SEO
Follow
Find
14 views | +0 today
Rescooped by Nadia Christian from SEO and Social Media Marketing
onto SEO
Scoop.it!

Time for a New Definition of SEO

Time for a New Definition of SEO | SEO | Scoop.it

SEO in the digital marketing mix is here to stay. Standardizing a definition of SEO will help buyers better understand the importance of it, the reason for committing to it, and the short- and long-term impact an SEO strategy has on a web presence.

 

Is Web Presence Optimization the Evolution of SEO?

So what is an accurate description of SEO given the changes to the industry?

 

Web presence optimization is an all-encompassing approach to optimizing an entire web presence for organic search including the website, social channels, blogs, articles and press releases. Where strategies, techniques, and tactics are still used, but content marketing and social media are strongly incorporated.

 

Read More: http://searchenginewatch.com/article/2288392/Time-for-a-New-Definition-of-SEO


Via Antonino Militello
Nadia Christian's insight:

I like the illustration and how it's broken down into percentages. I've seen companies hire SEO specialist who don't do proper keyword research or content creation and in return these companies don't get anything from their SEO investment. It's crucial to understand all the pieces involved in order to  get a good ROI.

more...
Kaye Blum's curator insight, August 16, 2013 6:22 AM

I'm not sure I agree with this 100%. I have always focused on quality content before SEO tactics. Now Google thinks this is valid, hooray. It's an interesting pyramid diagram, but I believe places too much emphasis on technical SEO. Quality content wins and Google's SEO modifications now reflect this.

Bogdan S's curator insight, August 19, 2013 12:24 AM

Time for big changes is here!!

Sanjana Singh's curator insight, September 13, 2013 2:49 AM

It's really an awesome defination of SEO that's why i shared with you all guys join the conversation here and share your defination about the new SEO.

Your new post is loading...
Your new post is loading...
Scooped by Nadia Christian
Scoop.it!

Part 3/9: Writing #SEO Content that Engages Your Audience - #WidgetWare #seowritingguide

Part 3/9: Writing #SEO Content that Engages Your Audience - #WidgetWare #seowritingguide | SEO | Scoop.it
Implementing writing SEO content that engages your audience can drive tons of traffic and keep people coming back for more.
more...
No comment yet.
Rescooped by Nadia Christian from Google Plus and Social SEO
Scoop.it!

A Visual Guide to Keyword Targeting and On-Page Optimization

A Visual Guide to Keyword Targeting and On-Page Optimization | SEO | Scoop.it
As the

Via Neil Ferree
more...
Neil Ferree's curator insight, August 14, 2013 1:11 PM

Based on 128 SEO Professionals in June 2013 on Top Ranking Factors metrics you need to use ot http://bit.ly/DominatePage1

Rescooped by Nadia Christian from SEO and Social Media Marketing
Scoop.it!

Time for a New Definition of SEO

Time for a New Definition of SEO | SEO | Scoop.it

SEO in the digital marketing mix is here to stay. Standardizing a definition of SEO will help buyers better understand the importance of it, the reason for committing to it, and the short- and long-term impact an SEO strategy has on a web presence.

 

Is Web Presence Optimization the Evolution of SEO?

So what is an accurate description of SEO given the changes to the industry?

 

Web presence optimization is an all-encompassing approach to optimizing an entire web presence for organic search including the website, social channels, blogs, articles and press releases. Where strategies, techniques, and tactics are still used, but content marketing and social media are strongly incorporated.

 

Read More: http://searchenginewatch.com/article/2288392/Time-for-a-New-Definition-of-SEO


Via Antonino Militello
Nadia Christian's insight:

I like the illustration and how it's broken down into percentages. I've seen companies hire SEO specialist who don't do proper keyword research or content creation and in return these companies don't get anything from their SEO investment. It's crucial to understand all the pieces involved in order to  get a good ROI.

more...
Kaye Blum's curator insight, August 16, 2013 6:22 AM

I'm not sure I agree with this 100%. I have always focused on quality content before SEO tactics. Now Google thinks this is valid, hooray. It's an interesting pyramid diagram, but I believe places too much emphasis on technical SEO. Quality content wins and Google's SEO modifications now reflect this.

Bogdan S's curator insight, August 19, 2013 12:24 AM

Time for big changes is here!!

Sanjana Singh's curator insight, September 13, 2013 2:49 AM

It's really an awesome defination of SEO that's why i shared with you all guys join the conversation here and share your defination about the new SEO.

Scooped by Nadia Christian
Scoop.it!

How To Create Your Local SEO Roadmap Through Research, Benchmarking & Tracking

How To Create Your Local SEO Roadmap Through Research, Benchmarking & Tracking | SEO | Scoop.it
During the regular online training sessions which I deliver to our customers, I inevitably get asked the same question. Actually this question comes in a few guises. What should I focus on more – citations or links?
Nadia Christian's insight:

Having a roadmap for seo, inbound marketing or your vacation makes all the difference in the world. It's incredible how many companies I see operation without one.  Thank you for taking the time to craft this piece and include the resources. Well done!

more...
No comment yet.
Rescooped by Nadia Christian from SEO Tips, Advice, Help
Scoop.it!

Google Cuts Authorship in Search Results by 20-40%

Google Cuts Authorship in Search Results by 20-40% | SEO | Scoop.it
Getting your face on Google's search results pages via authorship is getting harder. New authorship algorithms aim to display photos for authors Google considers relevant and interesting and cut down on pictures of lesser quality authors.

Via Bonnie Burns
more...
Bonnie Burns's curator insight, January 15, 8:55 AM

In mid-December, Google rolled out new authorship algorithms designed to display authorship for what they consider relevant and interesting authors, Google has confirmed to Search Engine Watch:

Rescooped by Nadia Christian from SEO Tips, Advice, Help
Scoop.it!

27 Marketing Strategies To Double Traffic in Under 30 Days [Infographic]

27 Marketing Strategies To Double Traffic in Under 30 Days [Infographic] | SEO | Scoop.it
Here are 27 proven marketing strategies that you can start implementing today to get more traffic. All of these methods work and have been tested with real results. Explore all the details in this infographic.

Via Bonnie Burns
Nadia Christian's insight:

If what you are currently doing isn't generating enough quality leads, it's worth the time to read this. You may possibly find something on this list you currently haven't explored.

more...
Lindsay Wilson's curator insight, August 15, 2013 6:59 AM

While I don't agree with all tactics or that they will work for all industries this is a good list of different ways to market online.

Terri Pawer's curator insight, August 15, 2013 7:36 AM

Excellent, broad ranging and comprehensive list of strategies.  Anyone can start small with a few ideas and build your campaigns to powerful heights. 

Sameep Shah's curator insight, August 15, 2013 10:31 AM

Don't forget to inlcude Help A Reporter Out -- HARO -- which is a great way to help reporters and get your website seen on extremely high traffic websites!

Rescooped by Nadia Christian from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

Honda Responds to Customer Tweets With Real-Time Vine Videos

Honda Responds to Customer Tweets With Real-Time Vine Videos | SEO | Scoop.it
Honda plans to respond to tweets with real-time videos as part of a new marketing campaign announced Monday.

Via Kamal Bennani
Nadia Christian's insight:

This #wantnewcar campaign by Honda will be interesting to follow.

more...
TheSocialPhysio's curator insight, July 15, 2013 10:39 PM

Wow, will your social media manager be responding to customer tweets with real time VINE videos? Like Honda?

Kaila Carlquist (carl2899@umn.edu)'s comment, July 16, 2013 5:44 AM
This is great.