Twitter semble s’être propulsé en tête du service client en temps réel sur les médias sociaux. Sa recette? Accessibilité, efficacité et facilité d’utilisation. (Pour joindre le #service à la clientèle, twittez!)
If you manage a brand's Twitter account, chances are you're not interacting as much as you could be. And that's not a good thing.Simply Measured took a look at 98 of the top global brands on Twitter and found some eye-opening information.From Mashable:During the final three months of 2013, 98 of Interbrand's top 100 global brands tweeted at least once and the average company tweeted 12 times per day, according to data from Simply Measured, a social media analytics provider. However, the report also found that 54% of these Interbrand companies send less than one @-reply per day....
Via Jeff Domansky
Of the world's roughly 7 billion people, 40% use social media daily. So, what are those folks doing on the major social platforms?The following infographic by Saxum shows the daily activity on Facebook, Twitter, LinkedIn, Pinterest, Vine, Google+, and Tumblr, measured against each platform's total user base.On Facebook, some 23% of users check newsfeed more than five times a day, 2.7 billion people give Facebook posts a Like, and Twitter's active users contribute 400 million tweets a day...
Via Lauren Moss, ManufacturingStories
Key facts, figures and statements on how social media impacts customer experience and why customer experience is so important for your business (Infographic from our client @Nunwood on how social media impacts customer experience:
“ Since the advent of social media, managing your contacts and address book has become a whole lot tougher. Adding multiple accounts, numbers and services for every person's entry can be a headache, ...”
Via Zbynek Kysela ✔
“ Le 29 novembre prochain, oursocialtimes organise une conférence pour la première fois en France sur la relation client vu à travers les réseaux sociaux. Le client est un être social et il dispose a...”
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