It’s Here….Penguin 2.0. How Will It Affect YOUR Website! | SEO Tips, Advice, Help |

Google has officially launched Penguin 2.0. There may be some confusion because Google is referring to this as 2.0 internally but SearchEngineLand is referring to it as Penguin 4, since that fits in with their naming/numbering conventions. Rest assured if you hear Penguin 2.0 and Penguin 4, they are one and the same.