Mobile is the new frontier. Is your company ready? Here are some tips to get started. First, the good news: If you have a website, then you have a site that can be accessed by any mobile device with a browser. Now, the bad: Chances are, that site looks pretty crappy on said mobile device. If you’re worried about this, you’re not alone. Just as companies realized, circa 1996, that they needed to create a website to remain relevant to consumers, history is repeating itself in mobile. By 2013, more people will use mobile phones than PCs to get online, according to Gartner. In mid-2011, we also reached the point at which consumers were spending more time on their mobile devices than on their PCs.