SEO
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SEO
Search engine optimization (SEO) is the most effective and most common thing to boost your web site. SEO is a technique which helps your site to rank among million other sites in order to response the search query and SEO also helps to generate huge traffic from search engines.
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Paid vs. Organic Traffic: Which Generates More (and More Qualified) Leads?

Paid vs. Organic Traffic: Which Generates More (and More Qualified) Leads? | SEO | Scoop.it
Search Engine Marketing - In the debate of paid traffic versus organic traffic, which wins? Is that even the right question to ask? Here are some lessons learned from a recent campaign.
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The Marketing Mix of Small Business Owners #Infographic

The Marketing Mix of Small Business Owners #Infographic | SEO | Scoop.it
Some 53% of small business owners say social media is now their main tactic for online marketing, according to recent research from Vistaprint Digital.

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Jonathan A. Bennett's comment, December 3, 2:08 PM
Thanks for your post.
Massimiliano Montebelli's curator insight, December 4, 2:45 AM

Interessante infografica

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A (Nearly) Comprehensive Guide to On-site Optimization

A (Nearly) Comprehensive Guide to On-site Optimization | SEO | Scoop.it

'As you probably already know, SEO is split into two main worlds: onsite and offsite optimization.


Onsite optimization refers to all the structures, techniques, and strategies necessary to include on your website, including all your individual pages. Offsite optimization refers to everything that happens outside that world, including links pointing to your site, social media activity of your brand and your users, guest posts, and so on.


This guide is exclusively about onsite optimization. I’ll be writing more about offsite optimization in future guides, but first, I want to explain the essence of onsite optimization, why it’s important, and what you need to do to be successfulSo you’re into SEO and you’re ready to get your hands dirty'.


Read More: http://www.audiencebloom.com/a-nearly-comprehensive-guide-to-on-site-optimization/

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Anuj Saxena's curator insight, November 4, 12:55 AM
To come on the first page in google search we need to work in various ways to wards SEO. A great guide for the same.
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RawShorts - Explainer Video Software

RawShorts - Explainer Video Software | SEO | Scoop.it

Rawshorts is a simple, easy to use video tool.


STEP ONE - Select a video templateBrowse our catalog of industry specific templates to make a video that’s right for your business.


STEP TWO - Upload your media and customizeGo beyond the templates and have fun adding media, text, transitions, effects and audio!


STEP THREE- Export your video and share. Sharing is fast & easy! Post your new explainer video on YouTube, Facebook, a landing page and more!...


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Jeff Domansky's curator insight, August 12, 2:50 AM

Great, easy to use video tool. Free! Thanks to Robin Good for the tip.

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The Perfect On Page SEO Checklist for 2016 [Infographic] | SEO and Social Media Marketing

The Perfect On Page SEO Checklist for 2016 [Infographic] | SEO and Social Media Marketing | SEO | Scoop.it
This is an on page seo checklist created by Neil Patel that every website should be taking advantage of. | SEO and Social Media Marketing
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6 Free Tools to Score Comprehensive, Quality Pages | SEJ

6 Free Tools to Score Comprehensive, Quality Pages | SEJ | SEO | Scoop.it
There are many tools to help evaluate your website. Here are some free tools that can score quality web page content so you can learn from their success.

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Require More Conversions - Plan a Perfect and Sticky Landing Page

Require More Conversions - Plan a Perfect and Sticky Landing Page | SEO | Scoop.it
Landing Page is the first page that a visitor sees. Therefore, it requires a lot of attention. You need to build it in a manner that it stimulates ...
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Get Your Website Crawled Faster in Google - A Few Surefire Ways ~ World SEO Education

Get Your Website Crawled Faster in Google - A Few Surefire Ways ~ World SEO Education | SEO | Scoop.it

 

At times, you can take as much as six weeks to get your website indexed by Google. Some of them estimate as long as three months. That is a long time when we used to wait and worked hard to generate new leads online. If you are not able to locate your website pages on the search engines, then it means those pages of your website is not indexed yet.

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Why Local SEO Is About to Become Even More Important

Why Local SEO Is About to Become Even More Important | SEO | Scoop.it

'Any business can take advantage of local SEO’s benefits. Since Google’s fan-named “Pigeon” update in 2014, the importance of local SEO has grown, leading many entrepreneurs to focus on their strategy despite going years without considering a local tangent to their inbound marketing campaign.

 

Others, who already practiced regular local optimization strategies, saw the update as an opportunity to increase their efforts even further.

 

These moves are savvy, because local SEO has risen in importance, but the ride isn’t over yet.

 

Over the next few years, I anticipate that local SEO will become even more impactful and more useful for businesses'.

 

Here’s why: http://www.entrepreneur.com/article/247515


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wanderingsalsero's curator insight, August 8, 2015 1:40 PM

I think local business owners do themselves an injustice by thinking that they can't compete with big stores and budgets. They can. 'Local' isn't as competitive as they think it is.

Lydia Gracia's curator insight, August 9, 2015 5:43 AM

I think local business owners do themselves an injustice by thinking that they can't compete with big stores and budgets. They can. 'Local' isn't as competitive as they think it is.

Ricard Lloria's curator insight, August 10, 2015 1:47 PM

I think local business owners do themselves an injustice by thinking that they can't compete with big stores and budgets. They can. 'Local' isn't as competitive as they think it is.

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WordPress 101: How to Make Your Site Search Engine Ready

WordPress 101: How to Make Your Site Search Engine Ready | SEO | Scoop.it
There are many settings and plugins available to optimize WordPress sites. Here are the ones that will help most businesses' web marketing efforts.

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How To Write Content Marketing Headlines To Improve SEO

How To Write Content Marketing Headlines To Improve SEO | SEO | Scoop.it
Secondo CopyBlogger, l'80% dei lettori non leggono al di là del titolo. Inoltre, oltre il 90% degli utenti Internet si rivolgono ai motori di ricerca su base mensile per nuove informazioni. Se tu? ...

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Marco Favero's curator insight, July 1, 2015 6:46 AM

aggiungi la tua intuizione ...

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10 SEO mistakes made by businesses - Techworld.com

10 SEO mistakes made by businesses - Techworld.com | SEO | Scoop.it
Amo Sokhi, managing director at SEO specialist agency Polaris, highlights the pitfalls in many firms' SEO strategies
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Old SEO v Today’s SEO: 7 Differences You Need To Be Aware Of

Old SEO v Today’s SEO: 7 Differences You Need To Be Aware Of | SEO | Scoop.it
What techniques and metrics does your SEO campaign focus on? If you’re creating content for search engines rather than visitors and only monitoring rankings rather than traffic and business you’re ...

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How to Get Better Insights About Your Audience

How to Get Better Insights About Your Audience | SEO | Scoop.it
If you are considering a marketing automation tool, you may be pondering: “If we’re paying for a robust marketing automation tool, why do we need a separate web analytics tracking tool? Doesn’t the marketing automation tool provide all that I need?”

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How to Run a Holiday Sale Any Time of the Year - Smart Marketer

How to Run a Holiday Sale Any Time of the Year - Smart Marketer | SEO | Scoop.it
So we emailed our subscribers announcing the sale and gave them their 10% off coupon; we posted the ad to our Facebook fan page with the same coupon; and then retargeted people who had visited our store in the past with this same ad.

Notice how you’re only advertising to the fans and subscribers you already have? That’s why this works so well.

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Inbound Marketing and Outbound Marketing: Are You Doing Both?

Inbound Marketing and Outbound Marketing: Are You Doing Both? | SEO | Scoop.it
Many companies focus on inbound marketing as a way to bring growth and success to their business. Inbound marketing involves doing a mix of writing content, emails, and solid landing pages to attract…

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Why Every Developer Should Know These 6 Best Practice SEO Tips? - Innofied - Leading Mobile and Web Apps Development Company

Why Every Developer Should Know These 6 Best Practice SEO Tips? - Innofied - Leading Mobile and Web Apps Development Company | SEO | Scoop.it
SEO does not sound interesting to the developers. And being a SEO professional for more than a decade, I have faced hardship explaining a developer why he or she should be adopting SEO-friendly design and development methods. But guess what, I have convinced the
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SEO vs. Social Media: How to Choose the Best Strategy

SEO vs. Social Media: How to Choose the Best Strategy | SEO | Scoop.it
SEO or Social Media: which should you use? 

This is where it gets tricky. The answer is that there’s no one singular solution. As frustrating as that sounds, it really does depend on your brand, service, product, or business, and it involves a lot of testing. 


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Harmony Com's curator insight, March 29, 4:07 AM
Une réflexion à mener, car dans bien des cas, la concurrence sera trop rude pour obtenir des résultats en SEO !
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3 Ways Keyword Research Can Inform Your Email Marketing Strategy

3 Ways Keyword Research Can Inform Your Email Marketing Strategy | SEO | Scoop.it
It’s no secret that keyword research is vital to both SEO professionals and PPC advertisers — but what do keywords have to do with email marketing? You might think that keyword research is irrele…

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Marco Favero's curator insight, August 10, 2015 3:50 AM

aggiungere la vostra comprensione ...

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Google to Lose Search Market Share? Microsoft Predicts Huge Gains for Bing - Search Engine Journal

Google to Lose Search Market Share? Microsoft Predicts Huge Gains for Bing - Search Engine Journal | SEO | Scoop.it
Microsoft’s Windows 10 operating system has the potential to lead to significant gains in search market share for Bing, or so the company predicts in an an

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5 Types Of People You Meet In Content Marketing

5 Types Of People You Meet In Content Marketing | SEO | Scoop.it
Which type of content marketer are you? Columnist Quinn Whissen breaks down five personas to help you better understand -- and collaborate with -- your marketing peers.

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Marco Favero's curator insight, July 28, 2015 2:50 AM

aggiungere la vostra comprensione ...

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Five Intriguing Inbound Marketing Stats [Infographic]

Five Intriguing Inbound Marketing Stats [Infographic] | SEO | Scoop.it
Inbound marketing is fundamentally about making your company's website an active component of the sales process rather than static "brochureware." It combines a fresh stream of compelling content w...

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malek's curator insight, July 13, 2015 6:46 PM

Simple, yet comprehensive guide

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5 great Tips on how to Generate Business Leads on LinkedIn

5 great Tips on how to Generate Business Leads on LinkedIn | SEO | Scoop.it
Admit it--you’ve never been quite sure if your time spent on LinkedIn was worth it. Let’s change that. It’s possible to generate real leads for your business on LinkedIn. Here's how.

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Art Jones's curator insight, July 14, 2015 12:25 PM

This is a short article with two clearly stated messages.

To enable LinkedIn as one of your  business development drivers:

(1) Learn to use the power of inmails, sales navigator and other premium features #Educate.

(2) Join the conversations already taking place on  LinkedIn #Engage 


Educate - Engage - Grow! 

Art Jones's curator insight, July 14, 2015 6:54 PM

First Learn the LinkedIn Platform (advanced search, sales navigator, Inmail)

Next Engage (share your ideas, commit to join the conversations already taking place online).

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5 SEO Strategies to Increase Search Rankings, Traffic and Conversion

5 SEO Strategies to Increase Search Rankings, Traffic and Conversion | SEO | Scoop.it

'No matter how digital marketing evolves, SEO will still be a vital part of your grand marketing strategy. If you want to increase your search engine rankings, organic traffic and conversion rate, here are 5 SEO strategies that will make Google and other search engines love you more'.

 

Read More: http://optixor.com/seo-strategies-to-increase-search-rankings-traffic-and-conversion/


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Marco Favero's curator insight, June 24, 2015 11:19 AM

aggiungi la tua intuizione ...

donhornsby's curator insight, June 25, 2015 8:53 AM

(From the article): Here are some tips on how to combine great content, conversation and relationship to form a powerful SEO campaign.

Reply comments in your blog posts or in your guest blog posts to keep the discussions alive.Reply comments and feedback on the links from your site that you shared in social media to increase engagements.Leave engaging comments on related blog posts. Use your real name and start connecting with the authors and bloggers.Join related groups and online communities to exchange ideas, learn from the members, and start making close connections. Consider making collaborative content with your connections.Reach out people (influencers and potential customers) whom you think will find your content useful.Recognize worthy people (top people in your industry) in your content or blog posts.Focus on building friendships with the people in your industry instead of focusing on building inbound links.
Diana Ries Sheldon's curator insight, July 6, 2015 9:35 AM

Absolutely true. @sebring-airport

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The Real Relationship between Digital Marketing and SEO - Tech Cocktail

The Real Relationship between Digital Marketing and SEO - Tech Cocktail | SEO | Scoop.it
Digital marketing and SEO share many similar characteristics and in many cases share the same skills.
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