![[CHECKLIST] How To Perform A Competitive Blog Analysis | SEO Tips, Advice, Help | Scoop.it](http://img.scoop.it/7Zi_Rz86Dw7oKXd7XLQR_Dl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
If content is king, then a blog is most certainly the throne. In fact, 60% of businesses have a business or company blog, according to blogging.org. With so much of a company’s content marketing strategy laid out on a public blog, savvy marketers should execute numerous and frequent analyses in order to glean insights into their competitor’s strategy. A competitive analysis can inform your own blogging efforts and reveal opportunities to build your community. Here is a checklist of things to look for as you analyze your competitor’s blog:
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