Learning to create, manage and promote a professional learning network (PLN) will soon become, if it’s not already, one of the most necessary and sought after skills for a global citizen, and as such, must become a prominent feature of any school curriculum.
Most companies don’t do a particularly good job of selling their products. Rather than figure out which sales and marketing tactics are best suited to attract and influence their ideal customers, a lot of businesses go with a spray-and-pray approach.
Organizational social-media literacy is fast becoming a source of competitive advantage. Learn, through the lens of executives at General Electric, how you and your leaders can keep up. A McKinsey Quarterly Strategy article.
Do me a favor. Take a look at your latest tweets or Facebook posts. Go ahead, I’ll wait. Now, ask yourself this question: If I were to slap a different logo and brand identity on your Twitter or Facebook profiles, would I even notice a difference?
Step 1 Create a profile on all or some of the Big Six (www.Fast-brands.com/big-six) social platforms. It takes time and no-how to manage these so it’s best to start off with one or two then add as You go.