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Why We Need Learning Engineers

Why We Need Learning Engineers | Serious Games | Scoop.it
Almost no one who is involved in creating learning materials relies on the evidence from learning science.

Via David W. Deeds
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Why Fun in Learning is Important

Why Fun in Learning is Important | Serious Games | Scoop.it
Do you remember the last time you sat down with the express aim of learning something new, bolstering your existing knowledge base or improving your skillset? How did you feel? Whilst you may find the idea of self-development enchanting, it’s...
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5 Business Cases that Call for Serious Games

5 Business Cases that Call for Serious Games | Serious Games | Scoop.it
No matter what learning solution you think you want to produce, it’s important to identify the learning need (and business need) before starting a project. Do you really need a new gamification platform, or are you trying to follow the latest trends?
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Incorporating E-Learning Technology & Gaming Into Business Education

Incorporating E-Learning Technology & Gaming Into Business Education | Serious Games | Scoop.it
You can’t teach someone how to be an entrepreneur from a textbook or a lecture. I know, I’ve tried.
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The Problem with Gamification - CRM Magazine

The Problem with Gamification - CRM Magazine | Serious Games | Scoop.it
Four reasons these apps fail and what you can learn from them.

 

Summary...

 

Here are four reasons why poor implementations of gamification will fail:

1. Lack of planning and strategy. Gamification is only effective when it encourages specific behaviors to achieve specific goals. Too many business gamification implementations don't identify success factors and therefore don't incentivize the right behaviors.

2. Bad processes. Game mechanics can motivate people to operate in accordance with specific goals when those goals are well defined. But even if the goals are clear, they might not align with business objectives. Gamifying bad goals can be just as destructive as ignoring goals altogether.

3. Poor design. Poor game design was one of the major reasons Gartner predicted the demise of so many gamification apps before 2014. Expectations for games have never been higher.

4. Unrealistic expectations. Business gamification can be effective when it's directed at a specific audience, supported with specific, effective goals, and built professionally to ensure engagement. But of course it has limitations. It's important to remember that game mechanics are most effective for jump-starting behaviors, not sustaining them. That's because at a certain point, the impact of any game mechanic will begin to fade. When done right, however, by the time the extrinsic motivator has worn thin, users will have recognized the value of the new behavior and continue it based on their own intrinsic motivation.


Via marketingIO
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marketingIO's curator insight, February 25, 2013 8:33 AM

Gamification is not a panacea, rather, a useful tactic that if deployed correctly could drive internal and external audiences.  However, above are four warnings.


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How Virtual Humans Can Build Better Leaders

How Virtual Humans Can Build Better Leaders | Serious Games | Scoop.it
Avatars are teaching social skills in simulations. (How Virtual Humans Can Build Better Leaders: Avatars are teaching social skills in simulations.
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Serious Game Daesign : "Renault Challenge : conduire un entretien de vente" (FR)

Un serious game développé par Daesign - Editeur de Serious Games, destiné aux vendeurs de Renault pour améliorer leurs compétences et leurs efficacités. Un d...
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The Future of Creativity and Innovation is Gamification: Gabe Zichermann at TEDxVilnius

Gabe Zichermann is the chair of GSummit where top gamification experts across industries gather to share knowledge and insight about customer & employee enga...
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10 Reasons Why Simulations Are the Ideal Learning Tool for Your Business

10 Reasons Why Simulations Are the Ideal Learning Tool for Your Business | Serious Games | Scoop.it
Computer-aided simulations should be a part of every business’s toolkit.
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LMS and Gamification | The Upside Learning Blog

LMS and Gamification | The Upside Learning Blog | Serious Games | Scoop.it
Gamification in LMS.... Sounds like a perfect solution!!! Hold on to that thought. Let us first understand both LMS and Gamification concepts independently.
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Gamification. El uso de juegos para el aprendizaje y la instrucción

Esta metodología une los elementos del juego con los resultados del aprendizaje ofreciendo a los jugadores retos difíciles, que puedan enfrentar y solucionar...
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Professor Kevin Werbach on Gamification: Wharton Lifelong Learning Tour

Kevin Werbach, Wharton Associate Professor of Legal Studies and Business Ethics, talks to alumni about gamification at the Philadelphia stop of the Wharton K...
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How to Develop an Agile Approach to Leadership Development -

How to Develop an Agile Approach to Leadership Development - | Serious Games | Scoop.it
An agile approach to leadership development means that you keep a laser-focus on the challenges that will have the greatest impact on your performance

Via Talent Management Services
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Does Game-Based Learning/Gamification Work in Higher Ed? - EdTechReview™ (ETR)

Does Game-Based Learning/Gamification Work in Higher Ed? - EdTechReview™ (ETR) | Serious Games | Scoop.it
Here are four reasons why gaming is good for higher education i.e higher Ed. (RT @etr_in: Does Game-Based Learning/Gamification Work in Higher Ed?
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A software 'revolution' with serious games

Serious video games can address issues as varied as the Middle East conflict through to sexual coercion among teenagers. But can they really directly affect ...
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Gamification: Powering Up or Game Over?

Gamification: Powering Up or Game Over? | Serious Games | Scoop.it

In 2011, a game called Foldit caused a sensation by solving a decades-old scientific mystery in just three weeks. Scientists have long struggled to determine the structure of a monkey enzyme that played a critical role in how the AIDS virus matured and spread. Knowing its structure would help in the development of drugs to fight the virus.

 

The online folding protein game, which was created by computer scientists at the University of Washington, challenged thousands of gamers worldwide to come up with the enzyme’s structure in exchange for points and rankings. Even though most gamers had little or no background in biochemistry, the approach worked. “These results indicate the potential for integrating video games into the real-world scientific process,” according to a paper by Foldit creators and players published in the journal, Nature Structural & Molecular Biology, in September 2011.


Via The Learning Factor
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The Learning Factor's curator insight, March 10, 2014 2:04 AM

Criticism of managers who use workplace games to promote productivity has been gaining steam lately -- how can businesses use games effectively?

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What is Serious Gaming?

What if your instructor told you to go home and play video games as homework? University of Minnesota expert, Tom Clancy, Ph.D., clinical professor and assis...
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Gamification is Bullshit | Ian Bogost

Gamification is Bullshit | Ian Bogost | Serious Games | Scoop.it
More specifically, gamification is marketing bullshit, invented by consultants as a means to capture the wild, coveted beast that is videogames and to domesticate it for use in the grey, hopeless wasteland of big business, ...
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Why gamification makes onboarding more effective - AppsTech

Why gamification makes onboarding more effective - AppsTech | Serious Games | Scoop.it
Why gamification makes onboarding more effective AppsTech If your company already partakes in competitive gamification techniques, such as a leaderboard, then injecting a new hire into that program can inspire them to catch up with their new...
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Real-life development through serious gaming | Future Cape Town

Real-life development through serious gaming | Future Cape Town | Serious Games | Scoop.it
Marcus Vlaar, creative director of Ranj Serious Games, wrapped up our Serious Games session. He explained that the use of gaming is in one's ability to arrive at new solutions (but also to reveal new problems) that one may ...
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A Brief History of Gamification #Infographic | EdTech Magazine

A Brief History of Gamification #Infographic | EdTech Magazine | Serious Games | Scoop.it
Learn all about gamification's roots in marketing and its future as a $2.8B industry.
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5 Must Read Posts About Gamification | LearnDash

5 Must Read Posts About Gamification | LearnDash | Serious Games | Scoop.it
One aspect of elearning that has gained in popularity in recent years is gamification. Gamification can mean a variety of the things depending on how you intend to use it. It doesn't even have to be restricted to elearning, but ...
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Does Gamification Ever Fail to Engage? | Growth Engineering

Does Gamification Ever Fail to Engage? | Growth Engineering | Serious Games | Scoop.it
The GE girls and guys get together to discuss whether gamification ever fails to engage learners in their development.
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Think Outside the Box: Gamification Gives a Boost to Retail Apps ...

Think Outside the Box: Gamification Gives a Boost to Retail Apps ... | Serious Games | Scoop.it
Gamification gives retail apps a much-needed boost in engagement. Gaming, once thought to be the activity of choice for reclusive teenagers, is now mainstream enough to be embraced as a necessary component of a ...
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