Whether you report on just two or twenty different regions, getting a centralised report on search engine result page performance by region can be a headache if you don’t have an easy — and scalable — reporting system in place.
Google is a complicated “piece” of software that is being updated constantly, with each update theoretically bringing new fixes and improvements. But Google is still cluttered with spam and relying on outdated ranking techniques.
Google’s updates are frequent and the rules of the game do shift, but the major elements of onsite SEO and backlinks have been the fuel for better rankings for years. Follow these tips to earn better rankings and build a community around your brand.
You’ll find consumers spending more time on social networking sites than any other site category on the web today, according to a Nielsen study. Additionally, users say they're more likely to pay attention to ads shared by one of their connections.
Last month, in A Search Marketer’s Guide to Google Display Advertising, I discussed recent changes to the Google Display Network (GDN) that are important to search marketers who use both search and display advertising to reach customers.
New study from IDG Research Services has found that 95 percent of consumers use at least one type of social media. Fifty-three percent of responders thought the best way to reach consumers was to answer their questions on platforms like Facebook.
Google has introduced new ad formats, AdWords settings and a few high profile tests. This year saw a lot more aggressive monetization by Google, with several high profile changes that increased the real estate for ads at the expense of organic.
Enterprise SEO captures and builds upon opportunities not just across your site, search and social campaigns but also the interplay of data across these functions. Learn how to use this data and execute and align action throughout your organization.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.