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SEO Tips, Advice, Help
How to achieve online visibility to increase your business exposure. igmktg.com - Digital Marketing Pros
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Bing Says Social Factors More Important Than Links

Bing Says Social Factors More Important Than Links | SEO Tips, Advice, Help | Scoop.it
Eric Enge has an excellent interview with Bing's Duane Forrester. There are many excellent take aways from this interview but the key is this:

Bing says that social factors are more important that link factors for determining rankings...
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Do Social Signals Drive Traffic?

Do Social Signals Drive Traffic? | SEO Tips, Advice, Help | Scoop.it
Are Likes, +1s, and Tweets really driving traffic? I ran a couple of correlation studies to find out. The impact of Google +1s may surprise you.
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21 Content Types to Share with Google

21 Content Types to Share with Google | SEO Tips, Advice, Help | Scoop.it
The search engines are hungry for vertical search content. The representation of content types in the SERPs, beyond the traditional webpage, seems to grow on a daily basis.
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Google Trusted Stores: For Organic Rankings & Search Ads?

Google Trusted Stores: For Organic Rankings & Search Ads? | SEO Tips, Advice, Help | Scoop.it
Google Operating System Blog discovered a new feature to be released by Google named “Google Trusted Stores.” The landing page for this feature will be at google.com/trustedstores but it is currently not live.
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3 Things You Can Do Today To Grow Your Business

3 Things You Can Do Today To Grow Your Business | SEO Tips, Advice, Help | Scoop.it

Nope, no magic pill or fairy dust here. Sorry.

But there are 3 things you can do today to help grow your business. Then do 3 more things tomorrow. The next day you could try doing 3 more things.

Get the message here? There is no overnight, magic pill. You need to take action DAILY and move towards your goals.

So what are the 3 things you could do? Let me give you some ideas:

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FREE COMMERCIAL. Follow Us On Facebook

FREE COMMERCIAL. Follow Us On Facebook | SEO Tips, Advice, Help | Scoop.it

On Facebook? Of course you are. Why not join our Facebook Fan page for more up-to-date SEO news affecting your online visibility and online marketing efforts. Hey...ITS FREE you know :-) Click now and come onboard!

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Google Panda 6 Months Out Still Has People Baffled

Google Panda 6 Months Out Still Has People Baffled | SEO Tips, Advice, Help | Scoop.it

Panda has created a scenario where publishers who don't embrace SEO are condemned to feel the sting of what happens when they don't. SEO DOES WORK but you can't rely on your father's methods anymore.

The battle between marketers and Google has been raised to a very high level and as more and more of everyday decisions are being made with the help of search, the stakes have become critical. Many businesses operate totally online without the net of a brick and mortar business to support them when things go wrong.

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SEO Professionals Should Be Great Social Media Professionals Too!

SEO Professionals Should Be Great Social Media Professionals Too! | SEO Tips, Advice, Help | Scoop.it

The SEO skill set has evolved (and continues to). While being a great link builder, knowing how to write content for SEO and understanding best practices for optimizing a website are still incredibly important, they are not the only things we as SEO professionals need to understand in order to do our jobs well and produce real results for our clients. In today’s online world, having a solid understanding of how social media works and how it can be leveraged for SEO is critical to developing long lasting and quality SEO campaigns.

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Panda 2.4 and Analytics Session Update Rolled Out Simultaneously

Panda 2.4 and Analytics Session Update Rolled Out Simultaneously | SEO Tips, Advice, Help | Scoop.it
On August 12, Google announced that their high-quality sites algorithm, otherwise known as "Panda", had been rolled out for all languages save for Korean, Chinese, and Japanese.
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Announcing: The Complete Google Algo History

Announcing: The Complete Google Algo History | SEO Tips, Advice, Help | Scoop.it

Google Algorithm History project, an archival document tracing named algo updates from 2003 to the present. Aomplete history of named Google algorithm changes, from “Boston” in 2003 to Panda 2.3 (or whatever the kids are calling it these days).

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Bing Gives Its Take on Quality Content | Search Engine Journal

Bing Gives Its Take on Quality Content | Search Engine Journal | SEO Tips, Advice, Help | Scoop.it

In the post-Panda world, Google is the search engine most commonly associated with automated evaluation of quality. Bing has made it clear that they’re also in for that game, though, and have provided a list of items to avoid if you want to be seen as a quality site.

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Better Understanding Link-based Spam Analysis Techniques

Better Understanding Link-based Spam Analysis Techniques | SEO Tips, Advice, Help | Scoop.it
Understanding the basics of link based spam detection can improve your understanding of link valuation and help you understand how search engines approach the problem of spam detection, which can lead to better link building practices.
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Did You Work with Your Developer for a Perfect SEO Site?

Did You Work with Your Developer for a Perfect SEO Site? | SEO Tips, Advice, Help | Scoop.it

When designing and developing a website one can easily get side tracked and get carried away with the design and features of the site, which all can be quite overwhelming, especially if it’s the first time you are building a site for your business. The thought of how this new website would perform in search engines may not even cross your mind at this early stage, and in some cases may not even be in the business plan. So what are the main on the page factors that affect SEO?

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Search Engine Algorithm Research & Testing

Search Engine Algorithm Research & Testing | SEO Tips, Advice, Help | Scoop.it

Performing tests on search engine algorithms can help you stay current on what the search engines are looking for and help guide your SEO strategies. The hardest part is devising tests that show an effect on individual ranking factors.

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SEO Wars: Forget Black Hat, White Hat - What Color Is Your Lightsaber?

SEO Wars: Forget Black Hat, White Hat - What Color Is Your Lightsaber? | SEO Tips, Advice, Help | Scoop.it
SEO is a powerful force that can be wielded to dictate the prominent content placement in search results, potentially driving countless visitors to websites. Those mastering this power represent contrasting strategies that search engines would consider "good and evil." Historically, we've called this white hat and black hat SEO... But what fun is that?! If you're skilled and brave enough to master the Force [of magnetic content], it's time to drop that lame cowboy hat and pick up a lightsaber! Yes, SEOs, it's time to embark on a "Star Wars" journey...
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STRATEGIES FOR SUCCESS: WEB SITE SEO, SOCIAL MEDIA, BLOGS, COPYWRITING

STRATEGIES FOR SUCCESS: WEB SITE SEO, SOCIAL MEDIA, BLOGS, COPYWRITING | SEO Tips, Advice, Help | Scoop.it

“In a tough economy people are comparison shopping online more. If your site doesn't come up on top you are missing out on traffic and sales.” – Jennifer Horowitz, Director of Marketing.

 

Getting your site on the top of the engines is the foundation of any SEO marketing campaign. If your site doesn't come up on top, you are losing traffic and sales to your competitors. To get your site or blog listed on top of Google, Yahoo, Bing and more, contact us for a no obligation SEO proposal or consultation. learn more

 

 

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Google+ Wins When Spammers Win

Google+ Wins When Spammers Win | SEO Tips, Advice, Help | Scoop.it
The Incentive for Google+ to Allow Spamming and Abuse

Google+ is Google's latest major attempt to launch into a new market. The biggest problem they face is that, as with any Google property with marketing potential, marketers looking to use/abuse the system are often faster than Google itself at finding loopholes.

This raises a big question: Is it actually in Google's best interests to stop abuse of the system, or should they simply monitor what’s happening and address it later? There are pros and cons for Google on both sides. This question exists thanks to the race to gain social media market share. read more...

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Google +1 Button Now Good for Rankings and Driving Traffic

Google +1 Button Now Good for Rankings and Driving Traffic | SEO Tips, Advice, Help | Scoop.it

Google has announced changes to the +1 button that could mean huge things for sites and businesses in terms of driving traffic. Google has turned the +1 button into what it should have been when Google+ was launched: a means of sharing content to your Google+ Circles. Or in other words, Google’s version of the “like” button.

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Content Marketing for the Talent-Impaired

Content Marketing for the Talent-Impaired | SEO Tips, Advice, Help | Scoop.it
Content marketing is hard, and we're not all designers. I'm not a designer, but I sometimes play one on the web. Here's a few tricks for how I pull it off.
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Panda, The Big Google Data Purge

Panda, The Big Google Data Purge | SEO Tips, Advice, Help | Scoop.it
A WebmasterWorld thread has SEOs and webmasters discussing the fact that some of them have removed 75% or more of their content from their web site or is planning to based on all the changes with the Google algorithm related to the Panda algorithm...
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7 Ways Content Strategists Can Get Along with SEOs from the Beginning

7 Ways Content Strategists Can Get Along with SEOs from the Beginning | SEO Tips, Advice, Help | Scoop.it
In the realm of content strategy and SEO, there is nary a website launch that isn’t marred by the occasional squabble over which is a priority. Putting emotions and disciplines aside, we all know content and SEO are equally important. Obviously they are so equally important that one doesn’t exist without the other.

So, how does one ensure that the proverbial arguments over content and SEO don’t come between a successful and strategic website launch?

 

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Actual Bounce Rate vs. Bounce Rate, and Why the Difference Matters for SEO

Actual Bounce Rate vs. Bounce Rate, and Why the Difference Matters for SEO | SEO Tips, Advice, Help | Scoop.it

Bounce rate is an incredibly powerful metric that can tell you a lot about campaign performance and the quality of your content in a very short amount of time. If you’re not that familiar with Bounce Rate, it’s the percentage of visits that arrive on your site, visit no other pages, and then leave.

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Bing Delves Deeper into Visual Search

Bing Delves Deeper into Visual Search | SEO Tips, Advice, Help | Scoop.it

Visual elements are becoming more and more important for search. These days, it even extends beyond image snippets on the SERP. As one recent example, Bing is delving deeper into what it calls “visual search.”

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Bonnie Burns - Google+

Bonnie Burns - Google+ | SEO Tips, Advice, Help | Scoop.it
Bonnie Burns - SEO Consultant - SEO Consultant - OnTheAvenues , Ecombuffet - Phoenix AZ - Join me on Google+
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