Sex Marketing
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Sex Marketing
Sex sells?! The main purpose of sex-appeal ads is to stimulate, arouse, and gather attention.
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Swedish wrath over 'naked shocker' advert - The Local.se

Swedish wrath over 'naked shocker' advert - The Local.se | Sex Marketing | Scoop.it

A Christmas advert in which naked staff members proclaim “I only need my mobile!” has set off an avalanche of sexism complaints against a Swedish mobile payments company.

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Criticize Tech Company for Sexist Advertising - ForceChange

Criticize Tech Company for Sexist Advertising - ForceChange | Sex Marketing | Scoop.it
Goal: Express extreme disappointment in Voco for its sexist ad campaign. “Sex sells” is one of the most accepted axioms of advertising. And yet when it comes to ad campaigns there is a thin line between sexiness and sexism.
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