SEO Tips, Advice, Help

Tip: The more people share your posts, +1 your posts or link to your profile, the more valuable these links become to you. The takeaway here is that you need to network and build connections that will help spread your content.

Google Plus has some of the most robust posting & sharing capabilities of any social network. From rich snippets to photo editing to individual circles, there are so many features that can make your post stand out from the pack. Here are some highlights from a cheat sheet that I built (Download and print here) to get the most out of Google Plus posts.

Google Matt Cutts Explains new Google update

Targeting your audience on Facebook is not only painful, but confusing – especially if you want to go down the ‘organic’ path.

The challenge is that Google appears to not want to show businesses that are not physically located in the searched city if they can avoid it. And, in their guidelines, they are fairly explicit about trying to game the listings, particularly with easily faked addresses like P.O. Boxes

In today’s search world, there’s a lot of talk about how social is “taking over,” how “content is king,” and how search engine optimization is “dead” – with search updates like Penguin and Panda hitting the final nails on the coffin. Sounds very dramatic, doesn’tit

For years SEOs and Search marketers have often purchased domains that contained their targeted keywords in order to increase CTRs and to help gain higher rankings on Google, Yahoo and other search engines. Let’s examine this strategy to determine if it is still effective.

If you haven't yet incorporated Pinterest into your social marketing strategy, now is the time. Especially when you consider that, as the site continues to evolve, Pinterest is investing more resources to help businesses get the most from it.

In my opinion, if the page you are removing has a suitable alternative page on your web site, then 301 it. Do not always 301 the page to your home page. If there is no suitable, and by suitable I mean, a page that is very similar to the page you are removing, then 404 the page.

There are several new ways to filter your profiles, the Google Analytics has announced. These new filters let you look at your data so granularly, it's geeky cool.

Google Plus has some of the most robust posting & sharing capabilities of any social network. From rich snippets to photo editing to individual circles, there are so many features that can make your post stand out from the pack. Here are some highlights from a cheat sheet that I built (Download and print here) to get the most out of Google Plus posts.

Don’t get suckered in by these good sounding deals. If one thing is for sure on Facebook, if it sounds to good to be true, then it usually is.

Anytime you purchase something, it’s a good idea to stick with established well known retailers. Using sketchy sites like this is just asking for trouble. Not only is there a good chance that you’ll never receive your merchandise, but a potential scam site could have your credit card details.

Q&A sites and discussion groups are a commonly encouraged tactic for demonstrating authority, growing community, and enhancing visibility. As a holistic online marketer, you’re comfortable explaining the benefits and requirements of Quora participation to clients – or at least you can be if you read these guidelines for promotion in-line with community etiquette on Quora.

Migrating a website (including the design) over to WordPress is actually easier than you might think. In this guide, we’ll outline the migration process and work through the steps with a sample project. We’ll also cover some of the challenges you might encounter and review the solutions.

This seems to be the first time Google is determining the authority of a site in a specific subject. We know Google tries to determine if a site is an authority in general, but have they done so within subject topics? Google News seems to do this by category but web search, as far as we know, they have not.

This means you will be allowed to directly engage with your Facebook friends right from the search results. The new tool will allow you to ask questions or provide comments or answers on posts that are relevant to the search.

To to simplify this process, I created this SEO blueprint. It’s meant as a framework for newer SEOs to build their own work on top of. This basic blueprint has helped, in one form or another, 100s of pages and dozens of sites to gain higher rankings.

Think of it as an intermediate SEO instruction manual, for beginners.

Now with the next generation update, many SEOs are hopeful of recovery but terrified that their efforts will end up being futile. Why? Well, even if they did manage to clean up their sites and do everything to warrant a release of the initial Penguin algorithm, with the new algorithm in place, who knows what else they may have triggered.

Danny Sullivan has an excellent write up on this Penguin release and the history around it.