4 Social Media Goals Every Library Should Measure | Skolbiblioteket och lärande | Scoop.it

Andrew K Kirk, Founder of Face The Buzz and Social Media Examiner writer, outlines 4 Social Media Goals Every Business Should Measure, but these can all easily be applied to libraries as well. It’s so important to be aware of how to measure success for marketing and outreach campaigns, especially with regard to social media since use of these tools are often more difficult to justify to stakeholders.

Via Karen Bonanno