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Language Spam – The Latest Google Analytics Spam

Language Spam – The Latest Google Analytics Spam | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
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Le Real Time Bidding ou RTB pour les nuls

Le Real Time Bidding ou RTB pour les nuls | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
Si vous vous intéressez au marché de la publicité en ligne, vous avez probablement déjà entendu parler de Real Time Bidding. Pour faire simple, le Real Tim
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Petit guide pratique pour l'AMP (Accelerated Mobile Pages) | Actualité Houssenia Writing

Petit guide pratique pour l'AMP (Accelerated Mobile Pages) | Actualité Houssenia Writing | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
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How Google’s AMP accelerates content marketing

How Google’s AMP accelerates content marketing | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
What is the purpose of Google's Accelerated Mobile Pages (AMP) initiative? How will this new publishing system influence content marketing efforts?
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Google announces AMP for Ads & AMP Landing Pages among DoubleClick news

Google announces AMP for Ads & AMP Landing Pages among DoubleClick news | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
DoubleClick will support programmatic buying and selling of Google's new dynamic native ads and announced a deal with Time Warner for programmatic.
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Mise à jour Facebook contre le ClickBait : quels changements ?

Mise à jour Facebook contre le ClickBait : quels changements ? | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
Facebook vient de dévoiler une nouvelle mise à jour de son algorithme qui va lutter contre le clickbait. Comment ça marche ? Quels impacts à prévoir ?
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The Advanced Guide To SEO

The Advanced Guide To SEO | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
The most extensive and detailed guide of advanced SEO techniques that exists today.
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10 Advanced SEO Techniques That’ll Double Your Search Traffic

10 Advanced SEO Techniques That’ll Double Your Search Traffic | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
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How to Get High Quality Backlinks (Without Guest Posting)

How to Get High Quality Backlinks (Without Guest Posting) | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
Want the type of high quality backlinks that really work? This guide shows you how to get them at scale.
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How To Use Rich Snippets, Structured Markup For High Powered SEO

How To Use Rich Snippets, Structured Markup For High Powered SEO | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
I recently received a question from a reader asking about the way search engines were using microformats and other forms of structured markup. Today, I am
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What is semantic SEO and what is semantic Web?

What is semantic SEO and what is semantic Web? | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
The Web is evolving towards a semantic shape where keywords and topics are ordered into a coherent flow of information. So, how is this reflected in SEO?
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7 exercices pour surfer la vague du marketing digital comme un champion | Okédito, l'agence content marketing qui réveille vos médias de marques

7 exercices pour surfer la vague du marketing digital comme un champion | Okédito, l'agence content marketing qui réveille vos médias de marques | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
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IMPLÉMENTATION ET PLAN DE TAGGAGE GOOGLE ANALYTICS, GOOGLE TAG MANAGER, AT-INTERNET, PIWIK, ADOBE ANALYTICS, TAG COMMANDER, TEALIUM, ENSIGHTEN, ADOBE DTM.

Implémentation et plan de marquage adaptés à votre activité pour mesurer l’efficacité de votre écosystème digitale (sites Web, Apps, IoT et marketing digital). Le webAnalyste analyse vos besoins, vos contraintes, votre écosystème digital, vos sites, vos applications, vos campagnes marketing, votre système connecté pour produire l’implémentation Analytics la plus adaptée à vos besoins opérationnel et stratégique. Les implémentations du webAnalyste couvre les principales technos telles que Google Analytics, Google Tag Manager, Piwik, AT-Internet, Adobe Analytics, Tag Commander, Tealium, Ensighten, Adobe Dynamic Tag Management, Protocole de Mesure, AMP Analytics, Schemas.org.
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Netlinking : 7 outils pour analyser vos backlinks - Licence SEO

Netlinking : 7 outils pour analyser vos backlinks - Licence SEO | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
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WebRankInfo, compatible AMP (Accelerated Mobile Pages)

WebRankInfo, compatible AMP (Accelerated Mobile Pages) | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
Depuis le jour de sortie des pages AMP dans Google, le site WebRankInfo est compatible. Regardez une vidéo de démo pour comprendre !
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8 things you need to know about Google AMP

8 things you need to know about Google AMP | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
The next big thing in SEO is AMP, or Google's Accelerated Mobile Pages. Search pros break down AMP and share insights on what you need to know to stay ahead of the curve.
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Quels KPI Marketing Digital pour évaluer vos performances ?

Quels KPI Marketing Digital pour évaluer vos performances ? | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
Découvrez comment choisir vos indicateurs clés de succès (KPI) pour mesurer et optimiser votre stratégie de Marketing Digital.
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Facebook Instant Articles & Google AMP, tout ce que vous devez savoir.

Quelles différences, complémentarités et points communs y a-t-il entre Facebook Instant Articles et Google AMP ? Voici tout ce qu
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Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2016)

Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2016) | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
Updated: SEO for Beginners 2016. A guide to search engine optimisation for Google in the UK and aimed at beginners.
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10 Advanced SEO Techniques That’ll Double Your Search Traffic

10 Advanced SEO Techniques That’ll Double Your Search Traffic | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
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7 Steps To Semantic Content Excellence

7 Steps To Semantic Content Excellence | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
What is semantic content optimization, why do you need it, and how can you implement it? Columnist Eric Enge answers these questions and more.
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Events

Events | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
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How to Boost Your SEO by Using Schema Markup

How to Boost Your SEO by Using Schema Markup | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
One of the latest evolutions in SEO is called schema markup. This new form of optimization is one of the most powerful, but least-utilized forms of SEO available today.
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SMX Advanced recap: Dr. Pete's Guide To The Changing Google SERPs

SMX Advanced recap: Dr. Pete's Guide To The Changing Google SERPs | SEO, social media, Webmarketing, Marketing éditorial, gestion de projet web | Scoop.it
How have the SERPs changed in recent years, and what's on the horizon? Contributor Dan Leibson summarizes Dr. Pete Meyers' presentation from SMX Advanced 2016.
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