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Scooped by Bonnie Burns onto SEO Tips, Advice, Help |
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Create Blog posts that people will want to read...Let’s face it, we are all pretty busy and don’t have a lot of time to waste. Soooo….if you are spending your time Blogging, you better be sure it’s high quality and going to get you a response! What makes a good Blog post?
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After much debate about Google+ and whether it is worthwhile or not, more and more people are accepting it and jumping on board. There are some definite SEO advantages to having a Google+ profile. In
Bonnie Burns's insight:
Google+ allows you to link to all of your social media profiles, sites and Blogs in a neat, organized manner. You can also link to any sites that you regularly contribute to. All of these links are followed links AND you get to select the anchor text (in your bio).
Tip: The more people share your posts, +1 your posts or link to your profile, the more valuable these links become to you. The takeaway here is that you need to network and build connections that will help spread your content. 
James Johnston's curator insight,
May 29, 3:09 AM
Google+ is great for SEO. Google is now putting so much on Google+ that if your articles are shared and +1ed over and over again, your link and sites get a bump in the search rankings. 
umesh choudhary's curator insight,
Today, 2:07 PM
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Google has announced that failure to fix annoying mobile experiences will now actively hinder your efforts to rank well within search results. This warning from Google makes the case for brands to look again at mobile SEO even more compelling.
Bonnie Burns's insight:
Did you catch Google's recent post on its webmaster blog regarding mobile website infrastructure and search results? I found it really interesting; Google announced changes to their algorithm which will favor sites with best-in-class mobile infrastructure; for once I don't think you'd find an SEO that begrudges the changes they are making. 
Patrick Ciriello's curator insight,
Today, 10:54 AM
Our development system automatically compensates for mobile devices.
umesh choudhary's curator insight,
Today, 2:07 PM
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![How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts [Infographic] | SEO Tips, Advice, Help | Scoop.it](/resources/img/white.gif)
mycleveragency's latest infographic cuts through all the jargon and marketing spiel and condenses what it takes to create a great post across Facebook, Twitter, Pinterest and Google+. Delete the scoop?
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Make SEO and social media work for you by YOU taking control of it! You need to learn how. Anyone can follow instructions and implement a campaign that someone else outlines. You need to learn why social media works when done properly. Discover what really works, in the real world, for small businesses just like you. When you understand what works and why, you’ll be able to implement campaigns that drive traffic and sales all by yourself. Without paying hundreds or thousands of dollars each month to a “social media manager”.
Bonnie Burns's insight:
If you need more traffic to your site, then you can't ignore SEO or social media. It's not SEO OR social media anymore. It's SEO AND social media. You need both. 
Bnahha Langarika's comment,
June 15, 12:48 AM
Yes, is very important. Take a while see results, patience, patience.
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I've doing a lot of digging into Google Authorship for some time now. It's amazing to watch Google experiment with it! But how does it all work?
Bonnie Burns's insight:
Based on Google’s Agent Rank patent, we believe that if you begin using Google Authorship, you will end up being given an Author Rank one day. This will effect the visibility of your content, and have an impact on your overall search engine ranking through the Internet giant. But what will affect and constitute author rank? This is a great visual breakdown of what can influence author rank after it is implemented. Can you name any more? 
malek's curator insight,
June 12, 12:29 PM
A simple infographic that breaks it down into just three steps. Anyone can follow this guide, and come out with a good understanding of how the Authorship program protects their work. 
SandrineKhou's curator insight,
June 13, 6:20 AM
5 graphics very clear and simple to explain the concept of AuthorShip Google and all its benefits in SEO and visibility of your website in search engine results page. 5 infographies très claires pour expliquer le concept de l'AuthorShip de Google et tous les avantages qu'il procure dans le référencement et la visibilité de votre site dans les pages de résultats des moteurs. Delete the scoop?
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Google's Matt Cutts posted a video the other day explaining the top six or so mistakes that SEOs and webmasters make when using the disavow tool.By far, the most common mistake is uploading anything b...
Bonnie Burns's insight:
What are common mistakes you see from people using the "disavow links" tool? 
Daniel Imbellino's comment,
June 14, 10:16 AM
Its amazing how many people get this wrong! I thought the instructions were actually pretty straight forward. It tells you to upload a plain text document, yet people are uploading Excel and .doc files? Crazy. Its doesnt pay to not pay attention I guess.
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The Periodic Table Of SEO Success Factors Search engine optimization — SEO — may seem like alchemy to the uninitiated. But there is a science to it.
Bonnie Burns's insight:
Search engines reward pages with the right combination of ranking factors, or “signals.” SEO is about ensuring your content generates the right type of signals. Our chart below summarizes the major factors to focus on for search engine ranking success
SandrineKhou's curator insight,
June 10, 1:28 PM
Les moteurs de recherche récompensent les pages avec la bonne combinaison de facteurs de classement. Le tableau ci-dessus résume les principaux leviers à optimiser pour améliorer le positionnement de son site dans les résultats de recherche. Les +1, +2, +3 sont les coefficents d'importance des facteurs, les -1, -2, -3, sont les éléments négatifs pour le seo. 
Justin Bruce's curator insight,
June 10, 8:39 PM
Looking for a current SEO check list? This is pretty good espcially if you like infographics.
It just goes to show how important your SEO agency is and how many factors influence the results.
It's not really something you can game (anymore) cause if you do its only a matter of time before the next google update gets you. And as we sadly know, once you are google smacked you stay down for the count!
The lesson we learnt is you must clean up the damage any non-kosher incumbant agency did behind the scenes before you progress. Some of their dodgy stuff could haunt you for ever. So use this checklist to make sure all that was done before is ok and set you up for future activities.
On a brighter note, google updates are designed to level the playing field and you can trust google will work to deliver the best results to the end user, so just go out there and be the best result!
Keep in mind google will also encourage you to spend on adwords and not rely only on SEO so they too can make some well-needed coin. Working out teh balance between the two is getting harder with more and more analytics info hidden "(not provided)". This means you dont really know whats going on so you have to balance your allocation of reswources to SEO, Social and Adwords to get a well rounded and competitive digital campaign.
Justin [at] jb [dot] net [dot] au
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As the ’Net continues to become more and more social, there is a vast amount of digital destinations where customers can leave feedback about their positive and negative brand experiences.
Bonnie Burns's insight:
Keeping track of this feedback, however, can be overwhelming for merchants. It is time-consuming to monitor feedback on one website, let alone on all the popular social networks and on the rest of the Web. Luckily, numerous tools make tracking conversations around a brand a more productive and actionable task, like these 10 reputation-monitoring tools for merchants.
malek's comment,
June 4, 1:07 PM
Technorati. This one is good for beginners or those who want basic results
Andrew Kraemer's curator insight,
June 5, 8:52 AM
I didn't know there were so many of these tools out there. #socialmedia Delete the scoop?
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SEO itself has always been somewhat of a barrier to entry for online success. In other words, for a new person it's so complex that it takes a long time to 
The SEO Pancake's curator insight,
June 4, 4:46 AM
The difficulty of wading through mirky SEO unknowns will be eased dramatically for every newbie blogger that prints this infographic and hangs it in their kitchen corner office. Delete the scoop?
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Google announced at Google I/O this month that it’s introducing a number of changes to Google+, which mainly affect the site design as well as usability.
Bonnie Burns's insight:
The two most noticeable changes were probably the cover photo for pages and profiles, which has been enlarged greatly, and the redesigned gchat, which Google has rebranded as Google Hangout (to tie in with the existing Google Hangout video chat). The revised chat layout, which feels a lot more modern than the existing gchat, is also now being slowly rolled out for users to use in Gmail. User profiles in Google Hangout directly link to their Google+ profiles, showing that Google is now, more than ever, invested in creating a cross-promotional platform for all their product offerings. Delete the scoop?
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Pinterest recently announced a new feature that I think is pretty exciting. It is called Rich Pins. A normal pin is an image with description text below it. With Rich Pins, Pinterest will pull i...
Bonnie Burns's insight:
Brands are excited by this move as they typically see their products pinned frequently and it’s now easier for people to buy products they see in pins.
James Johnston's curator insight,
June 1, 9:01 AM
I can't wait to see this feature more widely used. I am about to figure how to add these meta tags to my site so, I can take advantage of them. Let me know if you have gotten these meta tags in place.
Pedro Milciades Segovia Ortiz's comment,
June 8, 9:41 PM
Siempre las fotos son de muy buen enfoque y calidad.
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Before we get started, we should probably cover the most important and misunderstood secret of all - there’s no one fits all approach to social
Bonnie Burns's insight:
Each platform is unique. Social media platforms have their own personalities and etiquette; and hence, techniques should be tailored to the platform. With product changes and new platforms entering the space every week, knowing and remembering all the tricks to each platform is a large task. These tips can help you make sure the right people see your content, improve web search results, and, of course, grow engagement with your community. Delete the scoop?
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Although videographers understand the benefits of using slow motion, an effect in film-making whereby time appears to slow down, marketers will want to understand when and how to use it to illustrate issues or demonstrate products more dramatically.
Bonnie Burns's insight:
Why? The effect can be used to illustrate issues or demonstrate products more dramatically than videos shot at normal speed. Delete the scoop?
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#Hashtags on Facebook create new opportunities for business to create conversations and be found.
Bonnie Burns's insight:
To be clear, what this feature means is that the hashtags will be clickable and grouped together on a page. Each hashtag will have its own unique Facebook URL with a status update box at the top. This is great news, because it means you can drive traffic to that URL from your site, Blog or other social platforms to engage users and create even more conversation. 
Armando Duran's curator insight,
Today, 12:17 PM
#Hashtags have been used for a long time on Twitter, a really good way to understand them is with this video: http://youtu.be/jGbLWQYJ6iM
umesh choudhary's curator insight,
Today, 2:07 PM
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If you use Google Tag Manager to add and update your site tags, now you can quickly and easily verify ownership of your site in Web
Patrick Ciriello's curator insight,
Today, 10:56 AM
Of course, we'll include this in any web presence development we do for your company, organization, or cause. Delete the scoop?
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1) Custom Built SEO Campaign Plan Professional SEO campaign management can be characterized first with a custom built SEO campaign plan, one that addresses Delete the scoop?
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It’s official: Hashtags -- long a staple of Twitter, as well as Facebook-owned photo-sharing network Instagram -- became clickable on Facebook Wednesday.
Bonnie Burns's insight:
Starting Wednesday, hashtags on Facebook will be clickable — much like those on Twitter, Instagram, Tumblr, and Pinterest — and clicking on them will bring users to feeds of related posts by other users and pages. Users will be able to search for hashtags via Facebook’s search bar, click on hashtags that were shared from other sources, and compose their own posts directly via hashtag feeds and search results. Delete the scoop?
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Google announced yesterday on Google+ a new Google+ Dashboard for businesses that manage their Google+ local page on Google+.Jade Wang also posted about it in the Google Business Help forum explaining...
Bonnie Burns's insight:
It will give business owners using Google+ to manage local pages one place to easily manage the pages, share, and access other tools like AdWords Express and Offers. Local Google+ page managers will also have access to improved page insights. 
CAEXI BEST's curator insight,
June 11, 9:40 PM
Google lance un tableau de bord pour gérer les pages Google+ aux entreprises
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Although Facebook’s latest foray into the search game is still in beta and only available to around one million Facebook users, it's only a matter of time until it rolls out to the rest of Facebook’s one billion active monthly users.
Bonnie Burns's insight:
Since the way Graph Search functions is vastly different to Facebook’s current search engine, it's important for marketers to understand how it works so we can use the platform to spread our brand. Delete the scoop?
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At least a few times a year someone pronounces SEO dead. Each and every time, after I take a second to roll my eyes, I quickly set out to explain to all the confused site owners out there that SEO...
Bonnie Burns's insight:
SEO has changed and evolved, it’s much more complex, it’s much more insistent that the efforts and work be high quality and it’s never still, it’s always moving and changing. But it does exist. J The bottom line folks, is that you can call it what you want but you need some form of content addition and optimization and some social activity to grow your site. 
Allen Clements's curator insight,
June 6, 2:51 PM
Well this is interesting news depending on what crowd you are in. Delete the scoop?
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It seems we're finally starting to see more of what many have suspected: that others can indeed affect your rankings with bad links – otherwise known as negative SEO. And this time it's going to be damned hard to get the worms back into the can!
Bonnie Burns's insight:
Over the years Google has always stated that what others did, in particular, with bad links, can't hurt your sites rankings. Many of us knew differently, but it was always kept somewhat behind closed doors. It wasn't written about nor openly discussed. Discretion being the better part of valor and all that. Delete the scoop?
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Responsibility of your WordPress security lies in the hands of WordPress core developers, but also in yours. Learn how to harden your website security.
Bonnie Burns's insight:
By now you’ve probably read about the recent massive botnet attacks on WordPress websites. While it’s true that WordPress core developers work hard to keep the WordPress platform safe, if you own or operate a WordPre 
David Phillips's curator insight,
June 13, 11:02 AM
For those with wordpress sites, this is a good read Delete the scoop?
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Back during Google I/O, Google’s Matt Cutts tweeted that Google “took action on several thousand linksellers in a paid-link-that-passes-PageRank network”.
Bonnie Burns's insight:
Track time, log expenses & invoice clients in record time - Free trialWebProNews Ad Rates Click Now! WebProNews WebProNews/ Search WebProNews RSS Feeds» ADVERTISINGHomeTechSearchSocialBusinessDeveloperGamingLifeScience» Send us a tip!TRENDING:GoogleTwitterWindows 8AppleWWDCFacebookSEONFLAppsMicrosoftRead WebProNews
With Friends! Cutts: PageRank Drops For ‘Thousands Of TLA Linkselling Sites’ By Chris Crum · 3 hours ago · Leave a Comment Get the WebProNews Newsletter: inShareGoogle has further indicated in recent weeks that it is cracking down on paid links and advertorials even more. If you haven’t seen it yet, watch Cutts discuss this here. Delete the scoop?
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The following is a somewhat encouraging infographic, created by StartBloggingOnline.com about what happens when your WordPress blog gets hacked. It includes consequences and possible scenarios. Delete the scoop?
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What typically happens is that a company will devise a plan to improve their online marketing and will implement various changes as a result — but then, nobody remembers to measure the impact of these changes or otherwise conduct any sort of followup down the road. Email marketing pieces, AdWords changes, even new landing pages are added to a marketing campaign; yet the “when,” “how” and “who” are lost in the ether.
Bonnie Burns's insight:
Some steps you can take to help you remember your activities, analyze their impact, and create a journal of your marketing efforts that will benefit you and even your successor for years to come. Delete the scoop?
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Content marketing is the new SEO. Having a content marketing strategy for your online business is key to SEO success in 2013. However, content marketing should be done correctly by following certain guidelines. Delete the scoop?
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