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6 Great Uses for Twitter as a Marketing Tool | LetsTalkSEO.com

6 Great Uses for Twitter as a Marketing Tool | LetsTalkSEO.com | SeoGame | Scoop.it
This article explores the 6 great ways entrepreneurs or bloggers can use Twitter as a marketing tool.
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Il web è il gioco più bello del mondo per chi fa SEO
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Avoid These SEO Mistakes While Promoting Via Social Media | LetsTalkSEO.com

Avoid These SEO Mistakes While Promoting Via Social Media | LetsTalkSEO.com | SeoGame | Scoop.it
SEO mistakes affect your entire business, therefore before you set up a specific strategy, be sure about your goals. A slight error in the strategy can get you back to square one.
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The Value of Small Business Blogging: 3 Key Questions & Answers

The Value of Small Business Blogging: 3 Key Questions & Answers | SeoGame | Scoop.it
Earlier this week Frank J. Kenny did a Skype interview with me about small business blogging and why or why not it makes sense.
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Blogger e SEO

Blogger e SEO | SeoGame | Scoop.it

Blogger si apre un po' più alle customizzazioni SEO.

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La SEO sparirà entro 5-10 anni | Digital Economy Forum

La SEO sparirà entro 5-10 anni | Digital Economy Forum | SeoGame | Scoop.it
La SEO (Search Engine Optimization) aiuta aziende, individui e chiunque si trovi su Internet. E finché le persone cercheranno un prodotto senza conoscerne il nome, o una tecnologia senza conoscerne l'origine, o una ...
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How Sitelinks Are Quietly Costing You Conversions | SEOmoz

How Sitelinks Are Quietly Costing You Conversions | SEOmoz | SeoGame | Scoop.it
All the top SEO stories from Branded3 (How Sitelinks Are Quietly Costing You Conversions | SEOmoz: Posted by psharpThis post was origin...)...
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Key Link Building Strategies: Search Engine Strategies 2012

It’s important to conduct a link analysis before you begin any work – without the analysis you won’t know which is the right strategy to follow.

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Two Google+ SEO Guides You Should Read

Two Google+ SEO Guides You Should Read | SeoGame | Scoop.it
The conventional wisdom where Google+ and online marketing goes is this: Even if your audience isn’t active there, it’s almost mandatory to have a profile and be active there because of the way Google is showing more Google+ contentin its regular search results.

 

It’s still early days for Google+ and the potential search/SEO benefits of being active there, but there are two recently published guides that go a long way to helping explain what Google is doing and how search marketers (and their clients) can take advantage.

 

On the Conversation Marketing blog, Ian Lurie yesterday published a lengthy article called Google Plus Box Ranking Factors Report. In it, he investigates (with help from a few dozen industry peers) how Google+ profiles show up in the Related People and Pages from Google+ search results of Google’s “Search Plus Your World” feature.

Via Bonnie Burns
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The New SEO Process Explained

The New SEO Process Explained | SeoGame | Scoop.it

SEO must adopt and adapt in order to be taken seriously and command the type of influence required to drive change.

 

To do effective SEO now, at the very least, you have to be a digital strategist, social media marketer, a content strategist, conversion rate optimizer, and a PR specialist.

 

SEOs are already inherently each of these things, however in most businesses these are all different capabilities that sit in different groups, or offices or cities. Who are we to upset an entire digital ecosystem and undermine so many people?

 

The new SEO process is not about chasing the algorithm; it’s about fulfilling the needs of the people the algorithm serves.

 

It’s about creating and discovering the content that resonates with the people that a business is trying to reach and then also covering the technical bases required to get results.

 

It’s about understanding the connections between keywords in the mind of your target audience in order to optimize for them effectively.

 

And most importantly, it’s about having SEO become the driver of the marketing mix rather than the outcast.

 

So, let’s discuss a new process that allows SEO to improve the effectiveness of all digital marketing channels – not just inbound.

 

Great Post: 9/10

 

Read More: http://www.seomoz.org/blog/the-new-seo-process-quit-being-kanye

 


Via Antonino Militello
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Is Your Online Presence As Important as Your Resume? Tips to Increasing Your Online Presence | Search Engine People | Toronto

Is Your Online Presence As Important as Your Resume? Tips to Increasing Your Online Presence | Search Engine People | Toronto | SeoGame | Scoop.it
More than half of employers “Google screen” their potential employees before they call them in for an interview. So if ... (Is Your Online Presence As Important as Your Resume?
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How To Get Backlinks Of High Quality | LetsTalkSEO.com

Building links to a website may sound easy but the truth is, these links have to meet certain qualifications for them to be effective and function more than desired.
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Authorship Markup in SERP

Authorship Markup in SERP | SeoGame | Scoop.it
A partire dal 15 febbraio 2012 Google mostra i rich snippet per gli autori anche per quelli Italiani su Google.com.
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Fattori SEO 2011: i Cambiamenti di Google Secondo SEOmoz - Weebox - ilGiornale.it del 10-06-2011

Fattori SEO 2011: i Cambiamenti di Google Secondo SEOmoz - Weebox - ilGiornale.it del 10-06-2011 | SeoGame | Scoop.it
Un sondaggio a cui hanno preso parte 132 professionisti, una grande indagine automatizzata sulla correlazione fra fattori e posizionamento effettivo, effettuata su una base di 10.271 keywords: su questi dati si basava il keynote che Rand Fishkin...
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Google Panda Update - Consigli & Dritte utili per i SEO | Web Marketing

Google Panda Update - Consigli & Dritte utili per i SEO | Web Marketing | SeoGame | Scoop.it
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6 Great Uses for Twitter as a Marketing Tool | LetsTalkSEO.com

6 Great Uses for Twitter as a Marketing Tool | LetsTalkSEO.com | SeoGame | Scoop.it
This article explores the 6 great ways entrepreneurs or bloggers can use Twitter as a marketing tool.
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Google, la lunga lista degli aggiornamenti di Marzo...

Google, la lunga lista degli aggiornamenti di Marzo... | SeoGame | Scoop.it
Google ha pubblicato nelle scorse ore e come ogni mese, sul blog ufficiale "Inside Search", la lista degli aggiornamenti introdotti all'interno del pro...
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Facebook prepara un motore di ricerca

Facebook prepara un motore di ricerca | SeoGame | Scoop.it
E non si tratterebbe di un esperimento ma di un progetto con chiari scopi commerciali, tanto che a capo del gruppo di lavoro ci sarebbe Lars Rasmussen, ex Google che nella sua carriera è stato coinvolto in Maps e Wave.
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TechCrunch | Coping With Twitter’s Unfollow Bug

TechCrunch | Coping With Twitter’s Unfollow Bug | SeoGame | Scoop.it
If you’re like me, you may have noticed that Twitter may be arbitrarily, randomly, and haphazardly, unfollowing people you fully intended to follow.
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How to Write Title Tags For Search Engine Optimization

How to Write Title Tags For Search Engine Optimization | SeoGame | Scoop.it
Properly written title tags are critical to your SEO strategy. Title tags tell search engines what your page is about. This guide covers everything you need to know about title tags and offers best practices for title tag optimization.
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Leggendo la guida introduttiva SEO di Google Italia

Leggendo la guida introduttiva SEO di Google Italia | SeoGame | Scoop.it

Al contrario di altre nazioni, in Italia Google continua ad avere una posizione di assoluta prevalenza tra i motori di ricerca. Nella classifica di Alexa sui siti più frequentati del nostro paese, Google.it si piazza al primo posto

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Monitor Which Social Networks Your Visitors are Logged Into With Google Analytics

Monitor Which Social Networks Your Visitors are Logged Into With Google Analytics | SeoGame | Scoop.it
Recently Mat Clayton from Mixcloud provided a great snippet of Javascript that could be used to record whether visitors to your site were logged into Facebook or not.

Via Bonnie Burns
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Posizionamento siti web Google: novità SEO febbraio 2012 tra cui Panda - WebMasterPoint.org

Posizionamento siti web Google: novità SEO febbraio 2012 tra cui Panda - WebMasterPoint.org | SeoGame | Scoop.it
WebMasterPoint.orgPosizionamento siti web Google: novità SEO febbraio 2012 tra cui PandaWebMasterPoint.orgGoogle ha annunciato una serie di piccole novità per il suo motore di ricerca: premiate le pagine aggiornate più di recente e migliorata...
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Nuove professioni del web/ Cosa fa veramente un Seo manager - Corriere della Sera

Nuove professioni del web/ Cosa fa veramente un Seo manager - Corriere della Sera | SeoGame | Scoop.it
Nuove professioni del web/ Cosa fa veramente un Seo managerCorriere della SeraPer chi opera su Internet è, quindi, quasi indispensabile affidare il proprio sito ad un SEO Team ben formato e competente.
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Google paga 25 dollari per sapere i siti che visiti: Screenwise

Google paga 25 dollari per sapere i siti che visiti: Screenwise | SeoGame | Scoop.it
Google ci vuole stupire ancora… sta infatti lavorando per cercare di costituire un team di oltre mille persone per scoprire come gli utenti utilizzano Internet.
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Take Advantage of YouTube For Traffic | LetsTalkSEO.com

Take Advantage of YouTube For Traffic | LetsTalkSEO.com | SeoGame | Scoop.it
YouTube has become one of the most popular sites over the internet. The article provides you with tips and tricks to bring traffic to your website through YouTube.
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Post virale, tutti i segreti di Google!

Post virale, tutti i segreti di Google! | SeoGame | Scoop.it
Qualche giorno fa ho scritto un articolo sul futuro del SEO, applicato al nuovo tasto google +1 che ha raggiunto un buon numero di visitatori, con molti...
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