Last night’s ABC 7:30 Report made the claim that the Melbourne Football Club’s high-performance program is the latest to be caught using a non-accredited sports scientist, whose practices push the boundaries of legality based on little or no evidence in humans.
Drugs in sport have hit the media jackpot: even Prime Minister Julia Gillard is urging clubs to 'come clean' about doping. This is good advice from a strategic communications point of view: best not to compound bad news with cover-ups. Deakin access only
This seven-part series considered whether sport PR needs the introduction of a bigger and a more detailed social media policy to prevent reputation damage and conflict arising between the individual and the organisation they represent.
Ever since a year-long investigation by the Australian Crime Commission alleged “widespread use” of drugs in sport we’ve been hearing about a dizzying array of substances allegedly used by elite athletes. To help you make sense of it all we’ve compiled the following glossary.
Four Corners reporter Geoff Thompson reveals what's really going on behind the scenes in professional sport. He finds that not only are athletes, including those from major football codes, taking performance-enhancing substances but that the current drug testing system is inadequate.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.