Sex sells, does it really? - The JanBierens dot Com | Sex Marketing | Scoop.it

The way the markets work is funny in a way. “Sex sells” is an often heard slogan that is being used to address a way of selling a product. Is that true? Has it been true to begin with in the first place? Or is it something we are used to now, because we now think that is the way things work in the advertising business.