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Rescooped by Khaled El Ahmad from Social Media News & Tutorials
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5 Painfully Obvious But Extremely Effective Facebook Tactics

5 Painfully Obvious But Extremely Effective Facebook Tactics | SM | Scoop.it
Small changes can have a big impact. Use these painfully obvious but extremely effective Facebook tactics to increase your engagement.

Via Kimberly Castleberry
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Kimberly Castleberry's curator insight, November 10, 2013 4:23 AM

Building a Facebook presence?... be sure you take note of these tips that most people screw up!

Richard Braggs's curator insight, April 12, 2014 3:52 AM

SEO is a marketing function for sure, but it needs to be baked into a product, not slapped on like icing after the cake is baked. Thanks for this effective tactics.


http://facebookpvastore.codename-like.com

Marshall Van Fleet's curator insight, June 12, 2014 1:42 PM
5 Painfully Obvious But Extremely Effective Facebook Tactics
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How to Create an Instagram Photo Hack

How to Create an Instagram Photo Hack | SM | Scoop.it
Create a one-of-a-kind collage on your Instagram profile using this hack.

Via David Blundell
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David Blundell's curator insight, July 24, 2013 2:08 AM

Getting creative on Instagram can land you a standout cover pic for your social media channels . . .

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Tapping into the minds of your audience: The psychology of social media

Tapping into the minds of your audience: The psychology of social media | SM | Scoop.it
Many digital marketers make a common error from the outset when planning their content marketing campaigns.

Via David Blundell
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David Blundell's curator insight, May 24, 2013 5:29 AM

 Do you understand what motivates your audience to interact with your social media presence? You need to know . . .

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Social media marketing: What is the ROI?

Social media marketing: What is the ROI? | SM | Scoop.it
The big question that is often asked about social media when it comes to investing money, resources, and time is "what is the return on investment?

Via David Blundell
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David Blundell's curator insight, May 6, 2013 12:23 AM

This question is comes up time and time again but is it actually the right question? . . .

Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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How to Make Your Facebook Contests Stand Out

How to Make Your Facebook Contests Stand Out | SM | Scoop.it

Do you run contests on Facebook?

Would you like to make your next Facebook contest stand out?

This article will give you 4 ideas to improve your next Facebook contest.

Why Facebook Contests?

Facebook contests are a popular way for you to get your audience engaged and excited about your brand. More and more companies have adopted the use of Facebook contests to better track participation and engagement.


Via Martin Gysler
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BusinessBoots's curator insight, March 13, 2013 5:29 PM

Really useful.  Fabulous ideas!

BusinessBoots's comment, March 13, 2013 5:30 PM
A really great post. I'll come back with thoughts having tried it.
Martin Gysler's comment, March 14, 2013 4:49 AM
Great, I'm glad you like it and stay tuned ;-)
Rescooped by Khaled El Ahmad from Social Media Bites!
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Social Media Influencers: What Marketers Must Know | Heidi Cohen

Social Media Influencers: What Marketers Must Know | Heidi Cohen | SM | Scoop.it
To better understand the role of influencers on social media and the marketplace in general, Technorati Media gathered input from over 6,000 influencers for their 2013 Digital Influence Report. Here are their top five findings regarding influencers.

Via David Blundell
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Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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How to clear your Facebook search history

How to clear your Facebook search history | SM | Scoop.it

How to clear your Facebook search history

 

Can you lose your Facebook Page because you didn't follow the rules? Facebook would never shut down a Page because they ran a contest and did something like... oh, I don't know, maybe offer to donate a dollar to charity for every Like their Page gets... right?

I'm constantly seeing people saying they've never heard of a Page being shut down for violating a rule and that Facebook doesn't enforce most of them anyway. Well, here are two examples of some popular Pages that were shut down by Facebook for some seemingly innocent contest rule violations. Think it's okay to do it just because you see the big dogs doing it? Think again.


Via Martin Gysler
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Martin Gysler's comment, February 4, 2013 7:22 AM
Indeed Edna :-)
Dawn Jensen's curator insight, February 5, 2013 9:07 PM

It's always great practice to also  to go back and review what you've posted and commented on just in case. This is a must-do.

Martin Gysler's comment, February 6, 2013 11:27 AM
Yes Dawn, and I think it's not only a must-do but also an educational matter.
Rescooped by Khaled El Ahmad from Social Media Bites!
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A Simple Breakdown of All Your Facebook Advertising Options

A Simple Breakdown of All Your Facebook Advertising Options | SM | Scoop.it

Facebook Ad or Sponsored Story? Cost per click or cost per impression? This blog post gives you the lowdown on Facebook's ever-changing advertising options . . .


Via David Blundell
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Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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Timeline Cover Maker | Custom Facebook Banner/Background

Timeline Cover Maker | Custom Facebook Banner/Background | SM | Scoop.it

I like this tool, it's free, easy to use and without advertiser banner. Even if you're not a computer genius, you can use it. Try it, you'll be glad you did, for sure! [note Martin Gysler]

 

Facebook is changing how we can express ourselves on our facebook page. With their new Timeline Profile you are now free to express yourself with a big banner behind your profile picture.

Timelinecoverbanner.com provides you with the power to create a creative and customized Facebook cover easily and free even for commercial use.

 

Some of our cover editor features are: No visible watermark or branding on final image, very fast and responsive, you can blend profile picture seamlessly with timeline cover background or in other words you can make your profile photo and cover look integrated as one image, you draw or add text, and many more. We also have tons of cool graphic clipart from our partner sites which exclusively available only for our cover editor. You just need to browse them and copy paste the GRAPHIC ID of your desired image to our editor, and,.. presto!.. your chosen graphic is added and ready to combine with your photo.

 

Read more: http://timelinecoverbanner.com/


Via Martin Gysler
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Rescooped by Khaled El Ahmad from "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more"
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How to Maximize Your New Twitter Profile

How to Maximize Your New Twitter Profile | SM | Scoop.it

Everything you need to know about the new twitter design and how to use it to share your business story with images . . .


Via David Blundell, ABroaderView
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Rescooped by Khaled El Ahmad from DV8 Digital Marketing Tips and Insight
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Why Should You Advertise on Facebook? [INFOGRAPHIC]

Why Should You Advertise on Facebook? [INFOGRAPHIC] | SM | Scoop.it

Every company, whether big or small, must have considered advertising with the biggest social networking platform today. Facebook had evolved from a social networking site into a profitable marketing platform. Hence, many business owners, marketers, advertisers and strategists must have considered placing ads on it.

 

But the question is, does it really make sense to advertise with Facebook?

 

The social networking giant released an infographic entitled “The Power of Facebook Ads” (thanks Meg Sloan for sharing this) which shows some interesting and mind-blowing statistics and figures:


Via Firas Ghunaim
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Rescooped by Khaled El Ahmad from Social Media Bites!
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Can Your Social Influence Really Be Scored?

Can Your Social Influence Really Be Scored? | SM | Scoop.it

While social influence scoring services like Klout, Kred and PeerIndex can provide valuable data for marketers, it’s important that you understand their limitations as well as their strengths . . .


Via David Blundell
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9 Awesome Things You Can Do With Google Analytics 5

9 Awesome Things You Can Do With Google Analytics 5 | SM | Scoop.it

Google Analytics 5 took the best features of their analytics program and made it even easier to use with new organization and visualization features . . .


Via David Blundell
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Rescooped by Khaled El Ahmad from visualizing social media
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9 Steps for Facebook Graph Search Optimization [INFOGRAPHIC]

9 Steps for Facebook Graph Search Optimization [INFOGRAPHIC] | SM | Scoop.it

Discover how to optimize your company's Facebook page for Facebook's new search engine called Graph Search...

 


Via Lauren Moss
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Philippe Trebaul's comment, September 8, 2013 4:34 PM
Thx for all these intersting an positive reactions. Scoopsare more interesting with intreactivity. Together...we are stronger. By adding intelligence, skills, and experiences. Have a great week :) Philippe
Rim Riahi's curator insight, September 15, 2013 4:02 AM

9 Steps for Facebook Graph Search Optimization [INFOGRAPHIC]

Philippe Trebaul's comment, September 15, 2013 10:59 AM
Your infographics are allways so...great, Rim! Have a very nice week,my dear :) Philippe
Rescooped by Khaled El Ahmad from visualizing social media
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How To Create Effective Posts on the 4 Main Social Sites [Infographic]

How To Create Effective Posts on the 4 Main Social Sites [Infographic] | SM | Scoop.it
It can be tough knowing what works on which social site. This infographic lays it out nicely. It will show you how to create effective posts on each site.


If you want to be very effective at posting on Facebook, Twitter, Pinterest and Google+, it can take a bit more finesse and patience than expected. Just like you learn through trial and error what topics your blog readers gravitate to, you have to take time to learn about your social media audiences as well.

With this infographic, learn how to create effective posts on each major site to maximize reach and potential.


Via Lauren Moss
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Samuel Pustea's comment, July 10, 2013 1:20 PM
Yes, almost all of us post to all of those 4 social media sites. ;)

I love the little details one can learn in making the best social updates int heir network.

Almost all the social updates I do are based on the testing I have done.

Samuel from internetdreams.com
Amanda N Snyder's comment, July 10, 2013 3:00 PM
Social networking is a never-ending experiment. You are free to enjoy the journey because there is no ultimate destination!
Antoine Gravet's curator insight, September 10, 2013 11:20 AM

La recette pour créer des posts, publications optimales sur les réseaux sociaux Pinterest, Facebook, Twitter et Google+ avec les créneaux horaires pour être vu. Guide pour le CM à imprimer et à garder sur soi ;)

Rescooped by Khaled El Ahmad from Social Media Bites!
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10 Ways to Make Customers Fall in Love with Your Business

10 Ways to Make Customers Fall in Love with Your Business | SM | Scoop.it
Nurturing relationships with your customers is a crucial part of growing a successful business. In this age of automation and innovation, caring for your customers has never been more important.

Via David Blundell
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David Blundell's curator insight, May 16, 2013 6:45 AM

If you care about good customer service, make sure you read this . . .

Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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How to Show Your Clients the Value of Facebook in 7 Easy Steps

How to Show Your Clients the Value of Facebook in 7 Easy Steps | SM | Scoop.it

Have you ever had clients who weren't yet sold onFacebook? Most people know Facebook could potentially help them grow their businesses, but getting a page set up and managed properly can still be a daunting task for many folks.

 

First off, you might need to nudge your clients toward acting. When researching your pitch, find examples of similar businesses that have vibrant Facebook presences. Let the clients know what they're missing out on. You can also get their attention by showing them the data on Facebook's exponential user growth and the mind-blowing predictions of continued growth. Here you can even focus on the clients' particular markets. Finally, show them some examples of pages you've helped develop in order to establish your own credibility.


Via Martin Gysler
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Martin Gysler's comment, May 6, 2013 4:29 AM
Sigrid, in my opinion, the best plan is to sell yourself on social media. Trust is the most important in this world and if your company name is not Nike or something like that, your name is definitely the best plan to create confidence.
Sigrid de Kaste's comment, May 6, 2013 5:29 AM
Thanks Martin, very true - Visibility creates Credibility leads to Profitability!
Martin Gysler's comment, May 6, 2013 7:32 AM
Yes Sigrid, that's it ;-)
Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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Using Facebook Graph Search For Business

Using Facebook Graph Search For Business | SM | Scoop.it
How can business owners optimize Facebook Graph Search? It's the Facebook feature we've all been waiting for!  The ability to find things on Facebook -- A bank of one billion+ users that log in from their home, office, and mobile phones.

Via Martin Gysler
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Martin Gysler's curator insight, February 18, 2013 9:07 AM

I look forward to try this new tool.


This post has an interesting approach from Facebook graph search for business and shows the real potential from the tool.

 

Let me know what you think, and if in your opinion this tool will be a plus for you and your business.

Gwynne Wade's curator insight, February 19, 2013 8:46 AM

A well written article on the new Facebook Graph search and how you can use it for your business.

Martin Gysler's comment, February 19, 2013 2:58 PM
I'm glad you like it Gwynne ;-)
Rescooped by Khaled El Ahmad from SOCIAL MEDIA, what we think about!
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How to clear your Facebook search history

How to clear your Facebook search history | SM | Scoop.it

How to clear your Facebook search history

 

Can you lose your Facebook Page because you didn't follow the rules? Facebook would never shut down a Page because they ran a contest and did something like... oh, I don't know, maybe offer to donate a dollar to charity for every Like their Page gets... right?

I'm constantly seeing people saying they've never heard of a Page being shut down for violating a rule and that Facebook doesn't enforce most of them anyway. Well, here are two examples of some popular Pages that were shut down by Facebook for some seemingly innocent contest rule violations. Think it's okay to do it just because you see the big dogs doing it? Think again.


Via Martin Gysler
more...
Martin Gysler's comment, February 4, 2013 7:22 AM
Indeed Edna :-)
Dawn Jensen's curator insight, February 5, 2013 9:07 PM

It's always great practice to also  to go back and review what you've posted and commented on just in case. This is a must-do.

Martin Gysler's comment, February 6, 2013 11:27 AM
Yes Dawn, and I think it's not only a must-do but also an educational matter.
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Optimising Business Pages for Facebook Graph Search

Optimising Business Pages for Facebook Graph Search | SM | Scoop.it
Last night Facebook announced Facebook Graph Search, putting to rest the many rumours surrounding the cryptic launch event in Los Angeles. These rumours

Via Level343, Alessandro Rea
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Level343's curator insight, January 22, 2013 1:07 PM

Check-Ins

This is very important if you operate at a location and it could be the death of Foursquare and other check-in services. Facebook check-ins are gathering steam but this should now force business owners to pay attention and encourage their customers to start checking-in.

 

#1 Provide a really cool service

#2 Provide an incentive to check-in  <<<<----Very important

Rescooped by Khaled El Ahmad from DV8 Digital Marketing Tips and Insight
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The Formula Behind Facebook Engagement [infographic]

The Formula Behind Facebook Engagement [infographic] | SM | Scoop.it

A constant challenge for Internet marketers targeting Facebook has been gaining engagement. Generally brands and page admins have defined engagement as things such as likes, shares, and comments, but more importantly to gain reputation with Facebook’s algorithm.

This infographic created by SocialMouths and American Express OPEN illustrates ways to help make a Facebook page’s post a bit more popular through optimization of post elements such as short posts, the use of emoticons, the best times to post, and contest ideas...


Via Lauren Moss, Firas Ghunaim
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Rescooped by Khaled El Ahmad from "Social Media"
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17 Social Media Cheat Sheets [Infographics]

17 Social Media Cheat Sheets [Infographics] | SM | Scoop.it

People & businesses use a variety of social media sites for a variety of applications. These visual guides are a helpful way to understand the best uses of each site.

 

Visit the article link for a list of cheat sheets for major social media sites. These infographic tools help to identify keyboard shortcuts and other functionalities to assist in your social media workflow, marketing efforts and engagement. The infographic links also share best practices for specific sites, such as Facebook and Twitter.


Via Lauren Moss, Jose H. Flores
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Four Steps to a Social Media Strategy [Infographic]

Four Steps to a Social Media Strategy [Infographic] | SM | Scoop.it

Engaging customers online requires more than just being on the same social networks they are on. You first need to determine what your goals are for social media, how to measure the success of those goals, what tactics to use in your plan, and how to execute that plan. In other words, you need a strategy.

 

Click on the link for the complete infographic, including details on what options are available in terms of social media platforms, the different values of each, and how they relate to your potential needs.

Additionally, learn about how well they perform with regard to the 4 defined steps in developing a effective social media plan of action, which are:

Define your goals Define your metrics Decide on tactics Execute a successful strategy

 

So, for those getting started, or anyone who may be re-evaluating an existing social media strategy, check out this infographic that helps inform, organize and achieve online social media goals.


Via Lauren Moss, Firas Ghunaim
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kendall irvine's comment, September 25, 2013 8:20 PM
I really enjoyed this article due to the simplicity of the inforgraphic showcasing the information in a colourful and engaging way. As there are several types of social media such as facebook, twitter and tumblr (blogs) having media stratergy for each one is important. All of them have different communiction features and different target audiences. Kamal has chosen well and agreeing with emma that this really links well with the week 7 lecture topic.
Christine IMC's curator insight, September 26, 2013 10:15 PM

This is a good article as it uses infographics which makes it easier to understand and take in the idea of developing and implementing a media strategy and in this case for social media. The first 4 steps are the basics to developing a strategy and then it expands on it with not great detail but just the quick basic information one needs to know. Although one thing it doesn't mention though is analyzing a market or finding a target market which I beleive helps within the process of developing a strategy, knowing what potential customers to target or what market or segment.

Selina EverHungry Nihalani's curator insight, October 6, 2013 6:23 PM

In today’s market, social media has become an essential factor of building a business strategy. It is very important that we approach and engage customers through social sites. In the beginning of this article, it shows that a successful social media strategy depends on establishing a sound business goal. Goals must be defined clearly to utilize the appropriate social media in achieving the business goal. After the goals are set, it is also important to define the metrics and tactics. This is because these will measure whether the social media efforts are creating consideration and conversions with the target audience. Through this process, companies can evaluate and measure success and failures, and prepare for a better business strategy to succeed in social media.

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Social Trust Factor: 10 Tips to Establish Credibility | The Marketing Nut

Social Trust Factor: 10 Tips to Establish Credibility | The Marketing Nut | SM | Scoop.it

Do you lack the trust factor? Are your communities are reluctant to engage with you.10 tips to increase credibility and trust . . .


Via David Blundell
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LinkedIn Launches New Company Page Design: See What's Changing

LinkedIn Launches New Company Page Design: See What's Changing | SM | Scoop.it

LinkedIn is going a bit Facebook-esque with it´s new Company page look. LinkedIn's Company Pages are about to get a design makeover, the social network for professionals announced on its blog today . . .


Via David Blundell
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