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Sex Marketing
Sex sells?! The main purpose of sex-appeal ads is to stimulate, arouse, and gather attention.
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fashion is becoming a branch of the porn industry, says CARYN FRANKLIN - Daily Mail

fashion is becoming a branch of the porn industry, says CARYN FRANKLIN - Daily Mail | Sex Marketing | Scoop.it

The models pose open mouthed, their eyes half-closed as if in a state of arousal. Sometimes they lie on their backs, their legs splayed.

These adverts inevitably feature acres of exposed flesh. Not the pore-speckled, downy skin we all possess, but the hyper-airbrushed, blemish and hair-free variety - the kind that resembles the gleaming bodywork of a sleek sports car, the stuff of male fantasies.


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THE NAKED TRUTH Male Celebs Who Understand Sex Sells And Strip To Prove It - Queerty

THE NAKED TRUTH Male Celebs Who Understand Sex Sells And Strip To Prove It - Queerty | Sex Marketing | Scoop.it

While everyone from Mario Lopez (above) to Levi Johnston has shown us some of  their bits and bitties for personal promotion (or a buck or two), there are some  male celebrities (and subcelebrities) who’ve stripped down strictly for  publicity purposes. Whether it’s for a cause or publicity for a produce—think  album, movie, book or cause — we’re not complaining. Women seem to be  objectified on the daily. Just look at the latest with Lady Gaga and V magazine. So we got  to thinking: More men need to give up the goods for some equal opportunity  titillation. Who’s with us? Yeah, we knew there’d be very little resistance.  Here’s a mere sampling of what we uncovered. You’re welcome.

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Why Turning Up the Heat Might Turn Down the Sales - Business 2 Community

Why Turning Up the Heat Might Turn Down the Sales - Business 2 Community | Sex Marketing | Scoop.it

We’ve all heard the old adage, “sex sells.” But is steamy advertising really all  that useful? It turns out that it’s easy for racy ads to fall short, and  alienate potential consumers in the bargain. Let’s take a look at why you might  want to leave the shirtless hunks at home.

Paula Maria Tinoco Trindade's insight:

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Gender and Advertising | Fashioning Sociology

Gender and Advertising | Fashioning Sociology | Sex Marketing | Scoop.it

To grab people's attention, designer have to put sex in their ads as their concept on anything. Most of them are in less clothing or even nude. Female models always have to make certain sexual poses and throwing themselves at men.

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Laurakhoury's curator insight, March 20, 2013 7:30 PM

Very interesting documentary on photographs and videos in commercials and their message concernig gender roles. I saw many documentaries but this is short and gets the point through so well. Laura

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"Degrading" Pot Noodle Facebook Ad Banned - BuzzFeed

"Degrading" Pot Noodle Facebook Ad Banned - BuzzFeed | Sex Marketing | Scoop.it

The UK’s Advertising Standards Authority today banned the ad image because, “We considered the presentation of the woman in a sexual pose and the blatant comparison with the food product was crass and degrading and therefore likely to cause serious offence to some visitors to Pot Noodle Facebook page.”

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Too much Va Va Voom? Renault advert featuring close-ups of burlesque dancers is banned by watchdog because it 'treats women like sexual objects'

Too much Va Va Voom? Renault advert featuring close-ups of burlesque dancers is banned by watchdog because it 'treats women like sexual objects' | Sex Marketing | Scoop.it

A car advert featuring scantily-clad  burlesque dancers has been banned after watchdogs branded it sexist.

They were concerned that it featured ‘a  number of shots of the women’s breasts and bottoms, in which their heads were  obscured’.

The way the women had been presented in the  Renault Clio advert ‘invited viewers to see them as sexual objects’, it was  ruled.

 

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Playgirl Editor: Esquire Objectifies Women -- So What?! - iVillage Entertainment

Playgirl Editor: Esquire Objectifies Women -- So What?! - iVillage Entertainment | Sex Marketing | Scoop.it

Women were horrified that Esquire editor Alex Bilmes said men think of women like they think of cars...er, at a feminism panel. It might have been the wrong place to assert such theories, but is he really wrong?

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