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SEM Guide: How to Do SEO The Right Way

SEM Guide: How to Do SEO The Right Way | SEO Web Analytics and Optimization | Scoop.it
“Search Engine Optimization (SEO) has come a loooong way. When blogging started to catch on, around 2006, many people scrambled to learn the dark arts of SEO: meta tags, keyword stuffing, backlink bui…”
Via Stefano Principato, AlGonzalezinfo
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AlGonzalezinfo's curator insight, June 2, 10:41 AM

Excellent scoop here by @steprincipato.  I have been looking for an article that connects SEO and a simple process for researching and using Keywords, and this is definitely a good one!!


I like the focus on the need for "Epic Content"  and the 3 steps process at the end.

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How to Analyze Your Competition in Less Than 60 Seconds

How to Analyze Your Competition in Less Than 60 Seconds | SEO Web Analytics and Optimization | Scoop.it

Here a free website analyzer that shows you what you are doing right and wrong from SEO and social media perspectives.

 

Read More: http://www.quicksprout.com/2013/12/11/how-to-analyze-your-competition-in-less-than-60-seconds/#more-15134


Via Antonino Militello
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wanderingsalsero's curator insight, December 16, 2013 9:22 PM

Somewhat akin to the 'audit' idea.  I love these kind of sites.  It's amazing how many business people don't know that sites like this exist.  I'd be willing to be that if you wanted to go after a particular customer, you could 'scrape' the info from this site, give it to them for free and watch their jaw drop.

Lee Tonitto's curator insight, December 17, 2013 4:49 AM

Benchmark your performance with this free site 

Webgrrl's curator insight, December 19, 2013 9:40 PM

website marketing tools  ~ be interesting to see

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Local SEO for Small Business- You Need to Know This

Local SEO for Small Business- You Need to Know This | SEO Web Analytics and Optimization | Scoop.it
Local SEO Guide for Small Business helps you understand the maze that Local SEO is. You need to know this for local visibility

Via Rob Metras
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Rob Metras's curator insight, December 4, 2013 10:03 PM

Useful guide for small business

Randi Thompson's curator insight, December 5, 2013 6:21 PM

If you have a local business...  you will want to read this.

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Tips for Multilingual Video SEO - Search Engine Journal

Tips for Multilingual Video SEO - Search Engine Journal | SEO Web Analytics and Optimization | Scoop.it
Tips for Multilingual Video SEO
Search Engine Journal
seo flags L24 637x379 Tips for Multilingual Video SEO It's a much quoted internet 'fact' that YouTube is the second most popular search engine.
Social Success Marketing's insight:

Worth a look if doing vids in different languages

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SEO doesn't have to take a lot of time or thought #Infographic

SEO doesn't have to take a lot of time or thought #Infographic | SEO Web Analytics and Optimization | Scoop.it
If you want to be found in search engine results just think of the search terms people might use to find your book or site. You Can Read the Article "How To Predict Natural Keywords" (Find out what a natural keyword is.
Social Success Marketing's insight:

SEO 101 for the uninitiated.

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What Is Snapchat?

What Is Snapchat? | SEO Web Analytics and Optimization | Scoop.it

A primer on the photosharing service that Facebook reportedly offered to buy for $3 billion.

 

.... How does Snapchat actually work?

 

Once you've found your friends on Snapchat, you can simply start taking pictures and sending them out to as many friends as you want.The app has a couple of distinguishing features in terms of photo taking. One, users can draw on their photos. So that's funny sometimes. Two, you can caption any photo. Three, you get to set how long — from 1-10 seconds — the photograph will be visible to receivers. Crucially, too, the app tells you when your snaps are opened by the receiver. You know they saw it....


Via Jeff Domansky
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Marc Kneepkens's curator insight, November 19, 2013 8:16 AM

Focused around mobile and 'just having fun', this proves that the position of big social media sites like Facebook and Twitter are not the end, but just the beginning. Creative, and full of new challenges.

Linda Allen's curator insight, November 19, 2013 8:48 AM

Thank you Jeff, I need this explanation!

 

Social media test's curator insight, December 9, 2013 6:33 PM

The new trend: small talk and short attention spans.

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Why Social Media Is So Addictive (And Why Marketers Should Care)

Has the hype about social media turning us all into narcissists, egomaniacs and internet drug-addicts run its course? I doubt it. A quick search on Google and you’ll find hundreds of articles warning us of the “drug” that is social media..
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Social Success Marketing's curator insight, September 13, 2013 6:49 PM

Social media feeds on our inherent nature. There's a psychology to it that marketers should care about. I guess in almost everything there is a psychology to it and social media is just one of them.

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How to Read Your Website Source Code and Why It’s Important

How to Read Your Website Source Code and Why It’s Important | SEO Web Analytics and Optimization | Scoop.it
This is a quick guide to show you how to read your own website source code in order to make sure it’s properly SEO-ed and, really, to teach you how to sanity check your SEO efforts.

Via Rob Metras
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Rob Metras's curator insight, August 21, 2013 3:46 PM

Xray vision you need

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How To Do Onpage Optimization for Local SEO – The “Perfectly Optimized Local Page” Example

How To Do Onpage Optimization for Local SEO – The “Perfectly Optimized Local Page” Example | SEO Web Analytics and Optimization | Scoop.it

Via Rob Metras
Social Success Marketing's insight:

Always love tips like this.

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Rob Metras's curator insight, July 31, 2013 2:47 PM

Here are some excellent ideas from #MatthewHunt  @smbusinesscoach

Social Success Marketing's comment, August 2, 2013 4:26 PM
Always love tips like this. Thanks for sharing.
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How People Use the Internet [INFOGRAPHIC]

How People Use the Internet [INFOGRAPHIC] | SEO Web Analytics and Optimization | Scoop.it
Today, around the world more people have mobile phone subscriptions than have access to electricity and safe drinkable water. Today, almost a third of the world's population uses the internet (a 528.1% growth since 2000!

 

So what are we doing with all the time we spend online, and how do we know all that time is being spent in useful ways?

For many of us, the internet is among the first things we experience after we wake; in fact, 75% of users are online before 9 a.m. Over 75% of people in the US own a laptop, 53% a smart phone, and 31% a tablet. Email is the most common action performed by people on their laptops, while search is the top action for mobile phone and tablet users. 72% of people like to play games on their tablets while 70% use their mobile phones for social media. Where do we use these devices? 72% of people use their mobile phones while traveling, and 64% use them in restaurants and coffee shops. As for tablets, 88% of people use their devices in the living room, 79% in the bedroom.

 

Find more statistics and data at the infographic or article link.


Via Lauren Moss
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LETP's curator insight, August 4, 2013 8:10 PM

Some useful facts! :)

Halina Ostańkowicz-Bazan's curator insight, August 5, 2013 4:50 AM

Very informative. Thank you for sharing.

9Dotstrategies's curator insight, September 3, 2013 11:25 PM

How People Use the Internet?

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How to Start a Realistic International SEO Campaign - Search ...

How to Start a Realistic International SEO Campaign - Search ... | SEO Web Analytics and Optimization | Scoop.it
A new international SEO initiative is an exciting undertaking, but can be a daunting task when you take locations, languages, and many other factors into account. Your best success will come from a key combination of focus ...
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SEO Is Not Dead And Will Never Die | Forbes

SEO Is Not Dead And Will Never Die | Forbes | SEO Web Analytics and Optimization | Scoop.it

Neal Cabage is only the most recent writer to use the words “SEO is dead” in a headline. His article joins a long line of other articles and even a tongue-in-cheek website dedicated to the topic; see here, here, here, and here.

 

There are also many well-worded refutations of the idea that SEO is dead, of which Danny Sullivan’s 2009 post is a prime example. Most articles with that headline or a variation thereof are actually writers trying to stir up some controversy so they can then explain why SEO in fact is not dead.

 

Whatever the reason, the phrase has become cliché and tired, and I say that with this post, let us never see the words “SEO” and “dead” in a headline ever again. Let’s move on. But first, this final explanation of why SEO is not dead, and will never die....


Via Jeff Domansky
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Jeff Domansky's curator insight, July 16, 2013 1:15 PM

Here's a useful perspective on SEO and why it still matters. And a great infographic too.

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SEO is dead. Long live social media optimisation - The Guardian

SEO is dead. Long live social media optimisation - The Guardian | SEO Web Analytics and Optimization | Scoop.it
The Guardian
SEO is dead. Long live social media optimisation
The Guardian
Search engine optimisation (SEO) was always a flawed concept.
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SEO How to Series |Keywords Placement for Blogs

SEO How to Series |Keywords Placement for Blogs | SEO Web Analytics and Optimization | Scoop.it
Blog post at Social Success Marketing : This is the last installment of the SEO how to on optimizing blogs. The first part is about keyword research. You now have the keywords. Wh[..]
Social Success Marketing's insight:

Know where to "place" those keywords.

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11 SEO Changes That Will Give You Big Results

11 SEO Changes That Will Give You Big Results | SEO Web Analytics and Optimization | Scoop.it

Neil Patel is going to share with us 11 strategies from his bag of tricks. Some of these tricks will be easy to implement while others will be time-consuming, but if you take the time to implement a handful of them, your search engine traffic will increase.

 

Read More: http://www.quicksprout.com/2013/12/04/11-seo-changes-that-will-give-you-big-results/#more-14848

 

 

 


Via Antonino Militello
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Simon Steed's curator insight, December 5, 2013 9:19 AM

Very useful insights from a specialist in the SEO Industry - some good common sense tips here

Chris Bantock's curator insight, December 6, 2013 4:06 AM

Some excellent SEO tips here .. 

 

Elsie Whitelock's curator insight, December 9, 2013 7:53 AM

Useful.

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7 Simple Tips To Increase Online Sales That You Can Implement Right Now

7 Simple Tips To Increase Online Sales That You Can Implement Right Now | SEO Web Analytics and Optimization | Scoop.it
So you want to sell more online? Good news, customers want to buy more online.  E-commerce sales in the US rose by $33 billion from 2011 to 2012.

Via The Fish Firm
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Charles Young's curator insight, December 4, 2013 7:12 PM

Here are some tips for Online Stores on how to make us buy more. 

Sara - momwithahook's curator insight, December 7, 2013 11:34 AM

Integrating Phone/Mobile/Tablet sales for your business. 

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Website Analysis Tools: 7 Powerful and Free Website Analysis Tools

Website Analysis Tools: 7 Powerful and Free Website Analysis Tools | SEO Web Analytics and Optimization | Scoop.it
Here are 7 really useful free website analysis tools that will help you drive more traffic and improve user experience of your website.
Social Success Marketing's insight:

Analytics for the social media and content marketers.

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What Every Business Owner And Leader Should Know About SEO | SEOFries.com – SEO News and entertainment

What Every Business Owner And Leader Should Know About SEO | SEOFries.com – SEO News and entertainment | SEO Web Analytics and Optimization | Scoop.it
Staying at the top of search results is a constant, on-going challenge for many companies from small businesses to large corporations. Now whether or not S...
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Infographic of the Day: 10 SEO Tips for Writing Content that Ranks in 2013 - SociallyStacked - Everything Social for Small Businesses and Agencies

Infographic of the Day: 10 SEO Tips for Writing Content that Ranks in 2013 - SociallyStacked - Everything Social for Small Businesses and Agencies | SEO Web Analytics and Optimization | Scoop.it

Via ManufacturingStories
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Social Success Marketing's curator insight, August 14, 2013 1:11 AM

Great tips for content marketers.

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Why Social Media Is So Addictive (And Why Marketers Should Care)

Has the hype about social media turning us all into narcissists, egomaniacs and internet drug-addicts run its course? I doubt it. A quick search on Google and you’ll find hundreds of articles warning us of the “drug” that is social media..
Social Success Marketing's insight:

Social media feeds on our inherent nature. There's a psychology to it that marketers should care about. I guess in almost everything there is a psychology to it and social media is just one of them.

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100 Conversion Optimization Case Studies

100 Conversion Optimization Case Studies | SEO Web Analytics and Optimization | Scoop.it
If you’re a marketer, you’re undoubtedly looking for techniques to optimize your website for better conversions.
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Enterprise SEO Tools 2013: A Buyer's Guide

Enterprise SEO Tools 2013: A Buyer's Guide | SEO Web Analytics and Optimization | Scoop.it
Table of Contents Section I: SEO Software Market Overview Section II: SEO Software Market Trends Section III: Enterprise SEO Platform Capabilities Section IV: Choosing an Enterprise SEO Platform Section V: Vendor Profiles View complete Table of Contents...
Social Success Marketing's insight:

Reference if considering an enterprise SEO Tool. 

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Social Media & Sustainable SEO: Infographic

Social Media & Sustainable SEO: Infographic | SEO Web Analytics and Optimization | Scoop.it

The world of Search Engine Optimization (SEO) is constantly changing and with the rise of social media, the field has changed even more.


With this in mind, here is an infographic that compares Old SEO and New SEO with social media in mind and gives tips for sustainable and algorithm-proof SEO methods that work in 2013.


Via Lauren Moss
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Ali Anani's curator insight, July 30, 2013 12:53 AM

Great work and I like the idea of organic traffic.

Martin (Marty) Smith's curator insight, August 1, 2013 7:14 AM

GREAT way to think about and monitor social media, content marketing And SEO.

Carlos Cardoso's curator insight, August 2, 2013 7:00 AM

SEO New vs.Old

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3 Reasons Why SEO Education Matters - Search Engine Journal

3 Reasons Why SEO Education Matters - Search Engine Journal | SEO Web Analytics and Optimization | Scoop.it
Search Engine Journal
3 Reasons Why SEO Education Matters
Search Engine Journal
Sometimes it seems like we, in the SEO industry, are constantly defending our legitimacy and reputation to the outside world.
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How You Can Benefit From Multilingual Video SEO - ClickZ

How You Can Benefit From Multilingual Video SEO - ClickZ | SEO Web Analytics and Optimization | Scoop.it
How You Can Benefit From Multilingual Video SEO
ClickZ
Use multilingual SEO to increase the ranking of your videos in search results. As with all online content, focus on not just being found but on attracting relevant traffic.
Social Success Marketing's insight:

Good info to check or reference to when creating vid content for international audience

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