Whether you realize it or not—or even wish to admit it—you already have an online reputation to protect. It doesn’t matter if you’re fresh out of college and hoping your past Facebook indiscretions don’t torpedo your career prospects, or a Fortune 500 company trying to make a name for itself in a crowded market, your reputation online is vital to your success.
Take a moment to answer this question…Why do you use social networks?
Is it to communicate your life to friends and followers?
Is it a form of self-expression?
Do you cast your actions to the proverbial audience to enchant or entertain them?
What is it that you value and how could that change with a bit of self-reflection?
All of us have faced failure at some point in our lives. Failure by itself is not the end of the road. It is how we deal with it that determines whether our lives move forward or get stuck in a downward spiral.
We may not have the perfect childhood and our path to redemption may have many roadblocks, but the lesson is clear: anyone can reinvent their personal brand.
There’s no cookie-cutter blueprint to ensure success. All you can do is align with what feels good and right to you, because when it’s authentic and shows your inner light ablaze, your people will love it.
If you are looking to get back in the workforce or feel now is the time to switch jobs, it is important to polish up your interviewing skills in order to put yourself in the best position possible to attain what job you want.
Remember, your non-verbal communications can actually kill or deliver the results you want.
"Saying no to a senior leader or customer seems almost unthinkable, even laughable, for many people. However, when saying yes is going to compromise your ability to make the highest contribution, it is also your obligation"
Saying no is like any other skill: it can be improved through practice. Start practicing with a relatively trivial request, like a lunch invitation you have received in email. Over time build up until saying no becomes easy. It may be the most useful skill you ever develop.
"Recently I was asked to introduce myself at an event and I told, “As a child I was fond of storytelling and as a student, I was passionate about branding. And one fine day, I realised that storytelling is the most powerful branding tool, be it people, products or companies.” OMG, even while introducing myself, I was telling a story. Stories were probably always in my blood."
Storytelling is an art but why we love stories has science behind it Stories stay in our mind or memory and also help us attract more customers.
"Do what you love" has become a quintessential piece of career advice for new grads, but does it set us up for disappointment? Is it even the right sentiment?
Before pulling your hair out, taking yet another eHarmony-like personality quiz, or crying into your pillow because Pinterest told you "Without Passion, Life is Nothing," check out these five career passion pointers: 1. You can create a passion
Leah Bowman used Lego to construct the ultimate first impression on her job search.
When a potential employer asked Bowman for a persuasive advertisement, she used her graphic design skills and love of Lego to advertise herself for the position. The brick version includes assembly instructions that highlight Bowman's skills, creativity and initiatives.
It is with great pleasure that I offer you this unique compilation of 85+ personal branding experts from around the world. I think the numbers speaks for themselves: personal branding is not a fade, it is here to stay, and you can now find someone to help you establish your brand in your own country and language.
Glad and honored to be among many talented professionals.
"Have you been working on your personal brand for a while? If so, you may be ready to take bigger steps to grow your personal brand even more. Here are five ways you can get bold with your personal brand, spreading your message to an even wider audience"
Reimagining our lives and rebranding for a different work style and lifestyle is possible.
You don’t have to have a health crisis like me to take stock of your life and your brand. Your goal may be to create a new brand or to tweak an existing one, but you’ve got to know yourself and what you want. Have a goal and make a plan. It’s as simple as following your heart.
Being perceived as an expert is crucial to your effectiveness as a leader. Here are five ways to establish your authority and and be perceived as an expert in your field.
Your effectiveness as a leader is directly related to your perceived authority as an expert in your field. You can’t fake it. It has to flow organically out of your passion, experience, and competence.
They're not lone geniuses, big-risk takers, or college drop-outs.
In short, there is no point in just hoping for a breakthrough idea – what matters is the ability to generate many ideas, discover the right opportunities to develop them, and act with drive and dedication to achieve a meaningful goal.
Christine Chopyak's Picture Your Business Strategy shows how simple sketches can help you evaluate your personal brand and create a sound strategy for the future
Take a fresh look at the role that simple sketches can play in evaluating, planning, or reinvigorating, your personal branding strategy. The simplicity of hand-drawn sketches, compared to typing, can be like a breath of fresh air, freeing your mind to be more focused, but also more creative in seeing connections and opportunities that have been previously overlooked.
"Branding. That ubiquitous word in the world of marketing. Take any article, and I guarantee you will find a direct or indirect reference to this concept, which is not surprising considering that branding is the SOUL of marketing."
It is an authentic and transparent expression that outlines why you are uniqueby presenting your abilities in a memorable and consistent manner at every point of contactbetween you and your readers (or your audience).
When you own a business, it’s important to follow two branding paths. Entrepreneurs need a business branding path, where you brand your company, and a path for personal branding, where you brand yourself.
When you employ business and personal branding, you are supercharging your company, putting it on a fast track to attracting your ideal audience, growing a positive reputation and becoming a trusted advisor in your industry.