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Silicon Pharma
transparency within a new promotional model
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Rescooped by fabrice gaullier from E-patients et e-santé, empowerment et advocacy
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Le patient expert (1/2) : un patient influent ! - Voix des Patients

Le patient expert (1/2) : un patient influent ! - Voix des Patients | Silicon Pharma | Scoop.it

Voix des Patients, un media d'information sur les maladies chroniques, une initiative de la Fondation Roche.


Via catherine cerisey
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Rescooped by fabrice gaullier from Cancers du sein
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L'interview : Dominique Thirry

L'interview : Dominique Thirry | Silicon Pharma | Scoop.it

Le premier site collaboratif francophone dédié au cancer. Débats, forums, actualités, enquêtes, sondages, rencontres >> témoignez, participez, contribuez.


Via catherine cerisey
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Rescooped by fabrice gaullier from All about Pharma by Pharmacomptoir
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The Corporate Reputation of Pharma in 2013 —the Patient Perspective

The Corporate Reputation of Pharma in 2013 —the Patient Perspective | Silicon Pharma | Scoop.it
A Global Survey of The Views of 800 Patient Groups On the Corporate Reputation of the Pharma Industry as a Whole and 33 Leading Pharma Companies A benchmarking...

Via Lionel Reichardt / le Pharmageek, Pharmacomptoir / Corinne Thuderoz
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Smart skin patch knows when you need your meds

Smart skin patch knows when you need your meds | Silicon Pharma | Scoop.it
A lot can go wrong when doctors prescribe drugs to patients. For one thing, there's always a chance that someone might forget to take their pill or refill their prescription. And then there's also...
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Rescooped by fabrice gaullier from Méli Mélo
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PSFK Future Of Health Report

In collaboration with Boehringer Ingleheim, PSFK Labs has published their latest Future of Health report. This report examines 13 trends that fit within four...

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AsthmaCrise : application mobile pour patients asthmatiques

AsthmaCrise : application mobile pour patients asthmatiques | Silicon Pharma | Scoop.it
Pour accompagner les patients asthmatiques, le laboratoire Astrazeneca lance une nouvelle application mobile : AsthmaCrise. Présentation. Développée par le laboratoire AstraZeneca en partenariat av...

Via Rémy TESTON, Robin Ramaioli
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Eight Reason Why Future Computers will make better Decisions than Doctors

Eight Reason Why Future Computers will make better Decisions than Doctors | Silicon Pharma | Scoop.it

“2014 will be the year the ’quantified self’ goes mainstream.” Those were the words Silicon Valley prodigy Marc Andreessen used in a recent article to describe changes about to happen to American healthcare.


Via Rowan Norrie, Bart Collet, Lionel Reichardt / le Pharmageek, Robin Ramaioli
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Healthbook : Apple à l’assaut de la santé mobile

Healthbook : Apple à l’assaut de la santé mobile | Silicon Pharma | Scoop.it
Apple s’apprêterait à dévoiler Healthbook un service intégré de m-santé destiné à mesurer rythmes de respiration, phases de sommeil, nutrition, ta
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Wellfundr : le crowdfunding dédié à l'e-santé

Wellfundr : le crowdfunding dédié à l'e-santé | Silicon Pharma | Scoop.it

“Fabrice Nabet et Lionel Slusny prévoient de lancer dès le mois d'avril prochain la première plateforme française de financement participatif dédiée au monde de l'e-santé. Les premiers projets sont en cours de recrutement.”

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Rescooped by fabrice gaullier from E-patients et e-santé, empowerment et advocacy
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Médecin, malade, journaliste : qui informe qui !?

Médecin, malade, journaliste : qui informe qui !? | Silicon Pharma | Scoop.it
Matinale de la FNIM du 19 février à l'occasion de la publication des résultats de l’étude Ifop/Capital Image

Via catherine cerisey
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Beyond the Pitch: Future-Proofing the Pharma Rep

Beyond the Pitch: Future-Proofing the Pharma Rep | Silicon Pharma | Scoop.it
eyeforpharma has published a new report “Innovative Sales Strategies and Metrics” which looks at what leading companies are doing to optimize sales force effectiveness both within pharma
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Rescooped by fabrice gaullier from Veille Pharma
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Zentiva Conseil®, la nouvelle gamme de génériques de Sanofi : flash code sur la boîte

Zentiva Conseil®, la nouvelle gamme de génériques de Sanofi : flash code sur la boîte | Silicon Pharma | Scoop.it
Zentiva®, la marque de médicaments génériques de Sanofi vient de mettre à disposition en officine sa nouvelle gamme de médicaments génériques sans ordonnance Zentiva Conseil®. Cette dernière propose un conditionnement innovant en intégrant sur les boîtes un flash code utilisable via smartphones et tablettes.

Via Alexandre DUBOIS
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Rescooped by fabrice gaullier from Pharma: Trends in e-detailing
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How pharma can - and should - conduct a content marketing audit

How pharma can - and should - conduct a content marketing audit | Silicon Pharma | Scoop.it
A content audit is essential for identifying whether your site delivers comprehensive, valuable information for pharma content marketing.

Via COUCH Medcomms, eMedToday
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Rescooped by fabrice gaullier from Santé-pharma : digital, mobile & réseaux sociaux
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Chris Viehbacher (Sanofi) : « Avec le digital, nous changeons de métier »

Chris Viehbacher (Sanofi) : « Avec le digital, nous changeons de métier » | Silicon Pharma | Scoop.it

“ Le numérique et les biotechnologies sont au coeur de la transformation de Sanofi. Le métier de l'industriel pharmaceutique est en train de changer radicalement, explique son PDG.”


Via Alexandre DUBOIS, Fabrice Vezin, Caroline Crousillat, Isabelle Delignière-Léglise
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Pierre Fabre lance de nouveaux services digitaux pour la santé de la famille

Pierre Fabre lance de nouveaux services digitaux pour la santé de la famille | Silicon Pharma | Scoop.it
Les laboratoires Pierre Fabre lancent une nouvelle version du site « mon-partenaire-sante.com » et proposent une nouvelle application mobile : Géopharma. Découverte. Lancé courant 2011 pour accompa...

Via Rémy TESTON, Robin Ramaioli
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La SFR lance le portail de la Rhumatologie

La SFR lance le portail de la Rhumatologie | Silicon Pharma | Scoop.it
La Société Française de Rhumatologie a lancé le portail web de la Rhumatologie : larhumatologie.fr. Présentation. Pour centraliser l'ensemble des informations concernant la rhumatologie mis à dispo...

Via Rémy TESTON, Emmanuel Capitaine , Lionel Reichardt / le Pharmageek, Robin Ramaioli
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Apple Wants The iWatch To Predict Heart Attacks

Apple Wants The iWatch To Predict Heart Attacks | Silicon Pharma | Scoop.it
What if your wristwatch could tell you that you...

Via eMedToday, Philippe Marchal, Rémy TESTON, Robin Ramaioli
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Rescooped by fabrice gaullier from healthcare technology
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Healthcare moving towards better patient experience: Is digital the answer?

Healthcare moving towards better patient experience: Is digital the answer? | Silicon Pharma | Scoop.it

Today in the highly digital world that we have come to live in, the experience has to be extended to the consumer’s devices: namely mobile phones, tablets and personal computers delivered on the backbone of the World Wide Web.

 

So in this era where consumers have come to expect more from their brands, are patients correct in demanding a better user experience from their care providers?

 

Healthcare organizations are aware of this expectation and they are also aware that physicians and their allied co-workers need a better medium to communicate and collaborate among them. This not only leads to a better experience for all but also is critical as hospitals continue to drive better clinical outcomes.

 

One of the aspects of digital engagement is providing an exceptional web experience, whether it is providing physicians with real time data and reports on the cases they are following or engaging patients with education that can help them manage their health better.

 

The digital experience can help in achieving the following

 

1)      Provide a platform for better collaboration between physicians. Also this helps in increasing consultations between experts who are not necessarily collocated but still need a visual to make a better diagnosis.

 

2)      Accentuates the sharing of information between hospitals and even between various departments of the same  hospital.

 

3)      Leveraging the existing hospital information to give a visual picture to the patients on education and how they can leverage the hospital and its facilities to the best of its ability.

 

4)      Running extensive 360 degree programs involving various departments like surgery, nutrition and physiotherapy.

 

5)      Providing a mechanism for better healthcare management.

 

scooped and summarized from http://insights-on-business.com/healthcare/healthcare-moving-towards-better-patient-experience-is-digital-the-answer/

 


Via nrip
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Art Jones's curator insight, February 24, 2014 4:58 PM

If Healthcare simply listened to the marketplace they would know what FORBES discovered when they surveyed seeking to understand consumer trends in 2014. Here is what the found: 

http://www.forbes.com/sites/onmarketing/2014/02/04/six-trends-that-will-shape-consumer-behavior-this-year/

 

Rescooped by fabrice gaullier from Le Monde de la pharma & de la santé connectée
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[#infographie] le boom des #objets #connectés en #santé

[#infographie] le boom des #objets #connectés en #santé | Silicon Pharma | Scoop.it

Via Caroline Crousillat, Esposito Christelle
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The Multichannel Challenge: How Pfizer’s Cross Functional Regional Approach Creates a Richer Customer Experience

The Multichannel Challenge: How Pfizer’s Cross Functional Regional Approach Creates a Richer Customer Experience | Silicon Pharma | Scoop.it
Mastering multichannel marketing, improved use and effectiveness of digital marketing and using analytics to improve ROI regularly top the list of the most important strategic priorities for the sal
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Asthma & COPD : Pharmaceuticals : UK

Asthma & COPD : Pharmaceuticals : UK | Silicon Pharma | Scoop.it
SMi Group’s 10th Annual Asthma & COPD conference 2nd-3rd April 2014, London, UK
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