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Sex Marketing
Sex sells?! The main purpose of sex-appeal ads is to stimulate, arouse, and gather attention.
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Texas Brewery Advertises Blonde Ale That “Goes Down Easy,” Offers Eyeroll-Inducing Defense Of How Funny It Is

Texas Brewery Advertises Blonde Ale That “Goes Down Easy,” Offers Eyeroll-Inducing Defense Of How Funny It Is | Sex Marketing | Scoop.it

Sex jokes and beer go together like bros and cluelessness. Case in point: Deep Ellum Brewery’s  Blonde Ale, which is features a blonde Kewpie doll on the can with the slogan “Goes Down Easy.” The slogan and image is also featured on the side of a hot pink company van. It’s a sexual innuendo about blowjobs — get it?  Clearly that’s what the Texas craft brewery intended when they advertised their smoother alcoholic beverage, with little regard for women who find the suggestion they “go down easy” offensive.

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Sex Sells Beer : Beautiful Woman Bottle Cap Budweiser Ad ...

Sex Sells Beer : Beautiful Woman Bottle Cap Budweiser Ad ... | Sex Marketing | Scoop.it

This was a Budweiser ad from a few years back that featured  a beautiful woman drinking a Budweiser, covered by bottle caps and half  naked. Great marketing or sexist? Depends on who you ask. As we prepare for  Super Bowl Sunday 2013 pay attention to the ads that go with the motto, “Sex  Sells”, because most often it does, and when you’re product is beer, it’s  probably the best strategy!

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Sex sells | Scot Scoop News

Sex sells | Scot Scoop News | Sex Marketing | Scoop.it

Looking for the easiest way to attract customers to products? Just add a little sex appeal. The purpose of advertisements is to prove that the products are of use in one way or another. Sex is one of the strongest physiological appeals. Sexual desires are even prominent in animals, with the common dream of finding the perfect mate.

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