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Facebook’s Graph Search and Google+ : Who Will Win the Fight for Social AND Search?

Facebook’s Graph Search and Google+ : Who Will Win the Fight for Social AND Search? | SEO Copywriting | Scoop.it

Facebook is becoming more search oriented with the announcement of the Facebook Graph (currently in Beta testing), and Google is becoming more socially oriented as Google+ begins to have more and more of an influence of individual search results.

 

Although Facebook is coming from the very “social” end of the things and Google is coming from the very “search” end of things, it is clear that both are coming closer and closer together in what looks like one common goal—creating something that dominates both search AND social.


Read More: http://www.searchenginejournal.com/facebooks-graph-search-and-google-for-social-does-one-have-to-prevail/59558/

 


Via Antonino Militello
Torus Digital Marketing's insight:

Let's hope Google+ start allowing easier ways to curate to their platform. That would certainly help. If they did I would probably drop much of what I do with facebook. Facebook is too restricting both personally and for businesses. Reaching out on facebook will cause you difficulties with their policies.

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Deborah Spector's curator insight, February 26, 2013 4:31 PM

It's very interesting that Google and Facebook seem to be trending toward each other in search vs. social. Ultimately they might have something that dominates search and social.

E-Strands Ltd's curator insight, February 27, 2013 11:13 AM

Let's hope Google+ start allowing easier ways to curate to their platform. That would certainly help. If they did I would probably drop much of what I do with facebook. Facebook is too restricting both personally and for businesses. Reaching out on facebook will cause you difficulties with their policies.

Gareth Harris's curator insight, February 28, 2013 5:50 AM

I'm currently use facebook and Google+ and it will be interesting to see what happens over the coming months. Do you have any thoughts on what might happen?

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How small businesses can utilize Facebook to Triumph Online. | Portland Web Design

How small businesses can utilize Facebook to Triumph Online. | Portland Web Design | SEO Copywriting | Scoop.it
Working Web Solutions shares how small businesses can utilize Facebook to market their businesses and grow their bottom line. (Over a quarter (and still growing) of facebook users say they are following businesses and brands on the social...
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Learning about Phonics Teaching

Learning about Phonics Teaching | SEO Copywriting | Scoop.it

Learning about Phonics Teaching

Torus Digital Marketing's insight:

Phonics is the flagship for literacy adopted by the UK government for teaching reading to boost standards for children, in primary schools.

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The Most Persuasive Words In Copywriting | Joan Harrington

The Most Persuasive Words In Copywriting | Joan Harrington | SEO Copywriting | Scoop.it

what are the 5 most persuasive words in copywriting (The Most Persuasive Words In Copywriting http://t.co/gbklx910 via @joangogreen)


Via KarenDaniels.com
Torus Digital Marketing's insight:

what are the 5 most persuasive words in copywriting (The Most Persuasive Words In Copywriting

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7 Blogging Mistakes B2B Marketers Make — B2B Digital Marketing

7 Blogging Mistakes B2B Marketers Make — B2B Digital Marketing | SEO Copywriting | Scoop.it

Corporate blogs are increasingly standard in B2B organizations. ... If your corporate blog is just promoting your company and your service, you probably need a new website before thinking about a blog again.


Via Graham Jones
Torus Digital Marketing's insight:

Corporate blogs are increasingly standard in B2B organizations. ... If your corporate blog is just promoting your company and your service, you probably need a new website before thinking about a blog again.

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Google Reader Next Button: Part 1

Google Reader Next Button: Part 1 | SEO Copywriting | Scoop.it
If you follow a lot of blogs, Google Reader is an easy way to keep up with them. But even if you already use Google Reader, there's a handy little button that you can add to your bookmarks bar tha...
Torus Digital Marketing's insight:

 Google Reader strips everything away except for the words and pictures contained in the post.

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12 Attributes of a Successful Content Curation Strategy | Heidi Cohen

12 Attributes of a Successful Content Curation Strategy | Heidi Cohen | SEO Copywriting | Scoop.it

At its core, content curation is like a great editor or blogger who brings his unique taste and understanding of his target audience to his selection of the best content for his readers.

Torus Digital Marketing's insight:

At its core, content curation is like a great editor or blogger who brings his unique taste and understanding of his target audience to his selection of the best content for his readers.

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The Experts’ Views on Content Marketing : @ProBlogger

The Experts’ Views on Content Marketing : @ProBlogger | SEO Copywriting | Scoop.it
This guest post is by John Abrena of As the Ghost Speaks. There have been a lot of discussions about ...
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7 Ways To Spice Up Your Online Marketing Using Photography with C.C. Chapman #NMX

7 Ways To Spice Up Your Online Marketing Using Photography with C.C. Chapman #NMX | SEO Copywriting | Scoop.it
Believe it or not an image can help make or break a piece of content, once your visitors reach the page. C.C. Chapman (@cc_chapman) shared sound advice and (7 Ways To Spice Up Your Online Marketing Using Photography with C.C.
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013) | Business 2 Community

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013) | Business 2 Community | SEO Copywriting | Scoop.it
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks.
Torus Digital Marketing's insight:

The first step to improving digital marketing results is to understand the emerging trends and best practices.

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What Constitutes Good and Bad Web Design?

What Constitutes Good and Bad Web Design? | SEO Copywriting | Scoop.it
Well-crafted sites need to fulfill their functions efficiently and engagingly.
Torus Digital Marketing's insight:

Shoddy Web site design is a curse of modern life. The more dependent we have become on the Internet for information, the likelier we are to suffer from its design deficiencies. Bad design can be infuriating, inconvenient or damaging in any field. But it is especially frustrating in areas like this where many of us find the technology so inscrutable that we tend to blame ourselves for being baffled, because we feel unable to judge whether the design is at fault. So what does constitute good and bad Web site design?

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How Can I Get Links To Improve My SEO? | Vancouver Internet Marketing Agency

Well, most individuals are looking out the Internet for high quality info, and Google wants to present the most effective service to its customers, so if your (How Can I Get Links To Improve My SEO?
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How to Improve the SEO Quality of Blog Posts | Business 2 Community

How to Improve the SEO Quality of Blog Posts | Business 2 Community | SEO Copywriting | Scoop.it
Content is an extremely important component of an online marketing strategy today. People are spending time doing research before purchasing a product or
Torus Digital Marketing's insight:

Yes some real merit here. The key, of course, is rich content with a touch of pertinent keywords in your titles and a smattering within the content. Then lightly spread it across your social media platforms and allow 'Likes' to your page. Repeat the process with follow up content over a period of months and bring to the boil by adding colourful articles like this one :D

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How Facebook (briefly) killed the Internet

How Facebook (briefly) killed the Internet | SEO Copywriting | Scoop.it
For a few minutes Thursday evening, Facebook was redirecting users visiting dozens of websites -- including Mashable and CNN -- to cryptic error pages.
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Photoshop basic and learn how to design for web and graphic works.

Photoshop basic and learn how to design for web and graphic works. | SEO Copywriting | Scoop.it

Basic Photoshop tutorial for designing beginner to learn easily with step by step instruction with all tools.

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Tips for Filming Whiteboard Presentations

Tips for Filming Whiteboard Presentations | SEO Copywriting | Scoop.it

Want to learn how Moz shoots Whiteboard Friday? Pick up some awesome tips on shooting, lighting, and editing whiteboard presentations.

Torus Digital Marketing's insight:

Want to learn how Moz shoots Whiteboard Friday? Pick up some awesome tips on shooting, lighting, and editing whiteboard presentations.

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The Rules of Writing

The Rules of Writing | SEO Copywriting | Scoop.it
Therese here. Please welcome powerhouse French author Marc Levy to Writer Unboxed. Marc’s auspicious career was kickstarted when his debut novel, If Only It Were True, was acquired by Steven ... (I agree.
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Corporate Blogging, 5 Reasons Why Every Employee Should ...

Corporate Blogging, 5 Reasons Why Every Employee Should ... | SEO Copywriting | Scoop.it

Corporate blogging is the most effective way of employee engagement and also getting ranked on search engines. This is a win-win marketing approach


Via Graham Jones
Torus Digital Marketing's insight:

Corporate blogging is the most effective way of employee engagement and also getting ranked on search engines. This is a win-win marketing approach

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Scoop This: A Comprehensive Guide to Scoop.it for Content Curation - Search Engine Journal

Scoop This: A Comprehensive Guide to Scoop.it for Content Curation - Search Engine Journal | SEO Copywriting | Scoop.it

We’ve been hearing (and talking) a lot about curation and how helpful it can be for companies. As you all know, I’m sure, great content is one sure thing i

Torus Digital Marketing's insight:

We’ve been hearing (and talking) a lot about curation and how helpful it can be for companies.

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A Wave of Sympathy

A Wave of Sympathy | SEO Copywriting | Scoop.it
Torus Digital Marketing's insight:

Because it's Friday (and I'm tired) I thought I'd come away from social media and "work" and  leave you instead with a treat for the weekend.

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Is Online Video Underused in B2B Marketing?

Is Online Video Underused in B2B Marketing? | SEO Copywriting | Scoop.it
While video is among the most popular tactics for content marketers, there's plenty of room for growth. (Is online video underused in B2B #marketing?
Torus Digital Marketing's insight:

As part of Torus Copywriting business practices I shall be working closely with video producers and providing online video social media for my customers.

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What the Google SEO Guide Doesn’t Tell You | Business 2 Community

What the Google SEO Guide Doesn’t Tell You | Business 2 Community | SEO Copywriting | Scoop.it
img http://www.socialmediacommando.com/ The Google SEO guide, better known as the Google Webmaster Guidelines, doesn’t really tell you anything about
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Disregarding the Mobile Revolution: Why Aren't Retailers Optimizing Their Sites for Tablets? - Techvibes.com

Disregarding the Mobile Revolution: Why Aren't Retailers Optimizing Their Sites for Tablets? - Techvibes.com | SEO Copywriting | Scoop.it
A new study reveals that just 7% of retailer websites have been optimized to run on tablets. E-commerce tool vendor
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How to Make $30,000 a year Blogging : @ProBlogger

How to Make $30,000 a year Blogging : @ProBlogger | SEO Copywriting | Scoop.it
Last night I was chatting with a blogger who was feeling completely overwhelmed with their goal of making a living ...
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How To Tap Into The Social Media Community Through SEO | Social Media Today

EMDs, Pandas, Penguins; Google has been in frequent action. Multiple algorithms were released this year, and they left a huge impact on the rankings of online businesses. No one really knows what Google wants at this point.
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