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Serious Play
All about fun, imaginative learning and training.
Curated by Ariana Amorim
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15 Storytelling Techniques for Writing a Better Brand Story | writtent

15 Storytelling Techniques for Writing a Better Brand Story | writtent | Serious Play | Scoop.it
Create a powerful brand story that grabs prospects’ attention like a great movie with these 15 brand storytelling techniques.

 

Read the full article to find out more about:

Take the time to prepareLearn how to tell a good storyFocus on the active struggleSkip the slow partsMatch your brand story to the formatControl your pacingMake it personalFocus on the human elementMake the stakes clearFollow a classic story patternThrow in a surpriseMake sure you have a solid beginning, middle, and endAvoid “moral of the story” endingsUse natural languageMake the story visual
Via Kim Zinke (aka Gimli Goose)
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Kim Zinke (aka Gimli Goose)'s curator insight, March 20, 2014 1:14 AM

Some really good, practical tips, that anyone could use, with links to even more resources and examples.

Lee Werrell's curator insight, March 21, 2014 7:30 AM

More words of Wisdom from Seth

Branding is not just pumping up the product, it's trying to connect with people at a personal level. This applies to corporate people as well as individuals

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How To Make a Photo Story

How To Make a Photo Story | Serious Play | Scoop.it
Use photo story to make unique and interesting videos for the classroom. Or, use it to display classroom school work.

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30 Of The Best Apps For Group Project-Based Learning

30 Of The Best Apps For Group Project-Based Learning | Serious Play | Scoop.it
30 Of The Best Apps For Group Project-Based Learning
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Rescooped by Ariana Amorim from Tools for Teachers & Learners
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Turning documents into conversations

Turning documents into conversations | Serious Play | Scoop.it

NowComment is fast, powerful, and feature-rich: you can sort comments, skim summaries, create assignments, hide comments, reply privately, and much more.


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Volkmar Langer's curator insight, April 25, 2014 5:41 AM

That sounds really good :-)) 

CECI Jean-François's curator insight, February 16, 2015 2:20 AM

Intéressant outil pour faire du commentaire social (débat électronique) sur un document, avec des possibilités de tri et de tracking ... Parfait pour l'hybridation de cours

Murielle Godement's curator insight, February 16, 2015 2:52 AM

Le pendant de VoiceThread à l'écrit. NowComment permet de commenter / débattre par écrit sur des documents du web en mode privé ou public. Le mode public ne propose pas de filtre de langue, difficile donc pour le moment de proposer des activités FLE de contributions à des débtas ouverts essentiellement en anglais. 

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Fun Theory no Pinterest

Fun Theory no Pinterest | Serious Play | Scoop.it
Explora a coleção de Pins escolhida a dedo do(a) Yas Sequi acerca de Fun Theory no Pinterest.
Ariana Amorim's insight:

:-) Just :-)

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Funders and Founders Notes - How To Be a Great Storyteller

Funders and Founders Notes - How To Be a Great Storyteller | Serious Play | Scoop.it
How To Be a Great Storyteller
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Five Reasons Why We Need Poetry in Schools

Five Reasons Why We Need Poetry in Schools | Serious Play | Scoop.it

Let me start with this: We need poetry. We really do. Poetry promotes literacy, builds community, and fosters emotional resilience. It can cross boundaries that little else can. April is National Poetry Month. Bring some poetry into your hearts, homes, classrooms and schools. Here are five reasons why we need poetry in our schools.

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5 Tips for Excelling in Academic Presentations

5 Tips for Excelling in Academic Presentations | Serious Play | Scoop.it
Do you have to prepare a presentation for a class? This is the right article for you. Here you'll find 5 Tips for Excelling in Academic Presentations.
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Rescooped by Ariana Amorim from Just Story It! Biz Storytelling
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Why Storytelling is the Top Business Skill

Why Storytelling is the Top Business Skill | Serious Play | Scoop.it
No one cares about your marketing goals. But everyone likes a good story. (Leadership skill, too.

Via Karen Dietz
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Karen Dietz's curator insight, March 6, 2014 4:38 PM

Yes, it's true! 


Did you know that 78% of Chief Marketing Officers believe content is the future of marketing? That means stories are the future of marketing.


There are other terrific insights this article has to share. If you are a biz story practitioner, this article is good news. If you are a creative working in any capacity in a company, this article also contains lots of good news for you.


Enjoy the shot in the arm this will give you. And for those who lack story skills, get busy!


And many thanks to fellow curator Daniel Watson who found and recommended this article to me :)


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Emeric Nectoux's curator insight, March 30, 2014 3:09 AM
Karen Dietz's insight:

Yes, it's true! 


Did you know that 78% of Chief Marketing Officers believe content is the future of marketing? That means stories are the future of marketing.


There are other terrific insights this article has to share. If you are a biz story practitioner, this article is good news. If you are a creative working in any capacity in a company, this article also contains lots of good news for you.


Enjoy the shot in the arm this will give you. And for those who lack story skills, get busy!


And many thanks to fellow curator Daniel Watson who found and recommended this article to me :)


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

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How To Share Your Story On Pinterest | Business 2 Community

How To Share Your Story On Pinterest | Business 2 Community | Serious Play | Scoop.it

"If Pinterest’s succes has taught us anything, it’s that images have value. Pinterest allows us to dream about the places we want to go, the clothes we want to buy and gives us ideas to make cool memories with our kids.

 

If we’re no longer questioning Pinterest’s strong force in the social world then the next question to ask is: How did these Pinterest success stories find a way to take their collection of boards to grow their business and add to their bottom line?  They discovered that Pinterest was an opportunity to share their company’s story.


They turned their boards into the characters of their company’s narrative. Their boards became individual destinations giving users an image-filled story about the person behind the business. And these online insights gave their followers (and potential customers) a reason to connect with them."

 

Read the full article to find out more about these ideas, and examples, on how you can share your company’s story on Pinterest:

What’s the story behind the story?Tell the story about your productsTell your personal story

Tell your customers how they can get involved with your story


Via Kim Zinke (aka Gimli Goose)
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Kim Zinke (aka Gimli Goose)'s curator insight, March 6, 2014 5:10 PM

I adore Pinterest!  You can get a pretty good idea about who I am and what I'm passionate about in less than a minute by just scanning the images of all my boards.  Of course the flip side is you might also discover I'm a bit of a hoarder based on how many boards and pins I have.


Individuals and businesses can find some great tips in this article. Never underestimate the power of a visual.

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Use Professional Photographs from Getty Images for Free

Use Professional Photographs from Getty Images for Free | Serious Play | Scoop.it
You can embed high-quality photographs from Getty Images' news, entertainment and sports collections for free without worrying about copyright or licensing.
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40 Must Have iPhone & iPad Apps in 2014

40 Must Have iPhone & iPad Apps in 2014 | Serious Play | Scoop.it
40 must have iPad apps for 2014. They'll entertain, inform, educate, and enthrall you over the course of the year.
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Hashtag-Based Storytelling For 21st Century Learning

Hashtag-Based Storytelling For 21st Century Learning | Serious Play | Scoop.it
Hashtag-Based Storytelling For 21st Century Learning
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25 Killer Resources to Learn Storytelling | Business 2 Community

25 Killer Resources to Learn Storytelling | Business 2 Community | Serious Play | Scoop.it

25 online resources to get you started down the storytelling path and tell your brand story.


Via Kim Zinke (aka Gimli Goose)
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malek's curator insight, March 19, 2014 6:34 PM

Your visitors disappear at the landing page?

It's all about the skill to retain visitors and turning them into leads, the ability  to tell a robust brand story, one that zip and grasp their attention like a great novel or movie. 

A useful resource, keep  handy

Florian Eisele's curator insight, March 21, 2014 2:28 PM

Top-notch compendium using great sources and covering a range of important storytelling aspects

Mervi Rauhala's curator insight, March 24, 2014 3:37 PM

All and all good resources for business storytelling.

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5 Tech Savvy Teaching Tools That Your Students Will Love and Your Peers Will Envy

5 Tech Savvy Teaching Tools That Your Students Will Love and Your Peers Will Envy | Serious Play | Scoop.it
These Fun, Free Web Applications Make it Quick and Easy to Create Cool Learning Content (Watch out Though, Other Teachers Will be Banging Down Your Door Looking
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The Heart of Innovation: The 10 Personas of a Really Effective Brainstorm Facilitator

The Heart of Innovation: The 10 Personas of a Really Effective Brainstorm Facilitator | Serious Play | Scoop.it

There's a ton of reasons why most brainstorming sessions under-deliver, but the main reason -- the Mount Olympus of reasons (drum roll, please....) is the brainstorm facilitator.

 

The reason has less to do with their process, tools, and techniques than it does with their inability to adapt to what's happening, real-time, in the room.

 

Take a few minutes now to rate yourself, on a scale of 1-10, for how skillful you are at embodying the following personas of a high flying brainstorm facilitator.

 

Then tune into your biggest strength and ask yourself how you can amplify that quality. Then identify your biggest weakness and figure out how you can improve in that arena.

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The Heart of Innovation: Secrets of the Best TED Speakers

The Heart of Innovation: Secrets of the Best TED Speakers | Serious Play | Scoop.it

Want to perk up your public presentations? Take a look at Carmine Gallo's new book TALK LIKE TED: The 9 Public Speaking Secrets of the World's Top Minds. Gallo studied more than 500 TED presentations and has distilled what he learned into bite-sized insights for the rest of us. Here are a few highlights:

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Funders and Founders Notes - Skills You Can Learn In 1 Hour Spending 10...

Funders and Founders Notes - Skills You Can Learn In 1 Hour Spending 10... | Serious Play | Scoop.it
Skills You Can Learn In 1 Hour


Spending 10 minutes on each skill
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(Re)Creating Poets: How to Teach Poetry in the Classroom

(Re)Creating Poets: How to Teach Poetry in the Classroom | Serious Play | Scoop.it

Helping students to (re)discover their poetic voices is powerful, vital and invigorating. Equally powerful is the opportunity for students to deeply connect with the experiences and words of others. In her speech "The Transformation of Silence Into Language and Action," Audre Lorde reminds us of the inherent human need for expression...

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Storytellers have more fun.

Storytellers have more fun. | Serious Play | Scoop.it
“Great stories happen to those who can tell them.” —Ira Glass

 

Interesting people often lead surprisingly ordinary lives, but they are not ordinary. What sets them apart is their ability to tell a good story.


Everyday storytellers weave the ordinary and spectacular into a larger narrative and invite us to follow along. Like a good stand-up comic, they’ve trained their eyes and ears to find meaning and humor in life—the inconsistencies, eccentricities, and injustices that make up our world—and to convey those observations in a way that helps us make new discoveries ourselves.

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10 URLs That Every Google User Should Know

10 URLs That Every Google User Should Know | Serious Play | Scoop.it
Which website has access to my Google account? What does Google know about me? Where can I see ads that I've clicked on Google search?
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The 9 Best Browser-Based Photo Editing Tools

The 9 Best Browser-Based Photo Editing Tools | Serious Play | Scoop.it
Online image editors, which operate directly in the browser, are there to rescue any shot quickly and easily. Here are nine online imaging tools that can perform photographic heavy lifting for you on any platform.
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20 + Free Resources to Create a Simple Ebook

20 + Free Resources to Create a Simple Ebook | Serious Play | Scoop.it
Simple PDF ebook tools to help entrepreneurs create ebooks they can sell or give away.
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