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IPv6, C-Blocks, and How They Affect SEO

IPv6, C-Blocks, and How They Affect SEO | SEO | Scoop.it
You have probably heard about IPv6, but you might remain a bit confused about the details of what it is, how it works, and what it means for the future of the Internet. This post gives a quick introduction to IPv6, and discusses possible SEO implications that could follow from IPv6 being rolled out (touching specifically on the concept of C-Blocks).
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Parallax Scrolling Websites and SEO - A Collection of Solutions and Examples

Parallax Scrolling Websites and SEO - A Collection of Solutions and Examples | SEO | Scoop.it
I have observed that there are many articles that say parallax scrolling is not ideal for search engines. Parallax Scrolling is a design technique and it is ideal for search engines if you know how to apply it. I have collected a list of great tutorials and real SEO-friendly parallax websites to help the community learn how to use both techniques together.
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Five Days Later, It Looks Like Google Has Penalized Web Design Library For Selling Links

Five Days Later, It Looks Like Google Has Penalized Web Design Library For Selling Links | SEO | Scoop.it
We all saw this one coming: Web Design Library, the website that was using Twitter to renew paid links last week, appears to have earned a Google penalty. While I was researching last week’s article, I saw the site ranking at No. 8 for the term web design. Today, I’m seeing it at No. 48 […]
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Adding Google Authorship to your Website. - Reload Design Agency, Cambridge

We give you step by step instructions on how to implement Google authorship to your website which will result in higher search ranking.
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12 Ways to Increase Traffic From Google Without Building Links

12 Ways to Increase Traffic From Google Without Building Links | SEO | Scoop.it
The job of the Technical SEO becomes more complex each year, but we also have more opportunities now than ever. Here are 12 ways you can improve your rankings without relying on link building.
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(Provided): 10 Ways to Prove SEO Value in Google Analytics

(Provided): 10 Ways to Prove SEO Value in Google Analytics | SEO | Scoop.it
We and our clients have relied on keyword reports for so long that we're now using (not provided) as a crutch. This post offers 10 ways you can use Google Analytics to prove your SEO value now that those keywords are gone.
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Bing Webmaster Guidelines Updated To Include Demotions For Keyword Stuffing

Bing Webmaster Guidelines Updated To Include Demotions For Keyword Stuffing | SEO | Scoop.it
Bing has quietly updated their Webmaster Guidelines to include a stern warning to webmasters who think they can use keyword stuffing techniques to manipulate their rankings and get away with it. The warning says Bing may demote the site or delist the site that is using keyword stuffing. The new section was added sometime yesterday […]
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Starbucks & The Economist Admit To Using Google+ For SEO More Than Social

Starbucks & The Economist Admit To Using Google+ For SEO More Than Social | SEO | Scoop.it
Last Friday, a New York Times report on Google+ spotlighted Starbucks and The Economist as two brands currently using Google+ to impact search efforts. Alex Wheeler, Starbuck’s vice president of global digital marketing, told The New York Times, “When we think about posting on Google+, we think about how does it relate to our search […]
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A Wakeup Call: Are You Prepared for the Day Your Rankings Vanish?

A Wakeup Call: Are You Prepared for the Day Your Rankings Vanish? | SEO | Scoop.it
If you haven't already, you should start thinking about how to generate business even if you have no search engine presence. This post has tips to prevent penalties and algorithmic demotions as well as a strategic plan to have in case you lose the organic presence of your website.
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6 Local Tips For Small Business SEO Success

6 Local Tips For Small Business SEO Success | SEO | Scoop.it
We all know that a key component of any small business’ marketing strategy is to effectively position its brand in search engine results. But is it possible to dominate search results with content you control — or at least content you’ve influenced? The answer is yes. There are simple and effective ways to boost visibility […]
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Google's Latest Search Trick: "As The Crow Flies" Distance Calculation

Google's Latest Search Trick: "As The Crow Flies" Distance Calculation | SEO | Scoop.it
Move over, pandas. Fly away, hummingbirds. Waddle away, penguins. Google has a new animal friend: crows.
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A Former Googler's Routine For AdWords Management

A Former Googler's Routine For AdWords Management | SEO | Scoop.it
It’s been seven months since we launched Optmyzr’s first tool  at SMX Advanced in Seattle – the Quality Score Tracker – and we’ve been busy adding tools, reports and optimizations since then.
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20 Free Ebooks To Improve Your Site’s SEO

20 Free Ebooks To Improve Your Site’s SEO | SEO | Scoop.it
Search Engine Optimization (SEO) is not a new field of interest. You’ve probably heard about it in some form or another, probably while looking for ways to improve your site’s ranking and direct more traffic to your site or blog. And, if you’ve tried to delve into SEO on your ... Continue reading »
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How Will Google Plus Improve Your SEO? Here are 10 Ways. - Reload Design Agency, Cambridge

How Will Google Plus Improve Your SEO? Here are 10 Ways. - Reload Design Agency, Cambridge | SEO | Scoop.it
Google Plus is essential to your online success. If you are not using G+ or you are not effectively using your profile you are missing out - big time!
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How A Single Guest Post May Have Gotten An Entire Site Penalized By Google

How A Single Guest Post May Have Gotten An Entire Site Penalized By Google | SEO | Scoop.it
Google made it clear earlier this year that those doing guest posts “for SEO purposes” might be subject to penalties. But the latest chapter in its war on guest posts feels a bit crazy: an entire site put into Google’s penalty box because of a single guest post that Google didn’t like. Your Entire Site […]
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How 90s HTML Coding Will Save The SEO World In 2014

How 90s HTML Coding Will Save The SEO World In 2014 | SEO | Scoop.it
A surprising blast from the coding past has been making a comeback via SEO, and is frequently making its way into the core of advanced responsive design thinking: the humble sprite.
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How Does Google Rank Your Website? - Reload Design Agency, Cambridge

How Does Google Rank Your Website? - Reload Design Agency, Cambridge | SEO | Scoop.it
Google uses more than 200 factors/signals to rank websites. This excellent article and infographic detail what these factors are and why they are important.
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Google's Matt Cutts: Backlink Relevancy Is A Big Win In Terms Of Search Quality

Google's Matt Cutts: Backlink Relevancy Is A Big Win In Terms Of Search Quality | SEO | Scoop.it
In today’s video from Matt Cutts, Google’s head of search spam reaffirms the significance of backlinks. The video is in response to the following question: Does the big G have a version of the search engine that totally excludes any backlink relevancy? I’m wondering what search would look like and am curious to try it […]
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Prioritizing SEO Strategies In 2014: Where To Focus

Prioritizing SEO Strategies In 2014: Where To Focus | SEO | Scoop.it
Although there may not be a one-size-fits-all SEO strategy — due to the fact that ideal strategies will vary greatly between industries, company capabilities and business models — one thing remains true for everyone regardless of the size of the search team: ruthless prioritization of SEO efforts remains a critical component of SEO planning tasks. […]
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20 Free SEO Tools Every Blogger Should Know

20 Free SEO Tools Every Blogger Should Know | SEO | Scoop.it
Aside from a nice-looking website with interesting and regularly updated content, SEO is essential to bloggers. While it’s entirely possible to do SEO on your own, due to the complexity of SEO rules to adhere to, it’s probably a lot more efficient to fall back on tools out there that ... Continue reading »
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How I Learned to Stop Worrying and Love the Nofollow

How I Learned to Stop Worrying and Love the Nofollow | SEO | Scoop.it
Never fear the nofollow. Here's a breakdown on why this once-cursed link type should now be a part of your overall online marketing strategy.
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Google Webmaster SEO Guidelines For Beginners

Google Webmaster SEO Guidelines For Beginners | SEO | Scoop.it
After launching a new site online it can be a hassle dealing with marketing efforts and the typical SEO practices but just creating a Sitemap is not always going to be enough to see quick results.
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The Definitive Guide to Conversion Friendly Content Marketing for B2C | E2M Blog

The Definitive Guide to Conversion Friendly Content Marketing for B2C | E2M Blog | SEO | Scoop.it
Content marketing is the most effective strategy to drive desired conversions on a larger scale. Take a look at this guide which will take you though the steps you should follow to make your strategy conversion friendly.
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