Another twist in van advertising row - Stuff.co.nz | Sex Marketing | Scoop.it

The story of an advertising campaign deemed offensive has taken a fresh turn.

Independent Forklifts in Washdyke has struck criticism from a major supermarket chain that banned one of its vans from their properties because of the nature of signwriting on the vehicle.

The company had earned a slap on the wrist this week from the Advertising Standards Authority for using "sexualised and objectified" women in scanty clothing on its vans.