Earlier this week, Google decided to mix up their search and release a major update to the Panda search algorithm. There have been numerous Panda updates since its release that made some minor changes and impacted some sites, but this is a major change to the algorithm that has had an immediate and harsh affect on some very large companies.
With certain types of search queries, it may be possible to get rankings and results without having to grind on external links simply by identifying gaps in the content provided by those who currently rank and providing it on your pages.
Evan Wright's insight:
Nice article concerning Google results under Hummingbird.
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