Sex Marketing
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Sex Marketing
Sex sells?! The main purpose of sex-appeal ads is to stimulate, arouse, and gather attention.
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Shirtless men: The hottest new trend in advertising | Marie Clairvoyant

Shirtless men: The hottest new trend in advertising | Marie Clairvoyant | Sex Marketing | Scoop.it
 

Yes ladies you heard me right. According to USA Today, the trend of using bare-chested handsome men in ads is skyrocketing. Of course, half-naked women will always be used to sell products (well, hopefully not, but let’s see), yet we are seeing more and more men flaunting their sexuality to sell us things. Remember the Diet Coke man ’The Gardener’ everyone raved about earlier this year? Yes you do. Now, KRAFT Dressing has become the latest  example of this trend:

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Sex Sells. | Nancy's Marketing Blog

Sex Sells. | Nancy's Marketing Blog | Sex Marketing | Scoop.it

Sex Sells. …So does that make it right? We've all either heard the phrase “sex sells,” witnessed it in advertising, or even been guilty of falling for these types of marketing tactics. Sex in advertising has arguably been a practice since products or services have been developed, but has experienced significant growth in the last 20 years. According to Gallap & Robinson, marketing studies have shown that erotic ads are more likely to be noticed than non-sexual ones. 

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Use of Sexuality in Indian Entertainment : A sign of liberation or a ...

Use of Sexuality in Indian Entertainment : A sign of liberation or a ... | Sex Marketing | Scoop.it
This is a record breaking ad selling mango juice. Movies and advertising use several different methods to appeal to the audience but the one tactic that is most popular and effective is the usage of sex.
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