SEO Tips, Advice, Help
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SEO Tips, Advice, Help
How to achieve online visibility to increase your business exposure. igmktg.com - Digital Marketing Pros
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Firefox 16 Withdrawn as Mozilla Finds Security Flaw

Firefox 16 Withdrawn as Mozilla Finds Security Flaw | SEO Tips, Advice, Help | Scoop.it

Mozilla has temporarily stopped delivering the latest version of Firefox, 16.0, due to a security vulnerability. The vulnerability, which potentially allows an attacker to view a user’s browsing history, only affects version 16; Firefox 15 is unaffected.

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Google's Matt Cutts On Guest Blogging: Yay Or Nay?

Google's Matt Cutts On Guest Blogging: Yay Or Nay? | SEO Tips, Advice, Help | Scoop.it
Google's Matt Cutts is back at it with the webmaster videos, answering AJ Kohn's question,...

Google's Matt Cutts is back at it with the webmaster videos, answering AJ Kohn's question, "What is Google's view on guest blogging for links?"I am not sure why he just didn't say it outright - if you are guest blogging just for links, then don't do it. He doesn't say that, instead he talks about who is guest blogging.

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Common WordPress Malware Infections

Common WordPress Malware Infections | SEO Tips, Advice, Help | Scoop.it

Learn how to protect your site against four malware infections that are common to WordPress-powered websites. Over the past two years, Web malware has grown around 140%. At the same time, WordPress has exploded in popularity as a blogging platform and CMS, powering close to 17% of websites today. But that popularity comes at a price; it makes WordPress a target for Web-based malware. Why? Simple: its reach provides the opportunity for maximum impact. Sure, popularity is a good thing, but it also makes us WordPress users vulnerable.

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Panda Algorithm Update Confirmed By Google

Panda Algorithm Update Confirmed By Google | SEO Tips, Advice, Help | Scoop.it
Panda Algorithm Update Confirmed By Google, Just After EMD Algorithm Update...

Google has confirmed that they released a Panda algorithm update on Thursday, September 27th – this would be the 20th Panda update, so SearchEngineLand has dubbed it Panda 20.

Google confirmed that this new update isn’t just a data refresh but an algorithm update. Google told us this “affects about 2.4% of English queries to a degree that a regular user might notice.”

Please note that this is a fairly major Panda update AND it is still rolling out.

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The Exact Match Domain Playbook: A Guide and Best Practices for EMDs

The Exact Match Domain Playbook: A Guide and Best Practices for EMDs | SEO Tips, Advice, Help | Scoop.it
Exact match domains have always been the source of a lot of contention among SEOs. For quite some time, EMDs have offered a competitive advantage for SEOs who understood how to use them.
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SEO 101: Meet the White Hats, Gray Hats, Black Hats & Asshats

SEO 101: Meet the White Hats, Gray Hats, Black Hats & Asshats | SEO Tips, Advice, Help | Scoop.it
On the heels of yet another “SEOs are just gaming the system and taking advantage of poor users” article, it’s time to set the record straight about “gaming the system.” Why do so many use our terms so incorrectly?
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Facebook Reaches One Billion People & Releases TV Ad

Facebook Reaches One Billion People & Releases TV Ad | SEO Tips, Advice, Help | Scoop.it
Facebook announced they have hit a billion active users and to celebrate they released a TV ad.
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Avoid These Common Content Mistakes

Avoid These Common Content Mistakes | SEO Tips, Advice, Help | Scoop.it

Content is the lifeblood of your online marketing campaigns. You are writing Blogs, articles, web content, sales content, ads, tweets, Facebook posts newsletters etc.Ensuring you put the best possible content out there is important. So here are some very common mistakes we see and some advice on how to avoid them.

 

Bad Spelling/Grammar: Make sure you edit your work. I’m guilty of this one myself. I think in spurts and when the content is flowing I don’t want to stop to correct errors. That’s OK. Go with the flow. But be sure to edit when you are done; and if you are like me and don’t catch your own errors, get outside help.

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Google Updates Webmaster Guidelines; Adds Details & Rich Snippets

Google Updates Webmaster Guidelines; Adds Details & Rich Snippets | SEO Tips, Advice, Help | Scoop.it
As expected, Google has updated their Webmaster Guidelines to really add more examples and go deeper on specific topics that might not have been covered before in the guidelines...
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Why Facebook's Search Engine Won't Be Anything Like Google's

Why Facebook's Search Engine Won't Be Anything Like Google's | SEO Tips, Advice, Help | Scoop.it
When Facebook founder Mark Zuckerberg mentioned during an interview last month that he wanted to build a search engine, headline writers instantly put leading search engine Google on notice.
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U.S. Senator Gives SEO Another Black Eye

U.S. Senator Gives SEO Another Black Eye | SEO Tips, Advice, Help | Scoop.it

Jay Rockefeller and the US Senate Committee sent a letter to Google, Microsoft and Yahoo asking them to do a better job preventing "their search engines from being gamed through search engine optimization tactics."

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Why the eBook is the Cornerstone of Your Content Marketing Strategy | Social Media Today

Why the eBook is the Cornerstone of Your Content Marketing Strategy | Social Media Today | SEO Tips, Advice, Help | Scoop.it

Many businesses are beginning to recognize the value of creating an eBook as part of their content marketing strategy.

 

The eBook as Lead Generator

A daily challenge of any company is to figure out a way to bring in new customers in the form of leads. There are three ways eBooks can accomplish this. First and most obviously, eBooks provide both insight and information about your company and what you have to offer. This can quickly attract potential customers who are interested in the product or service described within an eBook. Moreover, because it is a digital medium, prospects can download a copy and peruse the information at their leisure.

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Overlay Google Panda Updates Data On Analytics - Chartelligence

Overlay Google Panda Updates Data On Analytics - Chartelligence | SEO Tips, Advice, Help | Scoop.it

The concept is so simple, overlay data such as Panda updates on top of your Google Analytics. This way you can see if a Panda update correlates will a increase or decrease in your analytics.

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Google Updates Above the Fold Page Layout Algorithm

Google Updates Above the Fold Page Layout Algorithm | SEO Tips, Advice, Help | Scoop.it
Google’s Matt Cutts has announced the first official update to January’s Page Layout algorithm, designed to reward sites with content, rather than ads, above the fold. Less than 0.7 percent of English language queries will be affected.
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Google Updates Page Layout Algorithm Impacting 0.7% On Search Queries

Google Updates Page Layout Algorithm Impacting 0.7% On Search Queries | SEO Tips, Advice, Help | Scoop.it

Yesterday, Matt Cutts of Google announced on Twitter that Google has officially updated the page layout algorithm that it launched in January of this year. This is the first official and confirmed update of this algorithm but I do not believe this is the first time they actually ran an update on this algorithm. I believe they ran updates and refreshes to the page layout algorithm before but haven't told us. Google has been in a telling mood and told us about this data refresh.

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Facebook SEO – 12 Potential Ranking Factors for the Upcoming Facebook Search Engine | Search Engine Journal

Facebook SEO – 12 Potential Ranking Factors for the Upcoming Facebook Search Engine | Search Engine Journal | SEO Tips, Advice, Help | Scoop.it

Facebook SEO and BeastRank – 12 Potential Ranking Factors for the Upcoming Facebook Search Engine. We all know it’s coming. Actually, many of us in digital marketing are surprised it’s taken so long. I’m referring to a real Facebook search engine, which has the potential to turn the search industry upside down. Mark Zuckerberg explained at Disrupt a few weeks ago that Facebook will tackle search, and that they are “uniquely positioned to answer the questions people have.” He also explained that Facebook sees about one billion searches a day, and that’s without even trying. Last, and most importantly, he said, “At some point we’ll do it. We have a team working on it.”

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Most of Facebook's Billion Accounts Are Fake [SUNDAY COMIC]

Most of Facebook's Billion Accounts Are Fake [SUNDAY COMIC] | SEO Tips, Advice, Help | Scoop.it
Does Facebook really have a billion active users? Nitrozac and Snaggy at The Joy of Tech have their doubts, illustrated in this week's Sunday Comic.
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SEOs Discuss The Future Of SEO Techniques

SEOs Discuss The Future Of SEO Techniques | SEO Tips, Advice, Help | Scoop.it
Tedster started a thread at WebmasterWorld to kick off a nice and future thinking discussion around the future of SEO practices and techniques. He named the thread, next generation SEO...
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Google Warns of State-Sponsored Cyber Attacks

Google Warns of State-Sponsored Cyber Attacks | SEO Tips, Advice, Help | Scoop.it

Search giant Google has begun warning users that their accounts could be at risk from government-organized cyber-attacks as the firm looks to educate users of the risks they face on the web.The messages began appearing on Tuesday, appearing stating: "Warning: We believe state-sponsored attackers may be attempting to compromise your account or computer", according to The New York Times.

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The Facebook Commercial Is All Kinds of Wrong

The Facebook Commercial Is All Kinds of Wrong | SEO Tips, Advice, Help | Scoop.it

Facebook's beautiful-looking commercial sends all the wrong messages. I am trying to wrap my head around Facebook’s first commercial. It was created to celebrate the social media platform’s 1 billion active monthly users and my takeaway is that Facebook is an empty chair.

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The Algorithm Updates Google Announces Aren't The Only Changes They Make

The Algorithm Updates Google Announces Aren't The Only Changes They Make | SEO Tips, Advice, Help | Scoop.it
Yesterday, Google's Matt Cutts tweeted a reminder that Google makes one or two algorithm changes every day (around 500 a year).
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Google +1’s Confirmed To Have “No Direct” Impact On Rankings - SEO Blog by Dave Naylor - SEO Tools, Tips & News

Google +1’s Confirmed To Have “No Direct” Impact On Rankings - SEO Blog by Dave Naylor - SEO Tools, Tips & News | SEO Tips, Advice, Help | Scoop.it
Ever since Google announced their Google Plus social platform, questions have been raised over whether the social metric embedded within the network, Google +1’s, would have a benefit to specific pages within a website in terms of being able to rank...
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Warning: Facebook's Promoted Posts Fall Flat | Social Media Today

Warning: Facebook's Promoted Posts Fall Flat | Social Media Today | SEO Tips, Advice, Help | Scoop.it
A few weeks ago I was lucky enough to appear on Inside Edition to discuss social media.  Well - more specifically I was there to discuss the scandal associated with the newly revealed fact that Boo the Dog's owner  is a Facebook employee.
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6 Easy Steps to Set Up Authorship Through Your Google+ Profile - Slingshot SEO

6 Easy Steps to Set Up Authorship Through Your Google+ Profile - Slingshot SEO | SEO Tips, Advice, Help | Scoop.it
The following instructions can be used by anyone in your company to set up authorship on their Google+ profiles.
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3 Little-Known Reasons Why Nobody Shares Your Content | Social Media Today

3 Little-Known Reasons Why Nobody Shares Your Content | Social Media Today | SEO Tips, Advice, Help | Scoop.it

The majority of corporate social media accounts languish in obscurity.Maybe no one shares their posts. Here are 3 little-known reasons why no one shares your content.

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