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What is Content Marketing?

What is Content Marketing? | SEO World | Scoop.it

Content marketing is creating information that your target audience wants and making it accessible to them. Let us now look at some definitions.

 

...OK, content marketing is popular. But why is it important for business owners and marketers?

 

In the last six years, the number of searches for various terms on Google alone doubled to 120 billion in 2012 from less than 60 billion in 2008.

Based on these numbers, we can definitely say that people now look for information online much more than they did earlier....


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Jeff Domansky's curator insight, July 24, 2014 1:49 AM

Extensive look at content marketing strategies, tips and ROI.

Martina Patone's curator insight, July 29, 2014 7:53 AM

content marketing

 

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21 Decoded SEO Terms Everyone Should Know

21 Decoded SEO Terms Everyone Should Know | SEO World | Scoop.it
Do Search Engine Optimization (SEO) terms have you confused? Are you lost in a sea of inexplicable acronyms? Fear not! With the assistance of VerticalResponse SEO manager Chipper Nicodemus, we’ve …

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Analyzing Competitive SEO Placement and Identifying the Value of SEO Opportunity

Analyzing Competitive SEO Placement and Identifying the Value of SEO Opportunity | SEO World | Scoop.it
When searching for ways to improve your website or digital campaign, analyzing the effectiveness of your site's SEO can be a good place to start. Here are five attributes that are consistently important in determining your site's page relevancy.

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Bing search box now appears in Google Chrome's new tab page | WinBeta

Bing search box now appears in Google Chrome's new tab page | WinBeta | SEO World | Scoop.it
Do you prefer using Google Chrome over Internet Explorer? Do you like Bing instead of Google Search? Now you can utilize Bing on Google Chrome. Microsoft has announced today that latest versions of Chrome now allow you to use the Bing search box on new

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Boost SEO Rank Using Social Signals

Boost SEO Rank Using Social Signals | SEO World | Scoop.it

Social signals are influencing SEO Rank. 7 out of top 8 SEO Ranking factors today are social in nature. Marketers using back-links and keyword optimization to drive SEO are still not aware of the full potential of social for their SEO needs.

 

To help marketers unlock this latent power of social, ShopSocially and Americaneagle.com conducted a webinar to showcase proven strategies to boost SEO Rank using social signals. Below is the recording of the webinar and the presentation used....


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Inside Market Strategy's curator insight, July 18, 2014 11:53 AM

Great info.  Thanks for posting.

Siva Net's curator insight, July 18, 2014 1:27 PM

Dryer,Pully rope cloth Dryer,Ceiling Mounted cloth dryer,and Pondicherry- Ceiling clothes dryer,Pull and dry,Up and Down Dry,Rope pullying cloth Cuddalore,Thindivanam,Villupuram 9788538851 - Pondicherry

Future Win Associates introducing Rope pulling clothes Drying System Short on space? Hang your clothes from the ceiling..Suits good in Balcony, Service area, Passage

 Future Win Associates Clothes lines ceiling mounted dryer is able to conveniently hang your clothes in areas where you do not have floor space.

The clotheslines are made of Quality Aluminum pipes,

Which mean that the rusting or oxidation of pipes does not occur quickly like mild steel,

thus it is even stronger and more durable! Each individual

Aluminum steel pipe is raised and lowered by a Plastic cord, for easy hanging separately as needed.

The neat compact design allows it to be installed in many different areas like passage, bedroom, bathroom, or in balconies.

Available in 4to 9 feet lengths.

1)Branded System with Warranty.

2)Each rod can be roller separately.

 3)Perfect for Apartment Balconies ,Service areas& passages,

4)Easily removable and Re- Installable

5)Made of Super grade quality Aluminum Tubes with rust proof

6)Allows you to enjoy the view from your balcony.

7)Prevent fading your branded clothes from sunlight and dust & Rain

StrutturaFine | pl's curator insight, July 19, 2014 6:11 PM

Anche se Google afferma di non considerare i Social come fattori diretti di ranking, ci sono effetti indiretti rilevanti

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Which Social Platform Affects Your SEO? | Social Media Today

Which Social Platform Affects Your SEO? | Social Media Today | SEO World | Scoop.it

In this article, we will dig into the world of modern SEO to see not just how social media affects search, but which social media platforms have the most impact on search optimization.

 

How Social Affects SearchThe traditional approach to SEO has been centered on creating excellent content that is easily searchable via search engine bots. To be clear, this approach is still perfectly valid.

 

The main difference now is that there is a social layer to this type of SEO-friendly content development. In addition to being high-quality, your web content must be sharable. Factors like your brand’s connections with other social media users and how many people “like” or “+1″ your posts also influence search engine rankings. The key here is to not focus on a content strategy or purely on a social strategy, but to align social media efforts with content....


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Jeff Domansky's curator insight, March 14, 2014 3:31 AM

Exploring SEO impact from various social media channels.

Audrey T's curator insight, March 14, 2014 2:13 PM

The debate continues, and still remains to be resolved. We think "somewhere between “absolutely” and “not quite" " is a good perspective.

WebTech Group's curator insight, August 6, 2014 3:47 PM

Good info, which is why you need to read about our ePostings.  While Facebook and Twitter are good they should not be your only social media sites used for content distribution.

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How to Improve Your Search Engine Rankings With Google Webmaster Tools

How to Improve Your Search Engine Rankings With Google Webmaster Tools | SEO World | Scoop.it
What is Google Webmaster Tools? Google Webmaster Tools is a free set of simple tools from Google which allow you to see how your website appears to Google and which pages are indexed.
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Microsoft Offers 'Right to Be Forgotten' From Bing Search Results

Microsoft Offers 'Right to Be Forgotten' From Bing Search Results | SEO World | Scoop.it
Following a European court ruling and Google's compliance with it, Microsoft is taking "right to be forgotten" requests to remove search results from Bing.
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Social Media Is The New Blackhat - Forbes

Social Media Is The New Blackhat - Forbes | SEO World | Scoop.it
Forbes
Social Media Is The New Blackhat
Forbes
What happens when fake friends tell fake friends about your product? Does anyone care? Actually, yes, Google Google. They care because of how intertwined Social Media and SEO rankings are.
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Does Good Content Help Bad SEO More Than Good SEO Helps Bad Content?

Does Good Content Help Bad SEO More Than Good SEO Helps Bad Content? | SEO World | Scoop.it
Let’s play a game. A kind of online marketing “Would you rather…?” If you had to have good content with bad SEO, or bad content with good SEO, which would you take? “Both,” you’re alrea…

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Oh No! Clients Requesting Negative SEO

Oh No! Clients Requesting Negative SEO | SEO World | Scoop.it
I am a bit tired of covering the negative SEO topic but no one can fully deny that it does not exist, Google doesn't even deny it anymore. But what scared me and fellow webmasters is that clients see

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Pinterest Top Social Network, Google No. 1 Search Engine: Report - SiteProNews

Pinterest Top Social Network, Google No. 1 Search Engine: Report - SiteProNews | SEO World | Scoop.it
Social media users continue to have a love-hate relationship with Facebook. While a large share of Americans continue to use the social network, satisfacti

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The New Look of Brand Search in Google

With the introduction of Knowledge Graph, Local Carousel, and the more recent algorithm change Hummingbird, there is no doubt that Google is in a period of major change regarding how search results are populated and displayed.
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The Multilingual SEO PPC Expert Developed a New Link Wheel SEO Strategy ... - DigitalJournal.com

The Multilingual SEO PPC Expert Developed a New Link Wheel SEO Strategy ...

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Jason Calacanis: Google's Matt Cutts Killed Mahalo & Wants Revenge

Jason Calacanis: Google's Matt Cutts Killed Mahalo & Wants Revenge | SEO World | Scoop.it
Jason Calacanis, a well known angel investor, who helped launch many brands, products and software ideas - is still incredibly mad at Google and directly, Matt Cutts over the Panda algorithm and how it destroyed his other ...
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Guest Blogging: Dead or Alive?

If you follow the world of search engine optimization (SEO), content marketing and Google's ongoing efforts to regulate its search engine results, you probably felt a great disturbance in the force on Jan.
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9 ways a well-designed site will boost SEO and engagement - VentureBeat

9 ways a well-designed site will boost SEO and engagement - VentureBeat | SEO World | Scoop.it
9 ways a well-designed site will boost SEO and engagement
VentureBeat
While web design is traditionally thought of as an artistic way to show off a brand's image, its benefits are really much more far-reaching than that.
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Bing's search now includes academic research - IT PRO

Bing's search now includes academic research - IT PRO | SEO World | Scoop.it
IT PRO
Bing's search now includes academic research
IT PRO
Microsoft's Bing search engine now displays information from a wide range of academic sources to assist researchers.
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