From the article: "Many consumers have now discovered that they can use social networks to actually find a company that deals with the product or service they need.
So how can your company get to the top of a social media search page?
By using keywords.
Here are some of the places and different ways you can use keywords on your social media pages.
#1: Find the right keywords for your social media accounts:
it’s important to realize that the keywords you decide to use will be different for different social media accounts. It is not a “one keyword fits all” operation.
#2: Use the keyword in photo captions:
The goal is to use keywords on your social media site whenever possible. One of the first things you can do is use these keywords to describe your company photos.
#3: Use your keyword when linking and tagging webpages:
Social media keywords generally work best with sites such as LinkedIn and Facebook, but this ideas works just as well when it comes to Twitter.
#4: Include the keyword in your headline...
#5: Include your keyword in your summary and “about” section..."
Read the full article http://j.mp/w97lmm
(Curated by Giuseppe Mauriello)
Via Giuseppe Mauriello, Robin Good, Pepe Crespo, wayneb77, Chris @ RWS