SEO Tips, Advice, Help
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SEO Tips, Advice, Help
How to achieve online visibility to increase your business exposure. igmktg.com - Digital Marketing Pros
Curated by Bonnie Burns
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Blog Design That Rocks SEO - Search Engine Journal

Blog Design That Rocks SEO - Search Engine Journal | SEO Tips, Advice, Help | Scoop.it
You've committed yourself to blogging on a consistent basis. The copy is readable, informative, and rich with important keywords. You are writing all of
Bonnie Burns's insight:

Great SEO isn’t just about giving the search bots enough keyword rich text to crawl.  Is the design of your blog helping or hindering other important ranking factors?

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UGG Boots Giveaway - Facebook Scam

UGG Boots Giveaway - Facebook Scam | SEO Tips, Advice, Help | Scoop.it
Scam Message:To celebrate the winter, we are giving away boots to all facebook users!!
Bonnie Burns's insight:

There appears to be several variations of this scam circulating on Facebook at the moment. We have seen some bit.ly links redirect to rogue Facebook applications

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11 Bizarre Facebook Apps You Won't Believe

11 Bizarre Facebook Apps You Won't Believe | SEO Tips, Advice, Help | Scoop.it
Facebook has some strange apps hidden in the App Center. Here's what we found.
Bonnie Burns's insight:

For most users, Facebook apps fall into one of three categories: entertainment, productivity or annoyance. While some enjoy using these apps, others would prefer not to see what their friends are doing within the news feed — not to mention field dozens of app invites.

Hidden within Facebook's App Center are a number of strange apps. And let's just say you might want to double check your privacy settings before using some of them. Some of the apps might be overly personal, like marijuana-related games, birth control alarm clocks and religious preferences. Others reveal less touchy information, but are nonetheless downright strange or unnecessary.

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Google+ Engagement for News Sites: Top Performers and One-Year Growth Rates

Google+ Engagement for News Sites: Top Performers and One-Year Growth Rates | SEO Tips, Advice, Help | Scoop.it
Which news organizations are getting the most Google+ engagement? Google+ pages ranked by average engagement, total engagement and one-year growth rates.

Via Level343
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Level343's curator insight, January 9, 2013 1:23 PM

Both comparisons are skewed by the fact that a year ago some of the news sites were just getting started with Google+ and hadn’t made a lot of posts yet. But it is still interesting to see the differences one year later.

WendySoucie's curator insight, January 11, 2013 6:19 AM

Getting G+ figured out and having tools that will allow you to post your content there are important for moving ahead. Are you posting directly or using an SMMS to post?

Level343's comment, January 18, 2013 12:32 PM
I use various tools, from Hootsuite, triberr, also manually. I manage a few G+ accounts - What I've discovered is managing each account individually with a different sign in has kept my sanity. ;)
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How To Pick An SEO Firm

How To Pick An SEO Firm | SEO Tips, Advice, Help | Scoop.it
One of the biggest complaints I hear from site owners is that they don’t know how to pick an SEO firm.  There is no one regulatory body for this industry and everyone tells you something different....
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Drag More Traffic To Your Site By Socializing

Drag More Traffic To Your Site By Socializing | SEO Tips, Advice, Help | Scoop.it
You know why Internet marketing is important, you blog on a regular basis and create meaningful conversation through your social media sites.
Bonnie Burns's insight:

Socializing through different online platforms is key to reaching consumers near and far who may take an interest in what your company has to offer. Here are four, lesser-thought-about methods for drawing more traffic to your site by socializing.

 
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Facebook Graph Search: How to Increase Your Page’s Visibility

Facebook Graph Search: How to Increase Your Page’s Visibility | SEO Tips, Advice, Help | Scoop.it
Looking to take advantage of Facebook Graph Search, the social network’s new and improved internal search engine? Facebook offered a few basic tips on how you can improve the visibility of your Facebook Page when users conduct searches.
Bonnie Burns's insight:

In addition to making sure your Page is complete and up to date, optimizing the following areas will help aid discovery of your business via Graph Search, according to a Facebook Studio blog post:

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How to set up a WordPress website

How to set up a WordPress website | SEO Tips, Advice, Help | Scoop.it
If you’re looking to set up a new business in 2013, it’s essential that you choose an effective content management system, one that makes publishing simple. There are many online publishing platforms to choose from.
Bonnie Burns's insight:

Step by step and even a video to help you get started

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Top SEO Women of the Year Award – 2013

Top SEO Women of the Year Award – 2013 | SEO Tips, Advice, Help | Scoop.it
Well, we hope everyone had a wonderful New Year’s! We’re looking at an amazing year ahead; 2013 will be spectacular in many ways – especially now that we know the world hasn’t end...
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2013 Internet Security Threat Predictions | SAS Web Security

Biggest threats to Internet Security in 2013, according to McAfee
Bonnie Burns's insight:

At the end of every year, McAfee, the internet security giant, releases a report containing what if feels will be the biggest threats to Internet users the following year. Viruses, Trojans, malware, adware, spyware, and all sorts of other fun little beasts pop up every day in new forms, but some devices and systems are more vulnerable than others. To determine the biggest threats for the coming year, McAfee looks at an enormous amount of data involving threats over the previous year and compiles that data into a prediction of what lies ahead.

 

Biggest threats to Internet Security in 2013

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The Ultimate Complete Final Social Media Sizing Cheat Sheet - Blog About Infographics and Data Visualization - Cool Infographics

The Ultimate Complete Final Social Media Sizing Cheat Sheet - Blog About Infographics and Data Visualization - Cool Infographics | SEO Tips, Advice, Help | Scoop.it
The Ultimate Complete Final Social Media Sizing Cheat Sheet by LunaMetrics is a huge (and v...
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masterjug's curator insight, January 11, 2013 2:33 AM

For community Designer...

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Defining an Enterprise SEO Strategy

Defining an Enterprise SEO Strategy | SEO Tips, Advice, Help | Scoop.it
This approach to enterprise SEO campaigns should give you a solid foundation on the basics of constructing a program that makes sense, is efficient, and maximizes your resources. In other words, it's a pretty solid SEO strategy.
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Google Maps Business Verification Backlogged Into 2012

Google Maps Business Verification Backlogged Into 2012 | SEO Tips, Advice, Help | Scoop.it
Google seems to have a backlog in the number of business verifications they have to manage within Google Maps / Local / Places.
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Missed Opportunity On Your Website?

Missed Opportunity On Your Website? | SEO Tips, Advice, Help | Scoop.it
Are you missing out on a great chance to sell more on your site?  Probably!  Most site owners are and they don’t even realize it. The “Thank you” page is one of the most underused pages on a site. ...
Bonnie Burns's insight:

Don’t let your customers off too easy, most customers will tolerate (and often welcome if the product is well chosen) a couple of up-sell / cross-sells within their transaction.  Don’t abuse the opportunity by throwing everything you have at them though.  Pick 1-2 of the products that you think is the best fit for them.

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How to Use Google Analytics Advanced Segments

How to Use Google Analytics Advanced Segments | SEO Tips, Advice, Help | Scoop.it
Advanced segments are the tool that expands the repertoire of possible Google Analytics analysis up to near-unbelievable levels. If you want to know anything about how different types of users behave on your site, then segments are the way to do it.
Bonnie Burns's insight:

Google Analytics provides powerful but under-advertised features for grouping your visitors into buckets based on features of their visit. If you don't know much about these yet or how to use them, read on.

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dharmeshvaidya's comment, February 1, 2013 6:19 AM
Hey there! I simply want to offer you a huge thumbs up for the excellent info you've got here on this post. I'll be coming back to your web site for more soon.
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Press Release Tips

Press Release Tips | SEO Tips, Advice, Help | Scoop.it
Press releases were used and abused by many as an SEO tactic and then some of the hype wore off.  Because people aren’t talking them up as much, many site owners don’t think of a press release as p...
Bonnie Burns's insight:

Launch with your strongest, more interesting info.  People won’t keep reading unless they are compelled so spill the news up front and then follow up with details.

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Are You Getting These SEO Fundamentals Right?

Are You Getting These SEO Fundamentals Right? | SEO Tips, Advice, Help | Scoop.it
Millions of ardent fans were shocked when Argentina crashed out in the quarter-finals of the 2006 FIFA World Cup soccer tournament. They didn’t lose on field goals against Germany, but in a dramatic penalty shootout.
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dharmeshvaidya's comment, February 1, 2013 6:22 AM
Excellent write-up. I absolutely appreciate this website. Continue the good work!
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Venice. Penguin. Panda. Are Google’s changes leaving you behind?

Venice. Penguin. Panda. Are Google’s changes leaving you behind? | SEO Tips, Advice, Help | Scoop.it
Google makes about 500 changes a year to its search algorithm. That’s a lot. And, as a result, SEO advice gets out of date very quickly. Many of the SEO tips you’ll read on the internet are either dated or, worse, just plain wrong.
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How Will Graph Search Affect Your Facebook Privacy?

How Will Graph Search Affect Your Facebook Privacy? | SEO Tips, Advice, Help | Scoop.it
Facebook introduced “Graph Search” on Tuesday, a new search technology that allows users to search and filter through content that has already been shared by their friends.
Bonnie Burns's insight:

Facebook introduced “Graph Search” on Tuesday, a new search technology that allows users to search and filter through content that has already been shared by their friends. For instance, if you wanted to know the best deli on a certain block in Manhattan, you could search through your friends’ posts and tags to see if they had ever been there, reviewed it or Liked it. In short, anything you’ve shared on Facebook will become searchable by whoever you allow to see your profile. Of course, this raised a lot of questions about the security and privacy of users’ content

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False Google Malware Warning Blocks Access to Tech News Websites

False Google Malware Warning Blocks Access to Tech News Websites | SEO Tips, Advice, Help | Scoop.it
Google blocked access to some popular websites yesterday after falsely detecting malware in ads from the isocket ad network, angering its founder and CEO. All issues appear to have been resolved, and it seems it was all a false alarm.
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Java Security Flaw Is Repaired; Experts Still Recommend Disabling It : NPR

Java Security Flaw Is Repaired; Experts Still Recommend Disabling It : NPR | SEO Tips, Advice, Help | Scoop.it
Days after the Department of Homeland Security said computer users should remove the latest versions of its Java software, Oracle Corp. says it has fixed the flaw. But U.S.
Bonnie Burns's insight:

Days after the Department of Homeland Security said computer users should remove the latest versions of its Java software, Oracle Corp. says it has fixed the flaw, in a new update released Monday. As we reported Friday, hacking groups included the Java 7 vulnerability in new "exploit kits" this year.

Oracle provides instructions for updating to Java 7, update 11 on its website, saying the update raises the default security level for Java applets from Medium to High — which means that "the user is always warned before any unsigned application is run to prevent silent exploitation," the company says in its release notes.

But the experts who highlighted the Java 7 flaw say that even though it's fixed, users should beware, as other security problems could arise in the software.

"Unless it is absolutely necessary to run Java in web browsers, disable it... even after updating," recommends Carnegie Mellon University's CERT computer security site.

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Analyst: Mobile Continues To Take Share From Desktop Search

Analyst: Mobile Continues To Take Share From Desktop Search | SEO Tips, Advice, Help | Scoop.it
Later today comScore will release its US search market share numbers for December 2012. Based on early release information from Wall Street analysts this is what the numbers will be: Google: 66.7 percent (vs.
Bonnie Burns's insight:

What these data reflect is continued growth for Bing and general stability for Google at between 66 and 67 percent market share. However Yahoo-Bing Search Alliance has essentially produced no growth since its inception.

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Site Structure: Don’t Neglect It

Site Structure: Don’t Neglect It | SEO Tips, Advice, Help | Scoop.it
Happy New Year! To kick things off right, I want to talk about the foundation of your site.  The structure and organization of your site is so important and it doesn’t get as much attention as thin...
Bonnie Burns's insight:

One of the best ways to show the search engines the “theme” or “topic” of your site is by being clear to Google. You can begin by grouping your content pages together by topic/category and build the content out in sub-directories.  Your navigation should follow in the same footsteps.  So you would link to the core category pages in your main nav and then have a sub-navigation that is for all relevant/connected pages (you may have to supplement with some internal linking – more on that in a minute).


Relevance

Let’s talk for a minute about establishing your themes.  To determine what your themes are, ask yourself the following questions:

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Sophisticated “Faceboourk” Scam Catching Many Off Guard

Sophisticated “Faceboourk” Scam Catching Many Off Guard | SEO Tips, Advice, Help | Scoop.it
Perceptive Facebook users have come to expect a certain amount of scams and malware on the site, and know how to handle them; it’s generally pretty easy to tell what’s fake and what isn’t.
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12 Valuable Tips for Video SEO Beginners

12 Valuable Tips for Video SEO Beginners | SEO Tips, Advice, Help | Scoop.it
If you aren’t optimizing your videos to match what people are searching for, then your videos are likely to get lost and not reach their intended audience. Learn how to optimize your videos for more views, clicks, and first page results.
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