shubush design & wellbeing
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shubush design & wellbeing
looking at design, people, health and health wear
Curated by petabush
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Rescooped by petabush from Innovation in Health!


Via Rowan Norrie
Rowan Norrie's curator insight, February 28, 2013 4:01 AM

Eminently sensible insight from Eric Topol, M.D., professor of genomics and author of The Creative Destruction of Medicine.


The suggestions are based on a theme of getting away from mass testing/treatment to looking at the patient as an individual, and basing treatment on what approach will best suit that person, depending on their condition and biology.


It also makes a case for overuse of expensive tests, suchs as CT scans. Not only do they cause distress through misdiagnose or finding other minor spots that need further testing, but overuse of irradiation is apparently linked to 2% of cancers in the US.


An interesting read!

Rescooped by petabush from Innovation in Health!

European digital healthcare trends 2013

At the start of each year our US colleagues take a look at the key trends in the digital landscape and the opportunities they present in healthcare. For 2013,

Via Sven Awege, Isabelle Delignière-Léglise, Tiffany Jésus, Chanfimao, dbtmobile, Rowan Norrie
Sven Awege's curator insight, February 25, 2013 4:41 AM

Very nice presentation for us Europeans. Most concepts are already out there and well discussed. Nice to have this presentation to bring some of that together in a good read. useful couple of slides for helping senior management wake up to digital as part of Multichannel in Pharma.

Thanks Inventiv Health. Click to view presentation.

Rowan Norrie's curator insight, February 27, 2013 3:36 AM

Great overview of the key digital trends emerging this year.

Dan Baxter's curator insight, April 18, 2013 5:54 PM

Great roundup, fav quote.....


'tell stories, be relevant'