to your pins . . .


Via David Blundell
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Rescooped by Khaled El Ahmad from Social Media Bites!
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Sssh! - 10 Top Execs Share Their Social Media Secrets

Sssh! - 10 Top Execs Share Their Social Media Secrets | SM | Scoop.it
From mashable.com - March 21, 2012 1:06 AM

If you're the CEO of your company , you may think that you haven't time to think about tweets, Facebook posts, Foursquare check-ins and Pinterest boards. But you should. Here are some tips from those that do . . .


Via David Blundell
Tom George's comment, March 20, 2012 9:43 AM
Hi David,
Awesome find. I shared this to LinkedIn, Twitter, Stumbleupon and more. I shared this to Internet Billboards first though see it here http://bit.ly/GCsy8r I can show you how to share your Scoop.it to Internet Billboard you can have a nice curator bio and we all share your curation.
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Rescooped by Khaled El Ahmad from Social Media Bites!
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ARRGH too much noise! - How to Fine Tune Your Facebook News Feed

ARRGH too much noise! - How to Fine Tune Your Facebook News Feed | SM | Scoop.it
From mashable.com - February 14, 2012 12:38 AM

Do Facebook's algorithms drive you nuts? Kick your news feed into shape with Mashable's really handy how-to . . .


Via David Blundell
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Rescooped by Khaled El Ahmad from Social Media Bites!
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Facebook Feed On Steroids As It Adds Pinterest Plus 59 New Apps

Facebook Feed On Steroids As It Adds Pinterest Plus 59 New Apps | SM | Scoop.it
From mashable.com - January 20, 2012 3:05 AM

Facebook's announcement on Tuesday was the unveiling of 60 new apps that will function with the site so users share more of their lives . . .


Via David Blundell
David Blundell's comment, January 19, 2012 9:50 AM
@ ABroaderView - thanks for your thanks and I love your Scoop too . . .
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