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Rescooped by Salmo Gardino from #B2BTalks - B2B Digital Marketing Lead Generation
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Hiring for Digital Marketing Professionals Will Rise 38% in 2014, Mondo Reports - Vision Systems Design

Hiring for Digital Marketing Professionals Will Rise 38% in 2014, Mondo Reports - Vision Systems Design | SK&P | Scoop.it
Hiring for Digital Marketing Professionals Will Rise 38% in 2014, Mondo Reports Vision Systems Design NEW YORK, NY--(Marketwired - Feb 19, 2014) - Demand for digital marketing professionals will rise 38% from 2013 to 2014, reported Mondo, a...

Via Kfir Pravda
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Kfir Pravda's curator insight, February 20, 2014 2:30 AM

So, if you are looking for a job... 

Scooped by Salmo Gardino
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Infographic: Why Content for SEO?

Infographic: Why Content for SEO? | SK&P | Scoop.it
High-quality, search-friendly content allows businesses to populate their sites with keywords and valuable information for visitors (and both are important to search success).
Salmo Gardino's insight:

Infograficos exemplica de uma maneira todo o contexto do seu negócio, ganhando tempo do prospect e o seu de ter que explicar sobre o seu negócio.

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Rescooped by Salmo Gardino from Brand Analysis
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Building a Brand - You ARE What People Believe

Building a Brand - You ARE What People Believe | SK&P | Scoop.it

Whether or not your business is a bricks and mortar business or a pure on-line enterprise, the management of your brand in different environments and for different market segments is becoming more complex and more important.

 

Shifting public perceptions now make brand positioning a more difficult task and amongst business owners and managers there now exist a number of mis-conceptions in respect to brand building.

 

This excellent article throws a lot of light on this changing world and should be read by anyone responsible for brand and reputation management especially in on-line endeavours.


Via Daniel Watson, Saranne Davies
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Matthew Wafer's curator insight, September 25, 2014 11:56 PM

An interesting article on building a brand, with the focus being upon the brands image and position. Successfully positioning a brand can create that of 'monopoly' of the desired mind-space for the chosen audience. This article explains how to express strong and favorable associations with that of the desired target audience. And why the recognition and reputation between desired associations is important to a brand.

Brett Reid's curator insight, October 1, 2014 5:29 PM

Great article on Brand positioning . Brand Positioning  plays a vital role in developing an overall brand strategy. The brand strategy is crucial to separate from competitors and be successful. The depth this article goes into surrounding brand positioning and building a brand strategy is very helpful. The article also talks about micro positioning , something i had never heard of before.  

Francesca Everard's curator insight, October 2, 2014 7:48 AM

Brand Positioning is an essential part in developing the overall brand strategy. It is vital that the brand strategy creates differentiation from competitors to gain success and competitive advantage. This article goes further in depth about what surrounds brand positioning and how to create a brand strategy alongside to support it.

 
Rescooped by Salmo Gardino from Cloud Central
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INFOGRAPHIC: Forecasting Higher Education

INFOGRAPHIC: Forecasting Higher Education | SK&P | Scoop.it
Higher Education - Students at all levels and places in life are looking online for education, and academics are responding in record numbers.

Via Peter Azzopardi
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Peter Azzopardi's curator insight, March 23, 2013 6:29 PM

The cloud concept will further facilitate an education where tutors and students will not need the physical demands associated with heavy books or assignments.

Salmo Gardino's curator insight, April 6, 2013 8:16 AM
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Dann Hurlbert's curator insight, February 10, 7:19 AM

Well-Designed Infographics tell stories faster.  This one, Forecasting Higher Education, smartly points to snow-balling trend in higher education.